Volvo Cars has chosen the North American International Auto Show (NAIAS) in Detroit to launch its new signature premium sedan, the S90, underscoring its long term commitment to the U.S. market and providing a clear sign of its confidence in continued sales growth in the coming year.
Volvo sales in the U.S. increased 24.3 per cent in 2015, with an especially strong performance at the end of the year with sales rising 87 per cent in October, 90 per cent in November and 89.9 per cent in December, driven by continued strong sales of the XC60 crossover and the new XC90 SUV.
“There are strong indications that Volvo is back on track in the U.S.,” said Lex Kerssemakers, Senior Vice President of the Americas at Volvo Car Group. “We expect this strong sales momentum to continue in 2016, helped by the new S90.”
The launch of the S90 highlights the ambition of the Swedish car maker, following an $11bn investment and the recent breaking of ground in Charleston, South Carolina, where Volvo Cars will build its first American production facility, employing around 2,000 workers.
To view the multimedia release go to:
http://www.multivu.com/players/English/7709951-kbb-naias-2016-detroit/
Volvo Cars, a leader in the field of connectivity in the automotive sector, is set to disrupt the delivery experience with the introduction a new service that promises In-car Delivery of your online shopping in under two hours.
The ground-breaking collaboration with Swedish start-up urb-it will enable Volvo Cars to expand its tried and tested In-car Delivery Service and provide a foundation for a game-changing approach to delivery services, while reimagining how we use our cars.
“We understand the value of the In-car Delivery service we have developed. We’ve all had phone calls at work from delivery people trying to deliver packages to our homes that need to be signed for when there is no one home. With our In-car Delivery service we effectively turn your car into a delivery location and assign a one-time digital key to the delivery person, effectively eliminating delivery failure,” said Björn Annwall, Senior Vice President Marketing Sales and Service at Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7832251-volvo-in-car-delivery-service/
Volvo Cars, the premium car maker, today unveiled two new concept cars that move the Swedish brand in an audacious new direction and mark the official launch of its global small car strategy.
Today’s newly-revealed 40 series concepts demonstrate for the first time how Volvo Cars plans to expand into the large and lucrative global market for premium small cars with a range of vehicles that combine bold exterior and interior design with industry-leading connectivity, electrification and autonomous drive technologies.
The new concept cars will be the first built around Volvo Cars’ new Compact Modular Architecture (CMA), which has been specially created for smaller cars and which has liberated the company’s designers and engineers to explore bold and daring new directions.
“Each member of our product family has its own distinct character, just like the members of a real family. CMA has helped us to capture something special, something youthful in our new concept cars. They have an energy, a disruptive and engaging urban character that makes them stand out amongst the crowd. This is the flavour of small Volvos to come,” said Thomas Ingenlath, Senior Vice President, Design, at Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7837051-volvo-new-range-of-smaller-cars/
Volvo Cars, the premium car maker, today unveiled two new concept cars that move the Swedish brand in an audacious new direction and mark the official launch of its global small car strategy.
Today’s newly-revealed 40 series concepts demonstrate for the first time how Volvo Cars plans to expand into the large and lucrative global market for premium small cars with a range of vehicles that combine bold exterior and interior design with industry-leading connectivity, electrification and autonomous drive technologies.
The new concept cars will be the first built around Volvo Cars’ new Compact Modular Architecture (CMA), which has been specially created for smaller cars and which has liberated the company’s designers and engineers to explore bold and daring new directions.
“Each member of our product family has its own distinct character, just like the members of a real family. CMA has helped us to capture something special, something youthful in our new concept cars. They have an energy, a disruptive and engaging urban character that makes them stand out amongst the crowd. This is the flavour of small Volvos to come,” said Thomas Ingenlath, Senior Vice President, Design, at Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7837051-volvo-new-range-of-smaller-cars/
Volvo Cars is teaming up with footballing icon Zlatan Ibrahimović again for the European launch campaign of the V90 premium estate in advance of the European Championships football tournament. The campaign will go live tonight on national TV stations and on Social Media platforms.
The new campaign shows the former Paris Saint-Germain striker, a long-time Volvo driver and fan, looking back at his rise from humble beginnings in one of Sweden’s toughest neighbourhoods in Malmö to international sporting stardom.
Zlatan, who is currently preparing for the European Championships feels a close affinity with the Swedish car brand.
“I’m happy to be working with Volvo Cars again. I’ve seen the new cars, I’ve driven and tested them. And I think they’re fantastic. Just like me, Volvo has gone their own way and dared to think differently. The previous campaign we did was good, but this time it’s Made by Zlatan,” said Zlatan Ibrahimović.
“The campaign is a celebration of the independent mind, of the power that lies in the ability to think differently. There are many similarities between Zlatan’s and Volvo’s journeys. We haven’t gotten to where we are now by doing the same as everyone else,” said Anders Gustafsson, Senior Vice President, Europe, Middle East and Africa at Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7848551-volvo-cars-v90-campaign-zlatan-ibrahimovic/
One era ends and another begins as Zlatan Ibrahimović says goodbye to Swedish national football team in new Volvo V90 film.
After fifteen years representing Sweden in the national football team, team captain Zlatan Ibrahimović thanked his large fan base and revealed that this was his last match in the yellow jersey. Volvo Cars’ new film captures this moment and Zlatan’s journey back to Sweden.
In the film, Zlatan and his family take an emotional road trip in the new Volvo V90, retracing the highs and lows of his career and ending back where it began in the tough Malmö neighbourhood of Rosengård.
“Making this film was of course emotional, but the time has come for me to hang up my shirt and hand over to the next generation. For me it is all about looking forward, not back. A new journey is starting – both for me and for Volvo.” said Zlatan Ibrahimović.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7867251-zlatan-ibrahimovic-swedish-team-volvo-v90/
Volvo Cars’ instrumental role in defining the adventurous Cross Country segment is widely acknowledged. With the imminent reveal of the new V90 Cross Country, the Swedish carmaker is set to cement its leading role as the most capable and comfortable premium all-roader on offer and complete its 90 Series line-up.
“Cross Country has become the true expression of a Volvo car in many peoples’ eyes. It was a winning concept from the start, perfect for the tough climate and road conditions that we experience in Sweden,” said Håkan Samuelsson, President & CEO, Volvo Car Group.
Developed in 1996, the first Cross Country estate combined functional flexibility and rugged capability. Today, 20 years later, the Cross Country segment is a familiar sight across the premium car market, providing a capable, yet comfortable driving experience.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7919851-volvo-cars-v90-cross-country/
Volvo Cars, the premium carmaker, has unveiled the eagerly awaited V90 Cross Country, completing its 90 Series line-up.
Since the introduction of the first Cross Country almost 20 years ago, Volvo Cars has become synonymous with the rugged all-road, all-weather product category, with a growing stable of Cross Country models.
Volvo Cars’ Cross Country models fulfil an increasingly important part of the Swedish automaker’s product portfolio as luxury car buyers seek out a more experienced-based lifestyle that occasionally takes them off the beaten track.
“The V90 Cross Country takes the elegance of the V90 and transforms it into an all-road car that delivers safety, comfort and performance in a capable and adventurous package,” said Håkan Samuelsson, President & CEO, Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7923351-volvo-reveals-new-v90-cross-country/
