To coincide with Independence Day, the Ad Council, R/GA and an unprecedented group of brands launched “We Are America,” an extension of the iconic Love Has No Labels campaign, explaining that love for country is love for the people who make up this country. The new PSAs, featuring WWE Superstar John Cena, continue to further the campaign message of acceptance of all communities regardless of race, religion, gender, sexual orientation, age and ability. Love Has No Labels encourages audiences to recognize their implicit bias – biases that live in our subconscious – in order to promote inclusion. “We Are America” invites everyone to submit their photos to demonstrate the true diversity that makes up America. Upworthy, a 2015 campaign launch partner, shared “We Are America” on its social platforms and will be creating a series of videos launching in the coming months to help further the campaign message.
Tektronix, a leading worldwide provider of measurement solutions, today introduced the TBS2000, a next generation basic oscilloscope featuring the longest record length and largest display in its class for faster signal evaluation and troubleshooting. This latest addition to the Tektronix portfolio puts expanded capabilities, including the ability to use a wide range of Tektronix probes, into the hands of budget-constrained design engineers and educators.
“Building on the success of the TDS2000 Series, the most widely used oscilloscope in the world, the new TBS2000 gives our customers a level of design insight previously not available in this class of instrument,” said Jeff Yost, director, Basic Oscilloscopes, Tektronix. “The new instrument also sets a new standard for usability with features like a large display for easy signal visualization and a comprehensive set of automatic waveform measurements that are coupled with graphical explanations to help engineers better understand their measurements.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7724651-tektronix-tbs2000-series-oscilloscope/
Roche (SIX: RO, ROG; OTCQX: RHHBY) launched its presence at the American Association for Clinical Chemistry (AACC) 2016 Clinical Lab Expo today by featuring several next-generation diagnostic testing platforms and a new virtual reality experience that gives attendees an “under the hood” look at a lab of the future and an innovative concept Roche calls the “Roche connected lab.”
The virtual reality theater will enable attendees to view samples moving through a virtual lab equipped with various configurations of Roche automation, chemistry/immunoassay platforms and molecular diagnostics systems, as well as connections to third-party platforms. The actual Roche systems that are part of the connected lab concept will also be on display in the booth.
To view the multimedia release go to:
http://www.multivu.com/players/English/7889151-roche-aacc-2016/
Kushion.com, launches today featuring Kushion the first true Bluetooth Speaker Pillow that will enhance several aspects of your life. Connect to your phone for hands free talking, charge your phone and still keep the whole house thumpin' with home theater quality speakers all in your pillow. This multi-functional next generation “Boom Box” enhances the experience in your bedroom, hotel room, living room, dorm room also great for tailgating and gaming…. practically anywhere.
“After 2 years of development the Kushion has arrived, taking pillow talk and after parties to new heights,” says David Fuchs of Kushion.com. And it charges your phone!
To view the multimedia release go to:
http://www.multivu.com/players/English/7909051-kushion-bluetooth-speaker-pillow/
Feeding America, the nation's largest hunger-relief organization, has partnered with the Ad Council and McCann New York to launch new public service advertisements (PSAs) designed to raise awareness about child hunger in the United States. Featuring the voice of celebrity activist Julianne Moore, who volunteered her time and talent, the PSAs call upon Americans to help children facing hunger in America by supporting the Feeding America nationwide network of food banks.
To view the multimedia release go to:
http://www.multivu.com/players/English/7909951-feeding-america-ad-council-julianne-moore/
The latest edition of the Boeing Store Custom Hangar catalog – featuring a collection of furniture and artwork derived from genuine aircraft parts -- is now available. Offerings include a bench made from a 727-200 jetliner wing slat; a B-17 Flying Fortress propeller blade; and a sleek bar made from the engine of a DC-9/MD-80 airliner.
Buyers and craftspeople for the Custom Hangar climb through aviation boneyards and storage facilities in search of rare artifacts that they refurbish and finish by hand. Each piece is placed in a museum-quality mounting fabricated using authentic materials such as aviation-grade aluminum, steel, and titanium.
To view the multimedia release go to:
http://www.multivu.com/players/English/7903151-boeing-store-custom-hangar-catalog/
SunPower Corp. (Nasdaq: SPWR) announced today that the third-generation SunPower® Oasis® platform for large-scale solar power plants, featuring a seamless integration of hardware and software unprecedented in the solar industry, is launching at an event today at SunPower’s new research and development facility in Davis, Calif.
“The Oasis platform is a complete solution that optimizes energy production and maximizes value for our power plant customers,” said Tom Werner, president and CEO of SunPower. “Integral to each Oasis component, from the automated design tools to robotic panel cleaning, is more than 30 years of solar industry innovation and experience that only SunPower offers, enabling our customers to benefit from the world’s most efficient, reliable solar technology available.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7706153-sunpower-oasis/
“You’re so close to that first sip, I can taste it….and I don’t have a mouth.” This doesn’t sound like your average whisky tasting? That’s right, it’s not. Today, Johnnie Walker Blended Scotch Whisky announces the launch of a new digital mentorship program, leading a new era of whisky education that can be enjoyed from the comforts of home for those of legal drinking age.
As the number one blended Scotch whisky in the world, Johnnie Walker continues to innovate in new and exciting ways. The launch of this cutting-edge digital mentorship program brings to life product credentials and over two centuries of heritage and blending expertise through a variety of unique experiences, developed in collaboration with Vayner Media, across Amazon Alexa, Facebook Messenger and a series of digital videos featuring award-winning mixologist Jeff Bell.
To view the multimedia release go to:
http://www.multivu.com/players/English/7935451-johnnie-walker-digital-mentorship-program/
Nestlé Purina, a global leader in pet care, hosted its fourth annual Better with Pets Summit at the Brooklyn Expo Center in New York City on Tuesday, October 18, bringing together pet community experts and leaders across the nation to explore how pets and people are living bigger and better lives thanks to new research and innovation that will shape the future of pet care.
Featuring three interactive panel discussions, the Better with Pets Summit examined topics that continue to affect pet care and wellness including the evolving role of pets and their impact on people’s well-being, nutritional innovation that will allow pets to live healthier lives, and demystifying pet nutrition quality and safety standards.
To view the multimedia release go to:
http://www.multivu.com/players/English/7923051-purina-better-with-pets-2016-summit/
A blast of colors lit up the sky today at Kennedy Space Center Visitor Complex in Florida above the new Heroes & Legends featuring the U.S. Astronaut Hall of Fame presented by Boeing. But not because of a rocket launch!
A spirited pyrotechnics display marked the opening of the new attraction, which was attended by more than 25 veteran and current NASA astronauts, including revered Gemini and Apollo space program astronauts Buzz Aldrin, James Lovell and Thomas Stafford. They were joined by the adult children of the late-astronauts Alan Shepard and Neil Armstrong, as well as representatives from NASA, The Boeing Company and Delaware North.
To view the multimedia release go to:
http://www.multivu.com/players/English/7973151-kennedy-space-center-heroes-legends/
Cheetos today unveiled the brand’s first-ever online store, featuring a never-before-seen collection of luxury items to meet the desires of every grown-up on your holiday list who needs a special dash of Cheetos fun. From the finest loungewear and paw-shaped furniture to Cheetos-hued bronzing crème, the Cheetos Store offers fans an exclusive collection of the most magnificent and lavish holiday gifts at www.CheetosStore.com.
Each year, holiday catalogs and gift gurus share their most unique and coveted gift items of the year. Cheetos is joining this illustrious group with the release of a legendary holiday book showcasing an assortment of this season’s must-have gifts. Each item is inspired by the Cheetos essence of exceptionally spectacular fun and puts the true meaning of opulence into the holidays.
“Chester Cheetah’s exquisite ‘paw-manship’ is on display throughout the seriously stylish, seriously for sale, collection that will wow your friends and family with gifts they didn’t even realize they have to have - until now.” said Jeannie Cho, vice president of marketing, Frito-Lay.
To view the multimedia release go to:
http://www.multivu.com/players/English/7976051-cheetos-luxury-holiday-book/
Today, European construction giant and international contractor VINCI Construction and French solar innovation specialist Sunpartner Technologies announced a new 50/50 joint venture and launched a new connected smart glass window dubbed “Horizon.” The two companies initially partnered in April 2016 to develop and market innovative photovoltaic solutions for construction applications.
Featuring photovoltaic panels and multiple sunlight sensors, the new Horizon opacifying and communicating window can be adapted to any project, from new construction to renovations.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8004951-sunpartner-horizon-smart-glass-window/
