Emmy® and Tony® award-winning actress Blythe Danner and Amgen (NASDAQ:AMGN) today launch Act 2 Reduce Fractures™, an educational campaign for women with postmenopausal osteoporosis at increased risk for fractures. Earlier this year, Danner was diagnosed with postmenopausal osteoporosis at increased risk for fractures and wants to encourage women like her to educate themselves, take action and speak to their doctors to learn all they can about helping to strengthen their bones. The campaign is being supported by American Bone Health, the Global Healthy Living Foundation and the Older Women’s League.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amgen/48052/
Outback Steakhouse tonight introduced new menu options to customers nationwide through an unprecedented one million free steak dinner giveaway. ‘The Great Aussie Steak Out’ was designed to help introduce consumers to Outback’s new wood-fire grill and to celebrate Outback’s new menu offerings.
“The introduction of our new wood-fire grill, in addition to our classic seasoned and seared cooking method provides our customers with more choice in how they’d like their steaks prepared. Additionally the wood-fire grill gives us a big platform to innovate new and exciting products,” said Jeff Smith, president of Outback Steakhouse.
To view Multiedia News Release, go to http://www.multivu.com/mnr/51697-outback-steakhouse-great-aussie-steak-out
Outback Steakhouse tonight introduced new menu options to customers nationwide through an unprecedented one million free steak dinner giveaway. ‘The Great Aussie Steak Out’ was designed to help introduce consumers to Outback’s new wood-fire grill and to celebrate Outback’s new menu offerings.
“The introduction of our new wood-fire grill, in addition to our classic seasoned and seared cooking method provides our customers with more choice in how they’d like their steaks prepared. Additionally the wood-fire grill gives us a big platform to innovate new and exciting products,” said Jeff Smith, president of Outback Steakhouse.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51697-outback-steakhouse-great-aussie-steak-out
The Racer’s Group, one of the most successful sports car team’s in the world over the last 15 years, launched its new social media and digital initiative this week heading into Saturday’s inaugural Baltimore Grand Prix. The professionally produced video (http://vimeo.com/28340908) features TRG’s two-car Porsche 911 GT3 Cup effort that is making a run at the Series GTC class championship. It was shot at its most recent American Le Mans Series race at Road America.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52001-new-trg-social-media-video-features-run-for-championship
To support its first-ever global creative platform, Bare Escentuals (www.BareEscentuals.com) takes an unprecedented approach and pursues a blind casting call to select the women that will appear in its ‘Be a Force of Beauty™’ campaign launching this September. Featuring five women—another first for the brand that has traditionally featured their award-winning bareMinerals foundation in its marketing efforts—Bare Escentuals recognizes the casting process was as fundamental to the campaign as the idea itself.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51918-bare-escentuals-be-a-force-of-beauty-blind-casting-call
Robert Morris University marked its 90th anniversary Tuesday evening during a celebration at its new School of Business complex, the centerpiece of a $40 million fundraising campaign.
Robert Morris was founded on Sept. 21, 1921, in downtown Pittsburgh as the Pittsburgh School of Accountancy. The new 18,000-square-foot School of Business complex, which includes The PNC Trading Center, The United States Steel Corporation Video Conferencing and Technology Center, and The ATI Center, gives the university’s business school its first official home at its suburban Pittsburgh campus.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50792-robert-morris-university-90-th-anniversary-new-business-school-complex
The American Le Mans Series reports it reduced its petroleum usage by nearly 50 percent in its most recent race.
Series president Scott Atherton delivered the message today to journalists and government officials in Washington at the National Press Club. “Ten days ago at Road America, renewable fuel use by our race cars reduced petroleum consumption by 48 percent compared to traditional all-petroleum racing fuel,” Atherton said. “According to the Department of Energy, if such a result was translated to the U.S. vehicle fleet, the nation could decrease imported oil dependency by half, saving $175 billion every year inside our economy.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51926-american-le-mans-series-tequila-patron-reducing-petroleum-usage
The membership for Swissôtel Circle is divided into three alpine-inspired tiers: Inizia, Elevà and Zenit. These categories make reference to the brand’s Swiss origin and are expressions from Romansh, the fourth official language in Switzerland and language of the craggy eastern Alps – a region where Swiss tourism was born.
The journey with Swissôtel circle starts for loyal guests with Inizia as soon as they have registered and stayed for five nights in one or more of the company’s properties. These guests enjoy benefits such as personalised room preferences, priority waitlist status, complimentary access to spa and sport facilities as well as Advantage Awards, which they may exchange for free upgrade, free breakfast or free internet access.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/swissotel/50538/
Do journalists use Twitter to find their stories? That was the question put before the panel at the inaugural Meet the Media breakfast event. A distinguished selection of leading journalists and media professionals assembled at the Adam Street members' club (home of the London Press Club) to discuss how journalists have incorporated social media into their working lives.
A lively debate ensued on the role of social media in journalists' working lives with some strong opinions being aired.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/50536/
Ridgefield, CT, September 14, 2011 – Landmark public health campaign DRIVE4COPD today announced the unveiling of 24M: The DRIVE4COPD Monument, a visual representation of the impact of chronic obstructive pulmonary disease (COPD) in the United States. Reaching 14 feet at its highest peak and spanning half a football field, this first-of-its-kind monument comprised of 24 large-scale pinwheels to represent the 24 million Americans who may be living with COPD, was designed by internationally renowned artist and sculptor Michael Kalish.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51245-24m-the-drive4copd-monument/
Fifty-two year-old Paul McNeel, a fire chief from Leonardtown, Maryland was 37 in 1996 when a sudden health problem caused the loss of his small intestine. Almost all of it had to be surgically removed to save his life. For 13 years after that, McNeel continued to fight fires and stayed alive by feeding himself a special liquid formula through a tube that went from a port in his chest directly to his heart and into his bloodstream. Over time that feeding process called TPN or total parenteral nutrition took a toll on his body; it was damaging his liver and he began to suffer frequent and worsening infections. McNeel needed a life-saving transplant that 13 years earlier would not have been survivable. Thanks to research into improved surgical methods, better anti-rejection medications and a better understanding of the small intestine, McNeel was able to have that transplant in May 2009 at Georgetown University Hospital under the care of Thomas Fishbein, MD, executive director of the Georgetown Transplant Institute and a specialist in small bowel transplants.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52073-small-intestine-transplant-experts-hosted-by-georgetown
Childhood obesity is a nationwide epidemic, but the Hispanic community is particularly affected. Children of Hispanic descent are significantly more likely to be overweight and obese than non-Hispanic Caucasian kids, according to the Centers for Disease Control.
For 11-year-old Alejandra and her parents, food was an expression of love. But overeating and other unhealthy habits led this young girl to become overweight. Today, Alejandra knows that you can eat right and still eat well. At BeSmartBeWell.com , Alejandra and her parents show how they've changed their ways without sacrificing their culture or love of food.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/besmartbewell/50822/