A new advertising campaign for Esurance, the direct-to-consumer personal auto insurance company, debuts nationally today. It showcases an updated brand identity and introduces an ensemble cast representing the dedicated employees of Esurance. The campaign launch is the result of the company's partnership with Duncan/Channon. Esurance selected the creative agency last fall to update its brand positioning and advertising.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/esurance/38077/
Educators and parents agree that there is a direct correlation between the way kids play and how they learn. With edu-gaming on the rise, parents are looking for new ways to provide a playful, educational experience for their children.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vtech/44431/
From checking email at the beach to tweeting a movie review at the box office, Americans do everything on the go. Now, to help them invest on the run and on their own terms, ShareBuilder from ING DIRECT USA today launched a free mobile application for iPhone® and Blackberry® devices, giving investors continued access to their brokerage accounts.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ingdirect/45096/
The Department of Homeland Security’s Federal Emergency Management Agency (FEMA) and the Ad Council were joined today by Los Angeles Mayor Antonio Villaraigosa to launch a new series of Spanish-language public service advertisements (PSAs) encouraging Americans to take steps to prepare for emergencies. The PSAs were launched as part of National Preparedness Month and direct viewers to Listo.gov, the Spanish-language extension of Ready.gov. According to a recent Ad Council survey, nearly six in ten Hispanic Americans have not taken steps to prepare for an emergency.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/46031/
Work intensity among European workers is still high, and it has not increased over the past five years, according to the first findings of the 5th European Working Conditions Survey, out today.
The survey also found that for most workers (67%), the pace of work is set by direct demands from people and working at high speeds remains high. The extent to which workers can make their own decisions about how they do their job has not improved, leaving a large number of workers ill-equipped to deal with work’s demands. European workers also remain as exposed to physical hazards, however, as they did 20 years ago.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/eurofound/46312/
Texas Instruments Incorporated (TI) (NYSE: TXN) today introduced the CC2567 device, the first wireless, single-chip solution that enables direct short-range communication between ultra low-power, ANT™+-enabled devices and commonly used mobile devices relying on Bluetooth® technology such as PCs, Smartphones and tablets. The industry’s first dual-mode device, the CC2567 requires 80 percent less board area than a design with two single-mode solutions (one ANT+, one Bluetooth), enables simultaneous operation over a shared antenna with built-in coexistence, and increases the wireless transmission range up to two times the distance of a single-mode ANT+ solution.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/texasinstruments/39160/
CARRERA, the international fashion eyewear brand, presents its new worldwide communication campaign with strong-impacting images to attract public attention the world over.
Conceived and promoted by the agency D’Adda, Lorenzini, Vigorelli, BBDO, the campaign focuses on the narrative aspect of new communication with a portrait of a generation engaged in living life to the full and enjoying every moment. The message is direct and immediate, due to the clear and absorbing headline, “AFTER ALL, NO REGRETS”. This is a prompt to live life intensely, with personality and without regrets, with CARRERA sunglasses and optical frames as inseparable companions at all times.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/carrera/47596/
TFM&A and OA&A Expo opened its doors today to thousands of marketing and advertising professionals, all there to see the 250+ exhibitors across digital, CRM, data and direct marketing solutions, more than 100 case-study led seminars and 10 cutting-edge keynotes from industry experts including Google, Cap Gemini and Microsoft.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/tfma/47614/
http://gregartz.com/internet-marketing-strategies/introduction-to-internet-marketing/
Tracking Stats In Your Business
One very important aspect of internet marketing is tracking your conversion stats. In case you are unfamiliar with what they are, conversion stats tell you important detail about who is coming to your site and if they are buying or not. You need to know this data because you want to eventually focus your efforts on what is working and faze out what is not. This will improve your overall ROI (return on investment).
One of the skills you will need to learn is keyword research. I recommend using the Google Keyword Tool in order to do your research but we will be covering exactly how to do that in future lessons. Keyword research is a vital part of internet marketing because you don't want to be targeting keywords that people are not relevant to your products or services. Also, if you target low quality keywords that could create a direct impact on the amount of income you make.
http://www.colocationamerica.com/colocation/quarter-rack-colocation.htm - Quarter rack colocation provides 10U of server hosting space to clients who are looking to outsource their in-house server hosting to a top notch tier 3 and tier 4 data center. With BGP peering of 55% and direct connection to 240 top tier internet service providers (ISPs), Colocation America’s over 22 U.S. data centers are known for their superior and reliable server hosting. Furthermore, the fact that Colocation America’s colocation facilities are equipped with fully redundant power supplies, backup generators, server monitoring tools and trained technicians who can offer remote hands and managed services makes it one of the premier datacenters in the nation.
Esurance, the direct-to-consumer personal car insurance company, today announced that the company donated $50,000 to The Trevor Project, the leading national organization providing crisis intervention and suicide prevention services to lesbian, gay, bisexual, transgender, and questioning (LGBTQ) youth.
Esurance recently launched the charitable giving campaign on its Facebook page. For each new “Like,” the company donated $10 to The Trevor Project to help support the Trevor Lifeline, a 24/7 crisis intervention phone hotline offering free and confidential suicide prevention counseling to youth nationwide.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/esurance/48128/
When beginning her journey at Kaplan University, Michell Sturgis was unsure how the demands of working full time and college course work would impact her life. Kaplan University’s flexible learning schedule and online degree programs allowed her to complete her assignments at her own pace while still being able to spend quality time with her daughter. Michell took the next step forward from her associate’s degree to earning her bachelor’s degree online.
Like many other Kaplan University students, Michell trusted the Kaplan name. With Kaplan University comes the knowledge that we’re an accredited online university* and that our business and management degrees are well- received in corporations all over the country. Our online courses cater to working adults with responsibilities that extend beyond the typical 9 to 5.
If working while attending college is your reality, our online School of Business and Management sets us apart from other online colleges. We offer extensive resources to our students to aid in their academic success. Attending business school online can seem daunting, but current Kaplan University students will tell you that professors are readily available through e-mail, instant messaging, phone calls, and office hours. If earning an online bachelor’s degree is part of your plan, come see what Kaplan University’s many online learning programs have to offer.
*Kaplan University is regionally accredited. See our website for details.
† Kaplan University's programs are designed to prepare graduates to pursue employment in their field of study, or in related fields. However, the University does not guarantee that graduates will be placed in any particular job, eligible for job advancement opportunities, or employed at all. Additional training or certification may be required.
“When I decided to come back to school and pursue my bachelor’s degree I did have a fear of how I was going to fit the studies into my schedule. It had been quite a while since I graduated with my associate’s degree. I was already working full time when I started here at Kaplan [University], and I’m also a parent. I have a 7-year-old daughter and it was really helpful that they were really flexible and they offered classes during the day and the evening.
Kaplan [University] started offering online classes for my degree which really ended up being helpful to me because I didn’t have to be here on campus all of the time and I could get work done at night after I got my daughter to bed. I chose to study business management because I want to one day have my own business. Now that I have graduated from Kaplan [University], I am still working full time. I work as a case manager at a shelter for domestic violence. My business degree has contributed to my current job because I am able to move into different areas at my workplace and move more into the administrative side of things instead of the direct care and that was one of my goals.
Since graduating from Kaplan University my life has changed. For one, I am more confident when it comes to applying for jobs. It has also changed in my home life with my daughter; she is very proud of me—that her mom is successful and that is important to me.”
