Drivers of vehicles that perform well in the Insurance Institute for Highway Safety's side-impact crash test are much less likely to die in a real-world left-side crash than drivers of vehicles that do poorly, a new analysis finds. The study includes only passenger vehicles with side airbags, demonstrating that airbags, while crucial, are far from the whole story in side crash protection.
After controlling for driver age and gender and vehicle type and weight, a driver of a vehicle rated good for driver protection in a side impact is 70 percent less likely to die in a left-side crash compared with a driver of a vehicle rated poor. A driver of a vehicle rated acceptable is 64 percent less likely to die, and a driver of a vehicle rated marginal is 49 percent less likely to die.
Before today, health conscious consumers who value the health benefits and taste of cranberry juice, but desire lower sugar options, have been forced to choose between artificial sweeteners or watered-down juice products. Leading fruit juice company Old Orchard Brands (www.oldorchard.com) revolutionizes the juice aisle today with a new line of naturally-sweetened cranberry juice blends. Cranberry Naturals include only natural ingredients and 40% less sugar than traditional cranberry juice varieties.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/oldorchard/47335/
There’s the easy way, and there’s the Lexus way. A lone crane slowly lifts the front end of a Lexus LS, then a second vehicle is attached using cables and stretch bars, then another and another and finally, a fifth Lexus vehicle is suspended in midair from the crane, using no support other than the strength of the LS. The gravity-defying vehicles aren’t a figment of your imagination or a camera trick. They are part of a new advertising campaign from the automaker, which debuted on Jan. 16.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lexus/48190/
When Lynda Lloyd boarded her first Delta Air Lines flight in Atlanta as a flight attendant in 1964, the airline had recently become the first commercial carrier to fly across the country in less than three hours and had just launched the industry’s most sophisticated electronic reservations system, all under the watchful eye of company founder and then-chief executive C.E. Woolman.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/delta/47823/
Now entering its seventh year, diane magazine, published by Rodale Custom Content & Marketing on behalf of Curves fitness clubs for women, has now touched the lives of more than six million women.
To view Multimedia News Release, go to http://www.multivu.com/players/English/45110-rodale-marketing/
As soon as you start feeling run down or have other flu-like symptoms, take Oscillococcinum.
Oscillo® is supported by published clinical studies, as well as more than 65 years of use throughout the world.
-Clinical studies show that Oscillo reduces the severity and duration of flu-like symptoms such as headache, body aches, chills and fever
-Great taste and convenient to take
-No side effects; no drug interactions; non-drowsy
-Safe for everyone 2 years of age and older
To view Multimedia News Release, go to http://www.multivu.com/players/English/45775-Boiron-Oscillococcinum/
An inaugural national research report released today from The Children’s Hospital of Philadelphia (CHOP) and State Farm Insurance Companies® shows that the impact of teen driver crashes extends far beyond teen drivers’ families and friends. In 2008, more than half a million (681,000) people were involved in crashes where a teen driver was behind the wheel. More than 40,000 were injured, and nearly 30 percent of those who died in these crashes were not in cars driven by teens.
To view Multimedia News Release, go to http://www.multivu.com/players/English/47737-Miles-to-Go-Teen-Driver-Safety/
Wilson Golf, the Chicago-based company with more Major victories (61) than any other golf club manufacturer, today announced strong 2010 sales results during a press conference at the 2011 PGA Merchandise Show. Wilson Golf has experienced a tremendous sales turnaround in 2010, posting a 10 percent increase in sales worldwide over 2009 and a 23 percent increase in the U.S. alone.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wilson/48191/
Painting just got easier and cleaner with the innovative RapidRoller™ Paint Roller from Black & Decker®. Designed to alleviate consumer frustrations commonly associated with traditional paint rollers and trays, the RapidRoller provides a convenient, easy-to-use solution for painting projects, and helps consumers complete those projects up to two times faster than with traditional rollers.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/blackanddecker/48278/
TEFAF Maastricht is the finest art and antiques fair in the world. From 18-27 March 2011 more than 30,000 works of art spanning 7,000 years will go on sale at the MECC (Maastricht Exhibition and Congress Centre) in the city of Maastricht in the southern Netherlands. The European Fine Art Fair (TEFAF) attracts major collectors and museum curators from all over the globe. Last year more than 170 private jets flew into the local airport during the Fair with 82 arriving for the glamorous opening night party at which some 12,500 glasses of champagne were served.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/tefaf/47573/
TFM&A, the UK’s longest running marketing, advertising and media exhibition, has just announced its educational line-up for 2011, which includes over 100 case-study led sessions from leading global brands and 10 keynote sessions from industry experts.
TFM&A 2011 will be taking place at Earls Court 2, London on the 1st and 2nd March and this year has more sessions and bigger theatres than ever before.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/tfma/47589/
Black & Decker’s® new 20 Volt Max* Cordless Lithium Ion String Trimmer and Edger (LST220) gives consumers what they want: more power, long battery life and great results without the mess and hassles of gas. The exclusive PowerDrive Transmission enables users to cut more in less time** and the Lithium Ion battery holds its charge five times longer than Black & Decker HPB18 batteries, providing long battery life year after year.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/blackanddecker/48265/
