In a groundbreaking effort to empower teens to speak up when they see bullying, the Ad Council and an unprecedented coalition of media, corporate and non-profit partners are launching I Am A Witness, a digital-focused campaign featuring a new eye emoji supported by the Unicode Standard, and is now available on iPhones running iOS 9.1. The emoji will also be featured in the I Am A Witness app, available on the App Store and on Google Play, which offers a downloadable keyboard developed pro bono by Snaps. The emoji, shaped like a speech bubble with an eye in the center, enables teens to take a stand against bullying and show support for someone who is being bullied. The campaign launch coincides with Bullying Prevention Month.
The I Am A Witness campaign was developed pro bono by Goodby Silverstein & Partners in collaboration with Adobe, Apple, Facebook, Google, YouTube, Johnson & Johnson and Twitter. Each partner will be providing significant exposure and customized content on their platforms. The campaign also includes activations on platforms including BuzzFeed, Instagram, Kik, Pandora, Snapchat, Tumblr, Vevo, We Heart It and Whisper. Additionally, non-profit partners have offered their expertise and resources, including The Bully Project, GLSEN, PACER’s National Bullying Prevention Center and The Trevor Project.
To view the multimedia release go to:
http://www.multivu.com/players/English/7658451-ad-council-anti-bullying-campaign/
This November, Purina wants to thank the four-legged friends who make our lives so special. From now through the Thanksgiving holiday, Purina is inviting dog owners to log on to Facebook, Twitter or Instagram and tell the world why they are thankful for their dog.
For every original post submitted through November 29th that includes @Purina and the hashtag, #dogthanking, Purina will donate one dollar to the AKC Canine Health Foundation – up to $75,000 – to help further pet health research. Submitted videos, photos and posts may be shown during the National Dog Show Presented by Purina, on Thanksgiving Day on NBC.
Olympic figure skater Johnny Weir kicked off the campaign by thanking his dog Tema: “Tema is my little prince, and always there wagging his tail when I get home. He brings so much joy to my life, and I am so thankful for his companionship,” Weir said of his Japanese Chin. He and fellow Olympian, Tara Lipinski, will be on special assignment to lend their distinctive presence for the first time to The National Dog Show Presented by Purina.
To view the multimedia release go to:
http://www.multivu.com/players/English/7669351-purina-dog-thanking/
This video gives a demo and overview of the feature set for the Overhead travel guitar by Journey Instruments. For detailed specs, visit: http://journeyinstruments.com/product-category/guitars/ Like us on Facebook for updates and news! https://www.facebook.com/JourneyInstruments
The National Limousine Association (NLA) and When Georgia Smiled: The Robin McGraw Revelation Foundation (WGS) join forces on The Aspire Initiative, a domestic violence program, which aims to reduce the level of intimate relationship violence in the US and instill the importance of bystander responsibility. With an escalating number of passenger assaults alleged against ride-hailing app drivers, the NLA believes Aspire is vital to ending violence and sexual assault. Robin McGraw announced the partnership in a video message posted to her Foundation’s Facebook timeline on Friday, November 20th. The message was then shared by Robin’s husband and television personality Dr. Phil McGraw to his show’s Facebook page timeline on Monday, November 23rd.
The Aspire Initiative is available free of charge and includes a potentially-lifesaving smartphone app, Aspire News, a smartphone app available as a free download on Google Play, as well as at www.whengeorgiasmiled.org, that allows the user to create a pre-written text or voice message to be sent to designated numbers (i.e., 911 or other chosen contacts) with just the tap of a button. The ignition of the app‘s “go button” also starts a recording to capture the details of the domestic violence encounter and/or other dangerous events taking place. Aspire News is designed to appear like any other smart phone app to the untrained eye, allowing it to be downloaded and used discreetly.
To view the multimedia release go to:
http://www.multivu.com/players/English/7430253-nla-wgs-the-aspire-initiative/
Today in Times Square, thousands of visitors joined actor and Operation Smile Ambassador Zachary Levi; celebrity photographer and USO Ambassador Nigel Barker; actress and United Nations Foundation’s Girl Up Ambassador Katherine McNamara; and Save the Children to kick off the “season of giving” with the free Donate a Photo app from Johnson & Johnson.
Visitors to the interactive giving experience learned how they can, literally, give back in a snap by turning something they do every day – taking a photo – into a way to raise funds and awareness for causes they care about. For every photo shared through the app, Johnson & Johnson donates $1 to one of its trusted non-profit partners, chosen by the user from a rotating list of causes.
Anyone can participate by downloading the Donate a Photo app from the Apple App Store or through Google Play. From there, it’s as simple as picking a cause to support, uploading a photo and sharing on Facebook, Twitter or Instagram using the handle @DonateaPhoto and #JNJ, #DonateaPhoto, #365DaysofCare or #DonateEveryday.
“Funds raised through Donate a Photo are just a small part of our long-standing commitment to caring for and supporting children and families around the world,” said Michael Sneed, Vice President, Global Corporate Affairs for Johnson & Johnson.
To view the multimedia release go to:
http://www.multivu.com/players/English/7263551-donate-a-photo-operation-smile/
The people behind LiveInStyle.com have just announced a new photograph competition for their readers. They are asking people to share their favourite hug picture for a chance to meet Dhoni and Gayle. It is hoped this competition will help to celebrate friendship and bring some enjoyment for website users who frequent the site. Getting to meet some of their most loved celebrities is a great way to ensure lots of people get involved. Celebrate your #No1Yaari with a hug. Please visit www.liveinstyle.com/share-a-hug and #ShareAHug, you and your yaars.
Anyone who wants to take part can share their images via the LiveInStyle Facebook page. Simply log into the social network, upload the photographs, and start tagging. Hugs are one of the best ways to let someone know you care, and capturing the moment on camera will mean it lives forever. All uploaded images will get converted to the McDowell’s No.1 Soda embrace before you share them with friends. Readers are encouraged to ask their closest and dearest associates to get involved too.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7711151-share-a-hug-2015/
For its 2015 Christmas video, TAP, the Portuguese leading airline, sought inspiration from its daily sounds to adapt, in an innovative way and for the first time ever, the renowned Christmas melody Jingle Bells, exclusively using aircraft sounds.
The leading actors are TAP employees and the A330 aircraft, CS-TOQ (‘Pedro Teixeira’) that embraced the spirit of the season to wish its passengers a Merry Christmas.
Launched on December 1st, TAP’s video went viral in Portugal with over 240,000 views and a 1,2M organic reach on Facebook with no media investment yet. On Youtube it gathered 25,000 views and appeared in all main media publishers.
It’s time for the world to see it! Happy holidays!
To view the multimedia release go to:
http://www.multivu.com/players/uk/7722751-tap-portugal-jingle-bells-aircraft-sounds/
Official music video for Happiness To Life " On top of the world "
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The best hybrids give you the best of both worlds: some zero-emission motoring, as well as greater range for longer journeys
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Learn how commercial buildings can incorporate whole-building design to save energy and money while enhancing performance and comfort. This video highlights several energy-saving features of the Research Support Facility at the Energy Department's National Renewable Energy Laboratory—a model for high-performance office building design.
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Motherhood is a lifelong promise to love, protect and fight for your child. For some mothers, the greatest fight isn’t their own – it’s helping their child battle cancer.
Beginning today and throughout May, Northwestern Mutual, through its Foundation, is honoring heroic moms of childhood cancer patients by sharing their inspiring stories of strength. Additionally, the foundation is making a $50,000 grant in support of these moms to Alex’s Lemonade Stand Foundation (ALSF) to help find a cure.
Northwestern Mutual will share the personal stories of eight mothers and their children from across the country through a Facebook campaign.
To view the multimedia release go to:
http://www.multivu.com/players/English/7730651-northwestern-mutual-mothers-day/