Making the second stop on its 2012 Sightseeing City Tour, Transitions Optical, the Official Sponsor of Sightseeing, together with its partners Essilor and First Eye Care, unveils the Top 10 Sights to See in Dallas, and brings an exciting, interactive experience area aimed at educating consumers about the role of proper eye care and eyewear in seeing all of the ‘sights’ around you – whether on vacation or in your own backyard – to Taste Addison, taking place May 18 – 20.
National travel expert/bestselling author and “Official Sightseer” Marybeth Bond – who is also known as “The Gutsy Traveler” and has been to more than 90 countries – will be visiting the Top 10 Sights to See, sharing how healthy vision has impacted her own travels.
“Having damaged my eyesight when I traveled around the world at age 29 without wearing proper UV-protective eyewear, I know first-hand how important it is to take care of your eyes, so you can truly experience all the sights when you are on the road and in your everyday life,” said Marybeth Bond.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54873-transitions-optical-dallas-sightseeing-top-ten-sights-to-see
The latest phase of Tourism Australia’s global marketing campaign, There’s nothing like Australia, has been launched today in China – Australia’s fastest growing and most valuable overseas tourism market.
In addition to a new broadcast ad and print executions the campaign boasts a strong digital and social media focus, and will leverage the advocacy of Tourism Australia’s three million Facebook fans. Other elements include a new, interactive tablet app and hub on www.australia.com, to take customers further into the stories played out in the ad and provide more information on the locations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56340-tourism-australia-global-marketing-campaign-there-s-nothing-like-australia
This summer, let refreshing desserts take center stage at backyard picnics, barbecues and Fourth of July festivities.
If you like to save room for dessert, this delicious Caramel Macchiato Ice Cream Pie is a crowd pleaser. A combination of smooth coffee ice cream, Dulce de Leche, Nestlé Toll House chocolate morsels and an almond graham cracker crust creates a delightfully grown-up taste.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56259-nestle-kitchens-summertime-desserts-cool-recipe-ideas
Inspired by the bestselling CelluDestock skin-firming and anti-cellulite product, Vichy Laboratoires encourages women everywhere to take a “Booty Break.” The brand’s new digital initiative (www.bootybreak.com) offers a provocative format for embracing one’s curves while appreciating the curves of their male counterparts along the way. It’s the ultimate tongue-in-cheek “booty call.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56648-vichy-laboratoires-booty-break-new-online-game-and-app
Nissan’s innovation in the crossover segment is set to continue as it partners with Ministry of Sound to create the world’s ultimate mobile sound system – the Juke Box. Louder than a jumbo jet in take-off, the technical know-how for the Juke Box comes from sound experts Martin Audio, who designed and built the current system in the infamous ‘Box’ – the main room in Ministry of Sound’s London home.
In 1991 Justin Berkmann, one of the clubs founders, alongside James Palumbo and Humphrey Waterhouse, created a club never seen before in Europe; where the music and sound system came first. The pair created the ultimate club sound system - ‘The Box’ - a 5 sided room within a room that was acoustically perfect, and is still considered today to be one of the best sound systems in the world.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/nissan/56552/
GreatCall, Inc., a leader in wireless services that enable its customers to stay connected, safe and healthy, along with John Walsh, the creator and host of America’s Most Wanted, are working together to educate families on summer safety and how 5Star Urgent Response™ can help you be better prepared. Studies show that accidents and crime increase in the summer. As people become more relaxed on vacation, precautions and common sense can take a back seat to summer fun.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56086-greatcall-5star-urgent-response-john-walsh-america-s-most-wanted-host
Real food lovers rejoice. For the first time in the 30 year history of The FOOD & WINE CLASSIC in Aspen, Hellmann’s® is offering a virtual all access pass — bringing the real side of this prestigious event to people everywhere. The excitement begins Friday, June 15 on Hellmanns.com as celebrity chefs Tim Love and Hugh Acheson go live from Aspen to offer viewers an insider’s look at the real talent – and real ingredients – that take food from good to best, no badge required.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56704-hellmann-s-chefs-love-acheson-cage-free-eggs-food-wine-classic-aspen
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If your spider-senses are tinglin’, it’s because The Amazing Spider-Man™video game has web-slung its way onto retail store shelves today in North America, and will be available in Europe on June 29th. From Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI), and Marvel Entertainment, The Amazing Spider-Man video game serves as an epilogue story to this summer’s upcoming blockbuster feature film, heralding Spidey’s return to a free-roaming Manhattan as players take the role of a young Peter Parker discovering his newfound powers and Super Hero responsibilities. The Amazing Spider-Man video game is available on the Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system, the Wii™ system from Nintendo, Nintendo 3DS™ and Nintendo DS™ handheld systems.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56937-activision-marvel-the-amazing-spider-man-new-video-game
Bared to You by Sylvia Day is the first in the Crossfire trilogy featuring Gideon and Eva, two wounded souls who come together in an explosion of lust and passion as intoxicating as it is devastating. Intensely romantic, darkly sensual and completely addictive, Bared to You will take you to the very limits of obsession – and beyond. http://bit.ly/LAfX6K Contemporaneity Romance
http://www.globalintegra.com/blog/ Watch this video to learn what not to do, from from a notorious 'bad marketing campaign'. This perhaps one of the most famous marketing disasters in the world. From this video you can be weary of marketing don't s and learn to avoid them. The Hoover flights fiasco in particular talks about a cross promotion disaster that not only brought the company temporary bad name but permanent brand failure. This video will take you through the happenings in vivid detail. Sited as one of the biggest example of marketing failures, this is definitely a must watch!
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