Global superstar and Grammy award winner Enrique Iglesias will perform LIVE for The Salvation Army’s 15th annual Red Kettle Kickoff during halftime of the Dallas Cowboys Thanksgiving Day game against the Miami Dolphins at 3:15 CST on the CBS television network. The nationally televised performance launches The Salvation Army’s 120th annual Red Kettle Campaign, which began on the wharf in San Francisco in 1891 and has spread worldwide to raise money for people in need. Last year, the campaign recorded a record $142 million, mostly in small denomination donations from holiday shoppers. This year, the nation’s oldest and longest running fundraiser will continue to expand its partnerships and use of technology to give donors and volunteers more ways to help others.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52629-salvation-army-s-red-kettle-campaign-120th-anniversary-dallas-cowboys
Callaway Golf Company (NYSE: ELY) today announced the February 17th worldwide availability of its much-anticipated RAZR Fit™ Driver and RAZR Fit™ Fairway Woods. Building on 29 years of club making excellence, Callaway’s RAZR Fit line of woods represents the Company’s most advanced products to date. By combining the performance benefits gained from several proprietary technologies with an easy-to-understand, adjustable hosel — plus moveable weights to promote draw or neutral ball flight — Callaway is empowering players around the world to dial in their game with RAZR Fit. Marking a new standard in performance customization, RAZR Fit’s straightforward adjustability delivers optimum performance and real results for every golf swing.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/46341/
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Callaway Golf Company (NYSE: ELY) today announced the March 2nd worldwide availability of the all-new HEX Black Tour™ golf ball. The product of a multi-year Research & Development enterprise, Callaway’s HEX Black Tour features a host of new and proprietary technologies that differentiate this ultra-premium golf ball from every round, white, dimpled, 1.620-ounce ball in the game. The engineering advancements—including an innovative dual-core construction, an exceptionally durable cover material and revolutionary HEX Aerodynamics—combine to deliver a five-piece golf ball with better Spin Separation and all-around performance characteristics than any previous introduction from Callaway.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/46343
http://www.lyracis.com http://www.twitter.com/lyracis http://www.facebook.com/lyracis http://www.youtube.com/lyracistv 'Speakerphone' is the Brand New Official Video From Lyracis. Directed by The Moon Runners.Produced by Andy Price and pontus hjelm and co produced by Josh Newell Introducing Lyracis....rapper, singer, dancer, songwriter & producer. Embraced early on by Choice FM, Kiss FM & BBC's 1Xtra; Lyracis gained playlist spots as an unsigned artist. The buzz grew quickly and Lyracis was invited to perform as support for a range of artists including Chris Brown, Pit Bull, Sean Kingston, Ne-Yo, Lemar, Estelle, Ja Rule, Chingy, The Game, Donnell Jones and Ciara. After a period of being mentored Beyoncé's father Matthew Knowles, Lyracis began experimenting with various sounds, as well as collaborating with other artists and producers. Lyracis is currently unsigned and working on new material.
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A dropped bottle or slipped martini olive can jeopardize a bartender’s chance of being crowned the world’s best. It’s all on the line at the 21st annual World Bartender Championship (WBC) taking place on February 26, 2012, where the top T.G.I. Friday’s® bartenders from across the globe have more reason than ever to step up their game. Mixology authors, TV personalities and internationally-renowned bartenders will judge the skill and showmanship of each of the nine finalists as they take center stage at the Glass Cactus in Dallas. Among the celebrity guest judges are Kim Haasarud, Charlotte Voisey and Phil Wills
To view Multimedia News Release, go to http://www.multivu.com/mnr/54650-tgi-fridays-masters-of-mixology-world-bartender-championship
http://www.musicmarketingclassroom.com/partners How to work in the music business is a conversational and eye opening guide to getting set up in the music game through the back door. Video homepage: http://youtu.be/bCHRarbpH8I
Starting March 26, cola lovers everywhere will be invited to get a first taste of new Pepsi NEXT, a game-changer in the cola category and the first to deliver real cola taste with 60% less sugar than Pepsi-Cola.
“We’re on a mission to get consumers to experience the real cola taste of Pepsi NEXT for themselves,” said Angelique Krembs, Vice President TM Pepsi Marketing. “We’re excited that after years of research and development, we’ve unlocked the great taste of Pepsi NEXT, the choice for consumers who want real cola taste with less sugar.”
Research has shown that there is a segment of consumers who are resistant to both regular, full-sugar cola and diet cola offerings. These consumers love the taste of Pepsi but they don’t believe you can achieve full-flavor taste with a diet cola. The launch of Pepsi NEXT is intended to fulfill this unmet need in the category.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54979-pepsi-next
Furthering its status as the leader in cat gaming, the Friskies brand ignites speculation about which species reigns supreme with the introduction of the first duel-species tablet game, “You vs. Cat,” available for iPad and iPad2 tablet devices.
“You vs. Cat” is the first tablet game designed for two players – one human and one cat – to bring big-time competition to playtime. Download the free game for you and your cat at YouvsCat.com and iTunes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55151-friskies-launches-you-vs-cat-tablet-game-buddy-challenges-college-mascots
Callaway Golf Company (NYSE: ELY) today announced the April 13 retail availability of the new Odyssey® Metal-X™ line of insert putters, representing the latest in the brand’s storied history of game-changing innovations surrounding the most important club in the bag. With a lightweight aluminum face in front of a urethane backer layer, Metal-X putters provide golfers the crisp feedback of a metal striking surface with the benefits of a softer feel for optimal touch. Aesthetically pleasing with a sleek midnight black finish, the putters also offer a textured face that delivers a truer, more consistent roll.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/46344
The Levo League, the only technology start up dedicated to accelerating career development of young professional women, announces its official launch with the introduction of a game-changing online community and recruiting platform.
“From undergraduate and graduate students, to employed professionals, to those seeking new opportunities to emerging entrepreneurs, The Levo League provides young women in the formative years of their career path with the necessary resources to achieve personal and professional success,” states Caroline Ghosn Co-Founder and CEO of The Levo League.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55274-the-levo-league-online-community-and-recruiting-platform-for-gen-y-women