As part of Warrior Care Month, the Army unveiled the “Hire a Veteran” education campaign to reduce anxiety about hiring a Veteran. Research conducted by the Society of Human Resource Management reveals three key obstacles to veteran employment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59173-army-hire-a-veteran-education-campaign-warrior-care-month-hr-resource
Nespresso, the worldwide reference for highest-quality portioned premium coffee, announced today the launch of the second phase of its television advertising campaign “The best café. Yours.” The U.S. and Canada campaign further increases brand awareness among coffee lovers amidst the recent growth of the single serve coffee market. Nespresso has enlisted Oscar-winning actress and coffee lover Penelope Cruz to star in the 30-second television spot as she epitomizes the sophistication, elegance and passion of the brand.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59154-nespresso-what-else-penelope-cruz
Four-time Country Music Association Entertainer of the Year, Kenny Chesney, will kick-off The Salvation Army’s 122nd annual Red Kettle Campaign with a LIVE performance at Cowboys Stadium during halftime of the Dallas Cowboys Thanksgiving Day game against the Washington Redskins at 3:15PM (CT) on FOX. The nationally televised show marks the 16th year the Dallas Cowboys have helped The Salvation Army launch the campaign, which began on a San Francisco pier in 1891. Kenny’s performance will help raise awareness and millions of dollars for the Red Kettle Campaign, which collected a record $147.6 million last year. Funds will support people in need, including those still experiencing the lasting impact of Hurricane Sandy this Christmas season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58367-salvation-army-red-kettle-kenny-chesney-dallas-cowboys-thanksgiving-game
With the #1Share1Condom campaign we’re raising awareness of HIV and AIDS globally. On behalf of every person who gets involved by sharing an HIV message, Durex will donate a condom to an HIV prevention project. These projects are active in local communities across the world and we are delighted to join forces with them to help achieve an HIV-Free generation.
Bing, Microsoft Corp.’s search engine, today is launching a national campaign to highlight Bing’s commitment to honest search results and to help explain to consumers the risks of Google Shopping’s newly announced “pay–to–rank” practice, in which the shopping search results customers see are not true search results such as they see elsewhere on Google; they are actually ads that are ranked, in part, by who pays the most. More information on these practices is available at http://www.scroogled.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59069-bing-warns-shoppers-don-t-get-scroogled-this-holiday-season
A child’s inspirational artwork for a holiday card will drive awareness, donations and hope in the fight against childhood cancer as the centerpiece of a new digital holiday campaign launching today by Northwestern Mutual. The campaign, Share Unstoppable Happiness!, aims to raise up to $25,000 by Dec. 30 for Northwestern Mutual’s Childhood Cancer Program nonprofit partners, Alex’s Lemonade Stand Foundation and Starlight Children’s Foundation.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53665-northwestern-mutual-digital-holiday-campaign-to-fight-childhood-cancer
http://SalvosGiveaLunch.org.au For
Christmas lunch, most of us will celebrate with family and friends over
a hearty meal. But not everyone's so lucky. Salvos Give a Lunch for
Christmas Campaign hopes to change that for many Australians in need.
We're hoping to fill 8,000 plates over the festive season, Just $10
will provide one meal. Any help you can give us would be most
appreciated. Donate at: http://SalvosGiveaLunch.org.au
In 1995, R.J. Reynolds targeted gays in a marketing campaign titled Project SCUM. Today, an edgy Delicious Lesbian Kisses (DLK) campaign draws attention to smoking among lesbians; The Network for LGBT Health Equity helps bridge the gap between Lesbian, Gay, Bisexual and Transgender (LGBT) organizations and tobacco control funding; and the CRUSH campaign uses ‘cuties’ to spread the message that being tobacco free is sexy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53121-legacy-report-tobacco-control-in-lgbt-communities
EPIC Global Media and United States Agency for International Development (USAID) announce the release of a documentary and branding commercial on Ghana. The productions, which are a part of the Ghana Multimedia Branding Campaign, will begin airing in December on Bloomberg Television and CNBC Europe, reaching a potential 250 million households in Europe, the Middle East, Africa and the USA. The campaign was produced by award winning, EPIC Global Media, in partnership with USAID and 16 other private and public sector companies in Ghana.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59629-epic-global-media-usaid-ghana-multimedia-branding-campaign
Chic Outlet Shopping® has worked with internationally known digital influencers from China, Korea, Russia, Brazil, Spain, USA/UK, Italy, France and Germany to offer a multi-lingual festive video under the campaign ‘The Charm of Christmas’. Throughout the year Chic Outlet Shopping® has worked with key bloggers and this is a small way to thank some of them for their collaboration. Chic Outlet Shopping® is committed to supporting new emerging talent alongside well established players in the digital arena.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58668-Charm-of-Christmas-blogger-video
The ATP this week launches a new global promotional campaign as the 2013 ATP World Tour season begins with tournaments in Chennai, Doha and Brisbane. The campaign, which uses the tagline “BEAT THIS”, showcases the world-class entertainment and drama produced by the world’s finest athletes on the greatest stages across the ATP World Tour.
The multi-million dollar campaign features established global stars such as Novak Djokovic, Roger Federer, Andy Murray and Rafael Nadal, as well as the next generation, including the likes of Milos Raonic and Kei Nishikori.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58667-ATP-world-tour-global-promotional-campaign
Every 40 seconds a stroke occurs in the United States, according to the American Heart Association/American Stroke Association. To raise awareness about F.A.S.T. — an acronym to recognize and respond to the sudden warning signs of stroke, the American Heart Association/American Stroke Association and Ad Council are unveiling a new, national multimedia public service advertisement (PSA) campaign. F.A.S.T. is designed to help bystanders spot a stroke fast because the quicker a stroke victim receives medical attention, the greater his or her chances of survival and a better recovery. To view Multimedia News Release, go to http://www.multivu.com/mnr/58828-ad-council-american-stroke-association-stroke-awareness-f-a-s-t
