The U.S. Army and the Ad Council today unveiled a new television public service announcement (PSA) featuring NBA All-Star LeBron James designed to highlight the dropout crisis in America and encourage adults nationwide to motivate and inspire students in their communities. Created pro bono by advertising agency Publicis New York, the PSA shows how the support of people in LeBron’s life motivated him to graduate, and urges adults to give students across the country the support they need to stay in school by visiting boostup.org. The PSA is being distributed nationwide this month to coincide with halfway point of the school year.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53727-ad-council-lebron-james-dropout-prevention-students-stay-in-school
Toyota Motor Sales, U.S.A., Inc. (TMS), today revealed the NS4 advanced plug-in hybrid concept vehicle at the 2012 North American International Auto Show (NAIAS) in Detroit. The NS4 signifies Toyota’s vision for future mobility with a focus on connectivity and the human interface.
Toyota engineers were challenged to design a new mid-sized concept for potential global market introduction by 2015. The NS4 concept is a dedicated plug-in hybrid, separate from the Prius family, designed with future mobility requirements in mind.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54013-toyota-ns4-advanced-plug-in-hybrid-concept-naias-detroit
Poor children in the Dominican Republic will now have a chance at a better life through Children International, a U.S.-based humanitarian organization, thanks to businessman Larry Phelan.
The Philadelphia attorney funded the newly inaugurated signature community center that will serve 5,000 children in the slum of La Caleta near Santo Domingo. The center will provide children access to medical and dental care, education support, and nutritional programs.
Mr. Phelan was inspired to work with Children International by his friend Dan Phelan, who funded another center in the Dominican Republic. Much like Dan’s facility, the Larry T. Phelan Community Center is state-of-the-art, with a medical clinic, dental clinic, pharmacy, library, playground, computer lab and a sports complex.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52274-children-international-larry-t-phelan-community-center-la-caleta
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Medela today announced the U.S. launch of Calma, a product designed exclusively for breastfed babies to support mothers in their breastfeeding journey. Calma is a research-based nipple used with a BPA-free breastmilk bottle designed to help babies to maintain their natural feeding behavior and transition from bottle back to breast with ease — a revolution for breastfeeding mothers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53588-medela-announces-u-s-launch-of-calma-for-breastfeeding
Virgin America, the California-based airline that is reinventing domestic travel, announces it will bring its low-fare, upscale service to Philadelphia International Airport (PHL) later this year, with tickets on sale today for three daily nonstop flights from Los Angeles International Airport (LAX) starting April 4, 2012, and two daily nonstop flights from San Francisco International Airport (SFO) starting April 10, 2012. Known for its outstanding guest service, beautifully-designed cabins and unparalleled in-flight entertainment, Virgin America has swept the major travel awards since its launch in August 2007. Most recently, the airline took top honors as “Best U.S. Airline” in both Condé Nast Traveler Readers’ Choice Awards and Travel + Leisure’s World’s Best Awards. In honor of its newest city, Virgin America is also launching a system-wide “The City of Brotherly Love: Just Got Lovelier” fare sale, with PHL-LAX fares from $129 and PHL-SFO fares from $149 (restrictions, taxes and fees applying). Tickets are available for purchase now at www.virginamerica.com and at 1.877.FLY.VIRGIN.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54209-virgin-america-launches-non-stop-service-from-philadelphia
When Super Bowl XLVI kicks off here at Lucas Oil Stadium on February 5, millions of Americans will be making predictions on the outcome. But a RiseSmart analysis shows that one of the most startlingly accurate predictors of Super Bowl success comes from the unlikeliest of sources: U.S. Bureau of Labor Statistics (BLS) unemployment data.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54410-risesmart-bureau-of-labor-statistics
One of the nation’s highest honors today was presented to pioneering entrepreneur and publisher John H. Johnson who was commemorated on this year’s Black Heritage Forever Stamp by the United States Postal Service.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54408-u-s-p-s-postal-service-black-heritage-forever-stamp-salutes-john-h-johnson
Despite sluggish recovery by the nation’s economy, the restaurant industry is projected to expand in 2012, according to the National Restaurant Association’s 2012 Restaurant Industry Forecast released today. Total restaurant industry sales are expected to reach a record high of $632 billion in 2012 – a 3.5 percent increase over 2011, marking the second consecutive year that industry sales have topped $600 billion.
In addition, the restaurant industry will continue to fuel U.S. employment in the year ahead as the nation’s second largest private sector employer. Overall restaurant industry employment will reach 12.9 million in 2012, representing 10 percent of the total U.S. workforce.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52982-national-restaurant-association-2012-restaurant-industry-forecast
The American Gaming Association (AGA) today released a comprehensive report showing that the economic impacts of the commercial casino industry spread throughout the entire U.S. economy in 2010. The report, “Beyond the Casino Floor: Economic Impacts of the Commercial Casino Industry,” is the first of its kind and offers new in-depth analysis of the gaming industry, including data on the effects of industry spending as well as industry supported and induced spending. The report shows the economic activity supported by the commercial casino industry is roughly equivalent to 1 percent of the $14.5 trillion U.S. gross domestic product in 2010.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53019-aga-report-shows-economic-impacts-of-commercial-casino-industry