John Deere launches the Easy Change™ 30-Second Oil Change System for quick and easy oil changes on select lawn tractors. With the new system, owners can change oil by simply twisting on a new cartridge that contains both the oil and the filter – no engine oil drainage needed. This revolutionary technology makes changing the engine oil easy, quick, and clean. Changing the filter removes the captured contaminants and replaces about 0.8 qt (0.76 L) of the engine oil.
This integrated system is exclusive to John Deere and reduces the skill and effort traditionally required for oil changes – no fuss, no mess. There is no draining required, and it takes one quarter turn to remove the old cartridge and another quarter turn to install a new cartridge. This makes is easy for nearly anyone to change the oil in their lawn tractor, empowering more owners to take tractor maintenance into their own hands.
To view the multimedia release go to:
https://www.multivu.com/players/English/8261651-john-deere-easy-change-30-second-oil-change-system/
Cody Alt is proud to announce the launch of the newest addition to his burgeoning marijuana empire – Kushly. On February 22, 2018, Kushly will begin selling cannabis-infused edibles (gummies made with real fruit) along with special pre-roll six-packs. Kushly will also be partnering with dispensaries around the country to sell cannabis products, and will offer a state-of-the-art delivery platform to select dispensaries in California and Arizona.
Kushly will manufacture its own edibles in sativa and indica strains, and will also white-label edibles for companies outside of California and Arizona who do not have licensed facilities to manufacture inside those states. Kushly’s facility is a 600,000sq. ft. greenhouse with a 50,000sq. ft. extraction lab located in Greenfield, California.
To view the multimedia release go to:
https://www.multivu.com/players/English/8275951-cody-alt-kushly-cannabis-delivery/
SMIRNOFF has announced a new extension of its “Equalizing Music” global campaign through a new partnership with Spotify that promotes equality for women musicians around the world.
According to Spotify data, none of the top 10 most-streamed tracks were performed by women artists or bands in 2017. To help make a difference in the music industry, the makers of SMIRNOFF have teamed up with Spotify to increase representation of women in music by allowing consumers to impact their own listening habits through an industry-first application programming interface (API), dubbed the Smirnoff Equalizer.
To view the multimedia release go to:
https://www.multivu.com/players/English/8279551-smirnoff-equalizer-spotify-music-womens-day/
As Americans gather at bars and in living rooms to watch the hugely popular college basketball tournament– often with a drink in hand– the Ad Council is launching a new series of public service advertisements (PSAs) for their ongoing “Buzzed Driving is Drunk Driving” campaign. Impaired driving remains a persistent problem in the U.S., with over 10,000 people killed in alcohol-impaired driving crashes in 2016, according to the Department of Transportation. That’s approximately one person every fifty minutes.
The new PSAs, which were produced pro bono by media agency OMD, encourage young men to examine their own behavior by amplifying social warning signs many already know and associate with impairment. Whether texting too many emojis or taking one too many selfies, these subtle “warning signs” are recognizable to the target audience and serve as cues not to drive home.
To view the multimedia release go to:
https://www.multivu.com/players/English/8288151-ad-council-buzzed-driving-warning-signs/
The Absurdimals are a group of hybrid animals here to shake up our perception of normal! They represent the changing faces of our society and encourage children to embrace their individuality, while respecting that of others.
Lola the Belephant is excited to go to school for the first time, until she finds out she’s not quite the same as the other animals. Treated like an outsider, and experiencing discrimination, Lola makes a fortunate – albeit accidental – run-in with Principal Hooves who tells her about the divided history of animals, and the simple truth that has since brought them all together.
Once Lola realizes that there is no such thing as being too different, she goes back to school with a renewed sense of confidence. In learning to accept and love herself for who she is, Lola inspires other “normal” animals to come forward, and embrace their own perceived absurdities, too! Find out more here- https://www.absurdimalsseries.com/ Children
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The summer is now synonymous with gazing at your Cheetos snacks and letting your imagination run wild – pondering, “is that a dog? a unicorn? a sailboat? a Flamin’ Hot cat?” For imaginative snackers, each Cheetos shape offers the opportunity to find the unexpected, and potentially be rewarded for it.
Cheetos, one of the flagship brands from PepsiCo’s Frito-Lay division, will once again celebrate the interesting shapes fans see in their Cheetos snacks, but with a twist: By giving them the chance to win what they see in their favorite snack.
Now through September 2, Cheetos fans can submit a photo of their uniquely shaped Cheetos snacks with a description for the chance to win a prize inspired by what they see. Each entry period, a fan submission will be rewarded a once-in-a-lifetime prize related to their Cheetos shape. Do you see a palm tree? You just won you a tropical vacation. A guitar? Your very own custom electric guitar and concert tickets. Using your imagination to find unique shapes in your Cheetos bag can now unlock amazing adventures and prizes.
To view the multimedia release go to:
https://www.multivu.com/players/English/8357851-cheetos-win-what-you-see-contest/
Former MLB All-Star Cliff Floyd today was crowned Snapple’s “Flip for Flavor” champion in the first-ever Snapple All-Star Bottle Flip Challenge at GEICO All-Star FanFest. Snapple – the Official Tea and Juice Drink of Major League Baseball – added its own playful pop of fruit flavor to the worldwide bottle-flipping craze by pitting Floyd against Baseball Hall of Famer and 19-time MLB All-Star Cal Ripken Jr. in a fast-paced competition to determine the most accurate flipper. Floyd accurately hit all four fruit bases on the baseball field-inspired game board and was presented with a custom designed Peach Tea Snapple bottle trophy.
“There is nothing like bringing together love for baseball and summer with the accurate fruit flavor of Snapple,” said Brent Chism, Senior Director of Brand Marketing, Snapple. “We are thrilled to have added our own flavor to FanFest through our new partnership with Major League Baseball and remind everyone of their right to take a flavorful break while enjoying our national pastime. Having greats like Cal and Cliff bring so much energy to our activation made this a fun and memorable moment, and we look forward to what’s next.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8361051-snapple-mlb-all-star-bottle-flip-challenge/
PROTO® Industrial Tools is pleased to announce that the company has introduced new products to its range of 1,500+ aerospace-compliant (AS) mechanics tools, all manufactured in the company’s Dallas facility.
From newly innovated intermediate sockets, wrenches, extensions, and ratchets, to torque tools and accessories, select PROTO® hand tools meet the specifications mandated by the SAE International group of engineers (SAE AS954G, AS955, AS4984A, and more). These hand tools meet both dimensional and plating specs to help promote productivity, safety, and durability suitable for most heavy industrial verticals. PROTO® engineers, manufactures, and tests its products in its own Dallas, TX facility to help ensure quality and precision manufacturing.
For users in industries like Aerospace, Oil and Gas, Petrochemical, Manufacturing, Automotive, and more, aerospace-compliant tools meet next-level durability and quality standards necessary to perform in extreme conditions. Over 1,500 PROTO® mechanics tools meet the required aerospace specifications needed to accommodate precise applications demanded in aviation, government, and military verticals.
To view the multimedia release go to:
https://www.multivu.com/players/English/8298951-proto-industrial-aerospace-compliant-tools/
New Avon LLC (“Avon”) took over Columbus, Ohio as 6,000 Avon Representatives hit the capital city for the company’s annual “RepFest” Convention from July 26-29. Beauty bosses from all fifty states attended the three-day celebration – complete with exciting new product launches, valuable business-building seminars and recognition events honoring top Avon Representatives.
Avon Representatives were front and center during the conference as the brand unveiled its latest campaign catalog which honors and features Avon Representatives. From top-sellers to accomplished leaders, the first-of-its-kind catalog for the brand recognizes the Avon Representative community by highlighting the real people who are not only the cover models but also the role models. All Avon Representatives featured in the campaign attended RepFest and were celebrated for achieving their career goals having paved their own unique paths to success with the beauty brand.
To view the multimedia release go to:
https://www.multivu.com/players/English/8375451-avon-rep-fest-2018/
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As part of LG SIGNATURE’s official partnership with the LPGA Evian Championship, the company hosted a culinary challenge featuring European star chefs. LG SIGNATURE – LG Electronics’ ultra-premium home appliance brand which offers innovative technology infused with the Art of Essence – invited several world-class chefs to create their own unique dishes under the theme of that reflected their essence as a chef. The challenge was filmed as part of a content series with a new episode broadcasted every day at the 2018 Evian Championship which was held from September 13-16.
To view the multimedia release go to:
https://www.multivu.com/players/English/8405551-lg-signature-chefs-evian-championship/
