Starting March 26, cola lovers everywhere will be invited to get a first taste of new Pepsi NEXT, a game-changer in the cola category and the first to deliver real cola taste with 60% less sugar than Pepsi-Cola.
“We’re on a mission to get consumers to experience the real cola taste of Pepsi NEXT for themselves,” said Angelique Krembs, Vice President TM Pepsi Marketing. “We’re excited that after years of research and development, we’ve unlocked the great taste of Pepsi NEXT, the choice for consumers who want real cola taste with less sugar.”
Research has shown that there is a segment of consumers who are resistant to both regular, full-sugar cola and diet cola offerings. These consumers love the taste of Pepsi but they don’t believe you can achieve full-flavor taste with a diet cola. The launch of Pepsi NEXT is intended to fulfill this unmet need in the category.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54979-pepsi-next
Today, the all-new MICHELIN® Defender™ tire, the greatest standard passenger car tire the company has ever made, hits the North American market, just in time for spring driving season. Offering a 90,000 mile warranty, increased safety and greater levels of fuel-efficiency than the previous generation, the MICHELIN® Defender™ tire marks a significant breakthrough for the standard passenger car tire segment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55497-michelin-north-america-launches-the-defender-tire-90000-miles-saves-fuel
Honda unveiled the 2013 Crosstour Concept today at the New York International Auto Show (NYIAS), providing the first official glimpse of a more capable looking exterior styling direction for the luxurious mid-size CUV. Set to go on sale this fall, the Crosstour’s defined lines will resonate more clearly with the active consumers that form the largest portion of the premium crossover segment. The 2013 Crosstour V-6 will feature improved fuel economy thanks to its new 6-speed automatic transmission, while both four-cylinder and V-6 versions will benefit from a host of safety and visibility upgrades.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/honda/54312/
Two decades after the original Nissan Altima revolutionized the traditional mid-size sedan segment in North America, Nissan's best-selling vehicle is about to shake up the category all over again. Making its world debut at the New York International Auto Show, the 2013 Nissan Altima is once again poised to become the new benchmark in the hotly contested segment when it goes on sale at Nissan retailers nationwide this summer.
To view Multimedia News Release, go to http://www.multivu.com/players/English/55113-nissan-altima-2013-mid-size-sedan-leads-class-in-style-fuel-economy-performance-innovation
CGAP recently conducted a study of 426 Mexican households with income below $1,440 per month in an effort to better understand the financial habits, needs and wants of low-income customers. The nationally representative survey helped segment customers into six groups with common needs and behavior towards financial services. The study highlights in particular four lower-income groups – those living on US$4-10 per day (seasonal workers), US$10 per day (entrepreneurs), US$15 per day (informal salaried/wage workers) and US$12 per day (formal salaried workers) – and found that even across these income segments, households’ financial concerns and aspirations were similar.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50762-cgap-analysis-low-income-households-in-mexico-matches-financial-products
Nissan’s innovation in the crossover segment is set to continue as it partners with Ministry of Sound to create the world’s ultimate mobile sound system – the Juke Box. Louder than a jumbo jet in take-off, the technical know-how for the Juke Box comes from sound experts Martin Audio, who designed and built the current system in the infamous ‘Box’ – the main room in Ministry of Sound’s London home.
In 1991 Justin Berkmann, one of the clubs founders, alongside James Palumbo and Humphrey Waterhouse, created a club never seen before in Europe; where the music and sound system came first. The pair created the ultimate club sound system - ‘The Box’ - a 5 sided room within a room that was acoustically perfect, and is still considered today to be one of the best sound systems in the world.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/nissan/56552/
http://lessismoresuccess.com/ Speaker, Humorist, & Trick Roper. Will
Roberts is an internationally renowned performer and speaker known for
his high-energy and insightful content spiked with humor. He prides
himself on bringing back the common sense and simplicity of America. As
a Cirque du Soleil artist on the Las Vegas Strip, business owner,
social media and networking consultant, author, television segment
host, and certified performance coach Will truly lives by his word and
passionately practices his own Simple Sense advice. Now
don’t be fooled, Will is a Cowboy. The values and skills of the West
are in his blood and are his true passion. He is an expert with a rope
and is currently a featured act in Cirque du Soleil’s Viva Elvis
production on the Las Vegas Strip. http://lessismoresuccess.com/
Trick Roper Gun Spinner Will Roberts is an
internationally renowned performer and speaker known for his
high-energy and insightful content spiked with humor. He prides himself
on bringing back the common sense and simplicity of America. Along with
being a masterful trick roper and gun spinner, Will finds time to be a
Cirque du Soleil artist on the Las Vegas Strip, business owner, social
networking consultant, author, television segment host, and certified
performance coach. Now donʼt be fooled, Will is a Cowboy. The
values and skills of the West are in his blood and are his true
passion. He apprenticed with world-renowned Mexican charros and
Hawaiian paniolos to help him achieve his current level of success. Since
2000, Will has been working with leading corporations, like Ebay,
Anthony Munoz Foundation, Wells Fargo, and Ford Motor Company. He
shares the western arts of trick roping, gun spinning and whip cracking
with a good dose of humor. Willʼs performance is perfect for
motivating a crowd and adding excitement to an event. His presentations
are always extremely energetic and highly interactive.
http://www.RenaultUSA.com The Scenic is probably the best example of why Renault has been the pioneer in the MPV (multi purpose vehicle) segment. Not only does this car offer a sense of sporty dynamism but it delivers a lot of cabin space and makes it the perfect vehicle for tall people. And of course, it offers multiple storage solutions and is perfect for those who travel with several pieces of luggage. Comparably sized vehicles in the USA are Nissan Rogue, Toyota Matrix.
Visit http://www.RenaultUSA.com to save up to 20%* on Car Rentals in Europe & France.
http://www.renaultusa.com
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At the Berlin International Hotel Investment Forum (IHIF), Marriott International (NYSE: MAR) will debut MOXY HOTELS (www.moxyhotels.com), its first entry into the economy tier, three-star hospitality segment in Europe. Designed to capture the rapidly emerging millennial traveler, the new brand combines contemporary stylish design, approachable service and, most importantly, an affordable price. The brand will debut in Italy, with the first MOXY HOTEL expected to open in Milan in early 2014.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54183-marriott-international-debuts-moxy-hotels-at-ihif
Als Peugeot vor gut drei Jahren das Sportcoupé RCZ auf den Markt brachte, waren sich die Experten nicht einig. Flottes, ausdruckstarkes Design und vernünftiges Fahrwerk ja, aber doch wohl kaum ein Auto für die traditionelle Peugeot-Kundschaft, die sich darüber hinaus daran gewöhnen müsse, erstmals in der Modell-Typenbezeichnung keine Null oder Doppelnull zu finden. Nun, die Verkaufszahlen belehrten die Zweifler schnell eines Besseren. Und auch in Deutschland machte der 2+2-Sitzer eine Blitz-Karriere. Seit seiner Einführung war es jedes Jahr meistverkaufter Import-Sportwagen. In 2012 entschieden sich 1.764 Kunden für das Sportcoupé. Klingt nicht nach viel, hat in diesem Segment aber einen beachtlichen Stellenwert. Bei der jetzt anstehenden Verjüngungskur ergab sich für die Verantwortlichen also die Frage, wie können wir den RCZ noch besser machen. Die Antwort: Nur durch behutsamen Feinschliff.
It's that time of year again - Mother's Day - but what do you get for the mom that has everything? This segment highlights unique gifts that every mom will enjoy.