The creative collaboration between Swedish artist/producer Avicii and Volvo Cars for their new brand campaign features a reworking of the classic song Feeling Good. Filmed on location in Stockholm and Osterlen, southern Sweden, the video visits places of personal significance for Avicii and tells his own story of renewal, following several years of hard touring. The video also features members of his family and close friends.
“In the past six years I have been on a never-ending tour, apart for the last nine months during my time-out. I did around 325 shows in a year with traveling on top of that. It couldn’t continue. In the end I had to re-evaluate my situation and change my lifestyle. Sweden is an important place to me, it’s where I gather my strength and energy with family and friends. This whole process of re-evaluation and renewal is what Volvo encouraged me to visualise in the video. I think we did a great job together,” said Avicii.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7522051-volvo-cars-new-beginning-avicii/
This truly is one of the best demos ever
of our Overhead line of travel guitars guitars, and worth a watch if
not simply to hear Maneli play. If you’re considering buying a new
travel guitar, or are easily swayed to make an impulse purchase – be
careful – watching Maneli play the OF420 may just make you pull the
trigger on a new Journey Overhead… next thing you know you’ll be on
holiday picking away in a lounge chair overlooking some splendid view! One
of the greatest things about my job is the people I get to meet. Before
we even launched Journey Instruments, I saw Maneli Jamal’s “Movement
III” from his Ziur album on Youtube and I was totally floored. I
immediately bought his album and then sought him out for private
lessons on Skype (And learned a bastardized version of his ”Most
Glorious Day” song from the same album. Ha!). Though I had to quit
lessons due to the demands of running two companies and having my
second child, I kept in touch and have just loved watching him perform
and grow as an artist. Here we are 3 years later, and I’m humbled to
have Maneli make such an awesome demo video of our Overhead OF420
travel guitar
Sixty-six vehicles earn the Insurance Institute for Highway Safety’s TOP SAFETY PICK award for 2011, including 40 cars, 25 SUVs, and a minivan. TOP SAFETY PICK recognizes vehicles that do the best job of protecting people in front, side, rollover, and rear crashes based on good ratings in Institute tests. Winners also must have available electronic stability control, a crash avoidance feature that significantly reduces crash risk. The ratings help consumers pick vehicles that offer a higher level of protection than federal safety standards require.
Do you want to end up like this guy, a road kill detective? We can all pretend to like our jobs and give them fancy names to make us feel better, but it still means he\'s collecting stinking dead animals from the side of the road.
http://www.youtube.com/watch?v=kSjCHfkATGc[EXTRACT]
http://youtu.be/kSjCHfkATGc - Test your interview skills this fun but powerful job interview prep and training from Career Confidential http://www.careerconfidential.com
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Monster (NYSE: MWW), a global leader in connecting people to jobs, and Brandwatch, the leading social intelligence company, today announced the results of a year-long social media study of more than 1.1 million tweets in the United States analyzing exactly who, what, when, where and why people take to Twitter to discuss how they feel about their jobs.
“It’s certainly not just the weather nor differences in temperament that drove the disparity between people in the east hating their jobs and people in the west loving them,” said Joanie Courtney, Senior Vice President, Global Market Insights at Monster. “Job satisfaction is an often fluid, temporary sensation, and social channels deliver people the opportunity to express those sentiments with greater ease than ever before. The results indicate an opportunity for companies to focus on embracing existing talent to move the ‘love-hate needle,’ as well as those Tweeting to translate their skills for new opportunities to find something better.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7470451-monster-brandwatch-social-media-study/
The brand invited three final candidates to travel the world with a suitcase full of whisky on an epic 10-day journey as part of The Greatest Job Interview in the World. Their journeys echoed the legendary trip undertaken in 1909 by Charles Grant Gordon, son-in-law of company founder William Grant.
If this is the interview, imagine what the job is like.
The opportunity captured imaginations all over the world, generating almost 5,000 applications from candidates in 103 countries. Hopefuls were initially narrowed down to 20 who were flown from 13 countries to attend ‘The Mixer’ event in Dufftown, Scotland, the brand’s spiritual home. After a series of challenges, three finalists – Amy, a PE teacher living in Madrid; Danny, a whisky barman from Edinburgh and Linda, a radio presenter from Johannesburg - were then each sent to three different worldwide destinations to ‘live the job’ for ten days.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8224851-grants-whisky-greatest-job-result/
