Stiefel, a GSK company, announced today that Hats On For Skin Health, its global campaign with the International League of Dermatological Societies (ILDS), has raised enough funds to produce 15,000 sun-protective hats for albinos living in East Africa and has already distributed more than 2,000 hats. The hats are being distributed from Tanzania, where estimates are that 98 percent of albino children will die before the age of 40 from cancers of the skin – a direct result of the sun’s damaging rays. Worldwide, albinism affects about one in 20,000 people. However the incidence of albinism in Sub-Saharan Africa is significantly higher than in the rest of the world, specifically in Tanzania where the incidence is one in 1,429.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55030-stiefel-gsk-ilds-hats-on-for-skin-health-campaign-east-africa
DIY Network is on a mission to find America’s Most Desperate Landscape. The go-to-destination for home improvement television is asking viewers to share evidence of their desperate landscapes with the Network in hopes of receiving a $25,000 yard makeover. Now through Monday, April 30, 2012, homeowners can upload photos and videos of their ugly front yards to DIYNetwork.com.
In this fifth annual challenge where ugly wins, the prize is a complete landscape makeover, courtesy of DIY Network expert host and licensed contractor Jason Cameron and his Desperate Landscapes crew. The winner will also appear on America’s Most Desperate Landscape, a one-hour special documenting the search and build, which premieres on DIY Network Wednesday, July 18 at 9 p.m. ET.
To view Multimedia News Release, go to http://www.multivu.com/players/English/53969-diy-network-landscaping/
Even the panel of “odor specialists” resisted the urge to cover their noses as pungent smells emanated from the smelliest sneakers in this year’s Annual National Odor-Eaters Rotten Sneaker Contest. Ready to be judged, seven kids, ages seven to sixteen, from across the country have arrived in Montpelier today, selected as national finalists, wearing the decrepit and odorous rubber-soles that won them regional recognition.
In its 37th year, the National Odor-Eaters Rotten Sneaker Contest is the ultimate test of just how dirty and stinky sneakers can get when they’re part of an active kid’s life, going where they go, through puddles, mud and all. Sneakers are judged on the conditions of the sole, tongue, heel, toe, laces or velcro, eyelets/grommets, overall condition and most important ODOR, by a panel that includes NASA “Master Sniffer” George Aldrich, Chemical Specialist for NASA space missions, and Rachel Herz, Ph.D., a professor at Brown University and author of The Scent of Desire and That’s Disgusting.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55027-37-th-annual-odor-eaters-rotten-sneaker-contest
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For millions of Titanic fans around the world, the city that built the most famous ship on the planet is now Europe’s new must-see destination.
Titanic Belfast, the world’s largest Titanic visitor attraction has opened in Belfast, Northern Ireland, on the site where the ship was designed, built and launched. March 31st is also the same date on which RMS Titanic was completed in 1912 and the same day her first keel plate was laid in 1909.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53800-tourismireland
Each day, 600,000 New Yorkers hop in the back of a taxi – the iconic yellow cab that is a symbol of New York City around the world. Starting today, the first full vehicle prototype of the Taxi of Tomorrow can be seen by drivers, passengers and owners. The 2014 Nissan NV200 taxi, New York’s Taxi of Tomorrow, will make its global debut tonight at a special event in SoHo with Mayor Michael Bloomberg and Nissan President and CEO Carlos Ghosn.
Following the event, the Taxi of Tomorrow is headed to the 2012 New York International Auto Show, where it will be on display for New Yorkers and visitors from around the world. The auto show at the Jacob Javits Center is open to the public April 6-15, 2012.
To view Multimedia News Release, go to http://www.multivu.com/players/English/55179-nissan-new-york-city-taxi-of-tomorrow/
As one of Hollywood’s in-demand actresses, Anna Faris travels the globe shooting films, attending premieres and walking the red carpet. Whether she’s in her trailer prepping for a role or enjoying a spare moment at home, Anna maintains healthy, natural glow with help from the Jergens® Skincare experts. Providing natural-looking color and broad-spectrum UVA/UVB protection, the new Jergens® Natural Glow & Protect Daily Moisturizer with SPF 20 helps keeps Anna safe from the sun. Now the star is giving fans a glimpse of where her busy life takes her, sharing everywhere she “glows” through a digital photo book exclusively on Jergens®.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55365-jergens-natural-glow-and-protect-daily-moisturizer-spf-20-anna-faris
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Belfast is leading the many commemorations taking place around the world in memory of those who perished on the Titanic’s tragic maiden voyage 100 years ago.
2012, the centenary of the Titanic’s completion, departure and demise, sees Belfast embracing its connection to the trans-Atlantic liner, celebrating the city’s ship-building history and commemorating the great human loss suffered as a result of her sinking.
Titanic’s story is one of celebration and commemoration for Belfast; the two elements will always be intertwined.
Titanic Belfast, the world’s largest Titanic visitor attraction, opened in Belfast, Northern Ireland on 31 March on the very site where the ship was designed, built and first kissed the water.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53806-belfast-commemorates-titanic-100-years
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the spirit of ideas worth spreading, TEDx is a program of local,
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