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As part of its new brand campaign, Share A Legend, New Holland Brewing Company is tapping into its heritage and success as the top craft Bourbon Barrel-Aged Stout to unveil a nationwide storytelling contest. The #ShareALegend contest is inspired by the nearly two decades of legends told over Dragon’s Milk™ stout—and celebrates the lore of the brew that began when it was first bottled 17 years ago. The top user-generated story submission will earn the winner $5,000 cash plus $5,000 from New Holland Brewing Company to donate to one of several charities selected by the brewery. Share A Legend is an open-ended storytelling project that invites fans to share their personal tales, whether they are everyday stories of triumph, the goodness of humankind or someone who has made an impact on them. Throughout the campaign, New Holland Brewing Company will release the legends of six real people who fall into the archetypes of Warrior, Huntress, Smith, Poet, Alchemist and Performer to inspire contest entrants. The videos, the new DragonsMilk.com website and other branded elements adopt a half-illustrated design that embody the true but imaginative and creative nature of legendary tales that are passed down over time. To view the multimedia release go to: https://www.multivu.com/players/English/8399851-new-holland-brewing-dragons-milk/

What Could Be Better Than Living In a Fairy Tale World? “Imagine the sweetest and most delectable fairy tale book illustrated with pages and pages of magnificent cakes, complete with characters composed and comprised of delicate details like fairy wings, all manner of flowers, dragons and mermaids and so much more. Not illustrations of cakes, but pictures of nearly eighty “sugar sculptures,” as author and illustrator Crystal Walters described her creations. It sounds incredible, but it’s one of the most unique concepts for a fairy tale book that you will ever encounter. John Kelly, Detroit Free Press I Wish I Were a Fairy Tale http://bit.ly/CakeFairyTale Media contact: Scott Lorenz, Westwind Book Marketing, scottlorenz@westwindcos.com Children's book