To mark World MS Day, today the National Multiple Sclerosis Society announced the culmination of the We Keep Moving journey, a 10-week reality road trip across America to chronicle the extraordinary lives of people living with multiple sclerosis (MS) told by a documentary crew who have MS themselves. The Society initiated this campaign to capture unique personal stories of perseverance and triumph with the goal of uniting millions of people affected by MS and inspiring the general public with stories about people who might not ordinarily appear on their daily radar screens.
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The hopes of thousands of families are carried every day and seen by millions through a partnership that celebrates its 25th anniversary today.
Valassis, the National Center for Missing & Exploited Children (NCMEC) and the U.S. Postal Service have been working to reunite missing children with their families through the “Have You Seen Me?®” program and the power of the U.S. mail since 1985.
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In an effort to encourage children to spend more time outdoors and re-connect with nature, the USDA Forest Service and the Ad Council are joining DreamWorks Animation SKG, Inc. today to launch a new series of public service advertisements (PSAs) featuring characters from DreamWorks Animation's beloved Shrek films. Hank Kashdan, Associate Chief of the Forest Service, will unveil the PSAs on June 11 at the Denver Museum of Nature and Science in coordination with National Get Outdoors Day (June 12). The ads will be distributed to media outlets nationwide this week.
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This July 4, America’s national Independence Day celebration will mark 30 spectacular years on air. The multi-award winning A CAPITOL FOURTH, broadcast live from the West Lawn of the United States Capitol, will kick off the country’s 234th birthday with a musical extravaganza like no other, topped off by the most dazzling display of fireworks anywhere in the nation!
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PepsiCo (NYSE: PEP) today announced the Dream Machine Summer Recycling Challenge, a national call-to-action asking Americans to commit to recycle every can and bottle at summertime cookouts, starting with Independence Day. The more Americans recycle in Dream Machines, the more support PepsiCo will provide to the Entrepreneurship Bootcamp for Veterans with Disabilities (EBV), a national program offering free, experiential training in entrepreneurship and small business management to post-9/11 veterans with disabilities.
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The Advertising Council joined today with the USDA Forest Service and the National Association of State Foresters (NASF) to launch a new series of public service advertisements (PSAs) and an educational DVD for elementary school students designed to provide critical information to Americans about wildfire prevention. The PSAs and DVD are being distributed prior to the July 4th holiday, a time when many people go camping, have outdoor BBQs and light fireworks.
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The Advertising Council and the Dollar General Literacy Foundation joined today to launch a national public service advertising (PSA) campaign designed to provide high school dropouts with access to information that will get them started on the road to a GED Diploma.
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The Advertising Council, in partnership with the U.S. Department of the Treasury and the U.S. Department of Housing and Urban Development (HUD), announced today the launch of a national public service advertising (PSA) campaign designed to encourage homeowners who are struggling with their monthly mortgage payments to learn about the Making Home Affordable Program.
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Starting today, burger enthusiasts nationwide will have the opportunity to taste America’s newest gourmet burger recipe — created by a 10-year-old kid chef — while also supporting an important cause. From Tuesday, Aug. 3 to Sunday, Sept. 12, Red Robin Gourmet Burgers, Inc. (Red Robin) will feature Washington resident, 10-year-old Emma Potts’ Spicy Honey Glazed Bacon Burger in all U.S. Red Robin® restaurants. Fifty cents of each Spicy Honey Glazed Bacon Burger sold will be donated to the National Center for Missing & Exploited Children® (NCMEC)*. Since 2006, Red Robin has donated more than $170,000 to NCMEC’s safety efforts through its Kids’ Cook-Off program.
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The Sounds of Pertussis Campaign moves into action with the second annual Pertussis Awareness Day in New York City featuring a range of educational activities, including the launch of the Sound Off About Pertussis song contest and a new public service announcement (PSA) featuring four-time NASCAR Sprint Cup Series champion Jeff Gordon. The national public awareness campaign encourages parents to help protect themselves and their babies from pertussis—commonly known as whooping cough—by getting vaccinated with an adult Tdap (tetanus, diphtheria, acellular pertussis) booster, which may reduce their risk of getting the disease and spreading it to their babies.
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The legacy of Calvin Coolidge, the 30th President of the United States, faded into the annals of history after he left office in 1929 and for decades was largely ignored by historians and scholars. But at a time when partisan politics increasingly supersedes the business of a Nation — from rural town council meetings to the halls of the U.S. Capitol — a new book published by the National Notary Association (NNA), Why Coolidge Matters, revisits the ideals, integrity and commitment to public service that defined the Coolidge Presidency, and in the face of today’s political climate, asks the question: What Would Coolidge Do?
A national survey, fielded this month by Olive Garden and conducted by Kelton Research, found that traditional cuisine often wins when it comes to the American appetite. Almost three quarters (74%) of Americans who eat pasta prefer the traditional pasta sauces of meat, Alfredo or marinara. Nearly one-in-four (22%) pasta eaters consider spaghetti their favorite pasta.
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