The Business Software Alliance (BSA) today announced the introduction of SAM Advantage, a first of its kind software asset management training course and certification. The course, which aligns to International Organization for Standardization (ISO) guidelines, provides in-depth training on effective management of IT assets – serving as a crucial tool in helping organizations maximize their technology investments.
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LG Mobile Phones announced today that 13 year-old, Brianna Hendrickson from Brooklyn, NY is the winner of the fourth annual LG U.S. National Texting Championship. LG originated the first-ever nationwide texting competition in 2007 and returned this year with additional prizes and challenges. After out-texting the best in the U.S. with her ultimate speed and dexterity, Brianna took home $50,000 and will now compete in the LG Text For Good Challenge, where she will have the chance to double her prize money and select a charity to which LG will make a $50,000 donation.
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Four leading green fashion designers made news today – “yesterday’s news’’ that is – by turning recycled newspaper into eco-friendly fashions. The unique, trend-setting designs were unveiled at the Yesterday’s News® Green Catwalk Event and Workshop in New York City. Made with recycled newspaper, Yesterday’s News® brand cat litter served as inspiration for eco-friendly designers Anthony Lilore of RESTORE CLOTHING™, Bahar Shahpar, Lara Miller and Samantha Pleet, who debuted their original fashions made from newspaper at the New York City event. The designs will all be auctioned off for charity from Sept. 22-29, 2010 (www.DoGooderChallenge.com), with proceeds going to each designer’s green charity of choice.
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After an unexpected diagnosis of atrial fibrillation (AFib), a type of irregular heart beat they had never heard of before, daytime TV star Susan Lucci and her husband Helmut Huber learned he is one of the estimated 2.3 million Americans living with the condition, which can increase the risk of stroke nearly five-fold. The couple, who have spent more than a decade working with their doctor to help minimize Helmut’s stroke risk, today announced they have partnered with Boehringer Ingelheim Pharmaceuticals, Inc., National Stroke Association and StopAfib.org to launch a new national education program to improve awareness of AFib and its increased risk of stroke.
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In recognition of Pain Awareness Month (PAM), the Let’s Talk Pain Coalition today launched the Pain Medication Safety Series, an online video series featuring candid dialogues between health care professionals, people with pain and their caaregivers about the safe and appropriate use of pain therapies. A complete listing of episodes with descriptions is available at www.letstalkpain.com/painmedsafety.
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The Procter & Gamble Company (NYSE:PG) today accelerates its commitment to sustainability by unveiling a long-term environmental sustainability vision. As part of P&G’s strategy to grow responsibly, the Company will work towards a long-term environmental sustainability vision.
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Edwards Lifesciences Corporation (NYSE: EW), the global leader in the science of heart valves and hemodynamic monitoring, reported that The New England Journal of Medicine today published results from Cohort B of The PARTNER Trial, which studied the Edwards SAPIEN transcatheter heart valve for the treatment of severe aortic stenosis. The results of the trial successfully met the primary endpoints of all-cause mortality and mortality plus repeat hospitalization.
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The new full-length trailer for MK Media Productions' highly anticipated motion picture Shangdown: The Way Of The Spur debuted today. Shangdown: The Way Of The Spur, starring Christian Bachini and The Way Of The Dragon's famous villain Jon T. Benn, and directed by Jakob Montrasio, pays homage to the violent and gritty Spaghetti Western genre while adding an Asian twist.
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Join the quest to save rock, as Activision Publishing, Inc.’s (Nasdaq: ATVI) highly-anticipated Guitar Hero®: Warriors of Rock hits store shelves nationwide today. Featuring the largest on-disc set-list ever in a Guitar Hero® game, Guitar Hero: Warriors of Rock’s furious finger-fretting rock music collection is headlined by some of the largest bands in rock and includes original tracks, re-records and bands making their Guitar Hero debut. With the all-new, rock inspired guitar controller, gamers will embark on an epic journey from the halls of punk music to the lava fields of rock treachery in the first ever Guitar Hero story-driven Quest Mode narrated by KISS front man Gene Simmons. Additionally, challenge hungry achievement junkies will find the game’s all-new Quickplay+ up to par as they strive to master the 13 star challenges packed into every one of the 90+ on-disc songs as well as every song in their Guitar Hero music library. Heightening the rock experience, the first album from Soundgarden in over 10 years, Telephantasm, will be bundled with one million Guitar Hero: Warriors of Rock launch units.
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OfficeMax Incorporated (NYSE: OMX), a leader in office products and services, today commenced its annual cause campaign for teachers called “A Day Made Better” with a surprise visit from the multi-platinum selling pop group, Jonas Brothers, at Los Feliz Charter School for the Arts (“Los Feliz”) in Los Angeles, CA. Jonas Brothers surprised the entire teaching staff at Los Feliz with $25,000 worth of school supplies from OfficeMax on behalf of the cause campaign. Rachael Ray also joined the event live via Skype to broadcast the teacher surprise to her audience, which aired today on the Rachael Ray show.
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Sephora Americas today announced the beta launch of “BeautyTalk,” an online community where beauty seekers can learn from Sephora’s beauty experts and exchange information directly with each other, through topic-specific discussion forums. “BeautyTalk” marks the newest innovation available on sephora.com, transforming the online leader in beauty into a true beauty portal. It is available through sephora.com.
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AdelaVoice today launched StartTalking (http://www.starttalking.com), the world's first smartphone application that lets motorists keep their eyes on the road and hands upon the wheel. StartTalking addresses the issue of distracted driving throughout the entire process of composing, sending and receiving text messages, removing the visual and physical distractions normally associated with text messaging.
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