Singer Debbie Gibson marks decades of service by returning to the Philippines to advocate on behalf of poor children with Children International, a U.S.-based humanitarian organization.
According to the Philippine National Statistical Coordination Board, one in four families lives in poverty. Gibson, who has supported Children International since 1990, visited Manila to raise awareness for the issue of child poverty and her personal experience with the charity.
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Warner Bros. Consumer Products (WBCP) will showcase an engaging and innovative line-up of licensed toys and products in support of the highly anticipated animated television series, “ThunderCats,” at the 2011 American International Toy Fair. The all-new series from Warner Bros. Animation (WBA) marks a creative collaboration with Studio4°C — one of the most vibrant animation studios in Japan — and is a 21st century re-imagining of the iconic 1980s action classic. “ThunderCats” will air on Cartoon Network in 2011. Global master toy licensee Bandai America Incorporated, along with licensees worldwide, will reinvigorate the nostalgic brand with enthusiasts to introduce a whole new set of fans to the beloved pop culture staple.
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Warner Bros. Consumer Products (WBCP) is teaming up with a leading group of global licensees at Toy Fair in support of the Summer 2011 blockbuster film, “Green Lantern,” highlighted by DC Entertainment’s master licensee, Mattel. The June 17, 2011 release of “Green Lantern,” from Warner Bros. Pictures, marks the live-action theatrical debut for the legendary comic super hero, and licensees worldwide are gearing up to help fans fight evil’s might.
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Activision Publishing, Inc. (Nasdaq: ATVI) announced today the worldwide debut of Skylanders Spyro’s Adventure, an entertainment breakthrough for the toy and video game industries. Through an innovative use of technology, the game allows players to transport real-world toys into virtual worlds of adventure through the “Portal of Power™.” These “toys with brains” can come to life inside the game in connection with multiple gaming platforms, as well as on handheld gaming devices, mobile devices and on the web, remembering achievements and level-ups wherever they go. This marks a wholesale change in the interaction between toys and video games, opening up new possibilities and revenue streams for both industries.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/skylandersgame/48523/
OneTouch®, a leading brand of blood glucose monitoring systems for people with diabetes, has introduced Life First™, a new North American campaign featuring music legend B.B. King and Crystal Bowersox, one of music’s most talented new artists. The ads debut on national and regional television today and will be followed by online and print ads over the next several months. The introduction of the campaign is particularly timely, since March 22 marks National Diabetes Alert Day in the U.S.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/onetouch/48943/
Baylor University Medical Center at Dallas (Baylor Dallas) is now home to North Texas’ largest outpatient cancer center. The new Baylor Charles A. Sammons Cancer Center at Dallas opens to the public Saturday, March 26. The 467,000 square-foot facility marks a new era in cancer care for the Dallas-Fort Worth Metroplex and beyond by offering comprehensive services for cancer patients from initial diagnosis through post-recovery. Baylor Dallas, already the leading cancer care provider in North Texas in terms of patients treated and according to Consumer Choice data, now brings together multiple phases of cancer care under one roof.
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Primrose Schools, The Leader in Educational Child Care®, announces the Gumz family of the Primrose School of Bear Creek in Lakewood, Co. as the grand prize winner of the Family Dance-off, a national video contest that encourages families to step up the fight against childhood obesity by dancing for healthy, active lifestyles. In honor of the Gumz family’s victory, Primrose will donate $30,000 to their local Children’s Miracle Network Hospital, The Children’s Hospital, as well as award the family a $5,000 cash prize for their efforts. The Gumz family’s win marks the second time a Colorado family has won the grand prize. Last year, the Lopez family of Colorado Springs won the Family Dance-off and a $30,000 donation to Children’s.
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TruGreen recently launched MyBotanicPlanet.com, a free online educator resource to inspire K-5 students’ interest in the diverse plant world, to receptive educators attending the National Science Teachers Association (NSTA) national conference in San Francisco. TruGreen, the nation’s largest professional lawn, tree and shrub care provider, is receiving high marks from educators for the brand’s creative resource that enables convenient access to U.S. standardized lesson plans in botany and related interactive activities.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/trugreen/50275/
JOHNNIE WALKER®, the world’s best-selling brand of Scotch whisky, opened The JOHNNIE WALKER HOUSE™ in Shanghai’s Sinan Mansions on May 19, 2011. The JOHNNIE WALKER HOUSE™ is the first of its kind outside of Scotland and marks a new chapter for whisky culture in China. Interactive sensory journeys, inspirational forums and luxury dinners make this house a unique experience for every guest.
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Get a grip on DIY leveling projects with the new SureGrip™ All-In-One Laser Level (BDL100AV) from Black & Decker® (NYSE: SWK). This innovative laser level securely suctions to walls for up to two hours without leaving marks and the bubble vial changes from red to green when level.
This innovative laser level securely suctions to non-porous wall surfaces, such as painted drywall*, glass, polished stone or wood, for up to two hours without leaving surface marks thanks to its one-of-a-kind Mark-Free Technology™.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/blackanddecker/50781/
Cox Communications is celebrating the culture and contributions of Hispanic Americans during Hispanic Heritage Month, and throughout the year, by highlighting culturally relevant programming available On Demand as well as committing to air educational public service announcements (PSA) as part of its partnership with The League of United Latin American Citizens (LULAC). This month also marks the launch of Cox’s new marketing campaign that includes popular personality Yarel Ramos.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52200-cox-communications-celebrates-hispanic-heritage-month
Six Flags Magic Mountain transforms from a “theme park” to a haunted “scream park” for its 19th season of Fright Fest, Southern California’s most thrilling Halloween experience. This season marks the biggest Fright Fest in the park’s history with four new scare zones, three new mazes, two new shows and extended park hours on Fridays and Saturdays.
Six Flags Magic Mountain offers 10 more days of terrifying haunted mazes, roaming zombies and spooky shows and is adding a “twisted” element to some of its monster coasters by turning off the lights, leaving riders to face their fears literally in the dark. And, the Fright Fest exclusive that coaster fanatics wait for all year … the transformation of one of the largest, most celebrated coasters in the world … Colossus runs backwards! Running the remaining three frightfully fun weekends, Fright Fest at Magic Mountain leaves no tombstone unturned, bringing guests the ultimate sensory overload for every range of fear. For the little monsters, a Trick or Treat Trail, Kid Scaryoke and Halloween Crafts round out the activities.
To view Multimedia News Release, to go http://multivu.prnewswire.com/mnr/sixflags/51974/