With the official arrival of spring and the official start to flea and tick season, PetArmor® has teamed up with the ASPCA® (The American Society for the Prevention of Cruelty to Animals®) and shelter animal advocate and PetArmor® spokesperson Amy Smart to launch the PetArmor® Protection Promise. The national campaign elevates the ongoing commitment PetArmor® and the ASPCAshare to protect pets in need. PetArmor® is the No. 1 selling fipronil generic flea and tick treatment. PetArmor® has the same No. 1 veterinarian recommended active ingredient and offers the same flea and tick protection as Frontline® Top Spot® at about half the cost. The PetArmor® Protection Promise offers pet lovers and dog and cat owners an opportunity to help pets in need, especially those in shelters across the country.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55464-amy-smart-petarmor-aspca-launch-protection-promise-healthcare-for-all-pets
Holidays don’t have to be the only time families get together to share a meal and create lasting memories. We all know the benefits of family time – tighter bonds, better communication and memorable traditions, and recent studies confirm all the positive effect of family time, especially in children.
Sierra Mist Natural is teaming up with Chef Aarón Sánchez, star of Food Network’s “Chopped” and “Heat Seekers,” to launch “Comer Juntos: Una Tradición Natural,” a program that encourages families to gather around the dinner table to share fun timesover delicious Latin-inspired food and drinks.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55544-sierra-mist-natural-food-network-chef-aaron-sanchez-celebrate-family-meal
U.S. Transportation Secretary Ray LaHood today announced the launch of new public service announcements (PSAs) to raise awareness about the importance of choosing the right child safety seat and making sure it is installed properly. The ads, released in partnership with the Ad Council, promote car seat safety among parents of children up to age 12. Data from the Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) show an estimated 8,959 lives were saved by child restraint systems from 1975 to 2008.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55319-nhtsa-launches-new-psas-about-car-seat-recommendations-for-children
Celebrity technology and design expert Janna Robinson and ESPN’s Stuart Scott teamed up with LG to launch the “Sport of Techorating,” a head-to-head championship competition between two dad bloggers. Robinson coached Michael Sheehan of Hightechdad.com as he squared off against Jim Lin of Busydadblog.com in a techorating battle, with Scott providing color commentary on the home design battle.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55186-lg-electronics-sport-of-techorating-home-design-blogger-battle
GREY GOOSE®, the World’s Best Tasting Vodka, announces the launch of its first new flavor in five years, GREY GOOSE Cherry Noir. GREY GOOSE Cherry Noir is a masterful blend of GREY GOOSE Vodka and the finest cherries including rare black cherries handpicked in French Basque Country.
GREY GOOSE Cherry Noir Flavored Vodka has already caught the attention of celebrities and influencers from a series of exclusive previews throughout the 2012 Hollywood awards season. After sampling at marquee events surrounding such milestones as the E! Entertainment backstage lounge at the 69th Annual Golden Globes, the Sundance Film Festival, The GRAMMY Awards, NBA All-Star weekend and The Oscars, GREY GOOSE Cherry Noir Flavored Vodka is now available nationwide to consumers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55587-grey-goose-cherry-noir-flavored-vodka
Teva Respiratory and the Asthma and Allergy Foundation of America (AAFA) announced today the launch of a national awareness campaign - Ditch the Drip, Get Serious about Nasal Allergies - aimed at raising awareness of the seriousness of seasonal and year-round allergies and the need for people living with nasal allergies to adequately prepare for their peak allergy seasons. The program features two-time Olympic volleyball gold medalist and seasonal allergy sufferer Misty May-Treanor. Misty is speaking up for the first time about the impact her nasal allergies have had on both her career and personal life, as she prepares to compete in the 2012 Summer Olympic Games in London. For more information on the Ditch the Drip program, Misty's experience with allergies and to view an important public service announcement (PSA), visit www.DitchtheDrip.com.
To view Multimedia News Release, go to http://www.multivu.com/players/English/54675-ditch-the-drip-get-serious-about-nasal-allergies/
ScoreBig.com, a service that allows consumers to save up to 60 percent on tickets to their favorite pro and college sports, concerts, and theater events without the hassle of fees or shipping charges, today announced the launch of ScoreBig Daily, a free app for iPhone and iPod touch that gives users immediate access to great seats at hot live events in their city that night.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55756-scorebig-com-scorebig-daily-app-for-iphone-ipod-touch-live-event-tickets
Research shows that success in school and life starts with literacy. When children become good readers in the early grades, they are more likely to become better learners throughout their school years and beyond. In a nationwide effort to communicate to parents the importance of reading to their school-aged children, the Library of Congress and the Ad Council have teamed up with Reading is Fundamental (RIF) to launch a new national public service advertising (PSA) campaign, “Book People Unite.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/55363-ad-council-library-of-congress-book-people-unite-psa-to-encourage-reading
According to the U.S. Census Bureau, more than 34.6 million adults ages 18 and above do not have a high school diploma. In an effort to combat this critical issue, the Ad Council and the Dollar General Literacy Foundation joined today to launch new public service advertisements (PSAs) on behalf of their national GED Achievement campaign. This multimedia campaign is designed to provide high school dropouts the encouragement and information needed to begin the road to a GED diploma.
Recent data shows that students who drop out of high school tend to earn less and have a lower quality of life. Many of them must work multiple jobs just to support their family. Moreover, as of 2009, nearly 30% of adults with household incomes at or below the federal poverty line did not have a high school credential.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55571-ad-council-dollar-general-literacy-foundation-your-ged-pep-talks-psa
LG Mobile and Sprint (NYSE: S) teamed up last night with actress Ali Landry (“Bella,” “ABC’s Superstars”)to celebrate the debut of the new LG Viper 4G LTE Android smartphone at Home Studios, located in the historic Flatiron/Union Square neighborhoods of New York City. Event goers experienced how technology can be used to bring families together with the introduction of tools like the “Life’s Good Fairytales” app, a customizable storyboard that allows parents and children to bond over the creation and sharing of unique fairytales via their LG smartphone.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55525-lg-mobile-sprint-ali-landry-lg-viper-4g-lte-android-smartphone-launch
Mr. Freeze: Reverse Blast was introduced at Six Flags St. Louis today with St. Louis Cardinal and World Series MVP David Freese on-hand for the first official ride. Eighteen members of Big Brothers Big Sisters of St. Louis joined Freese for the inaugural launch-ride on the park’s newest twist to one of its most popular thrill rides. Mr. Freeze: Reverse Blast sends riders backwards through a 190-foot tunnel, into a 180-degree inversion, then climbs more than 200-feet in the air where they will find themselves suspended, dangling in the air, before repeating the entire chilling experience.
“I have been coming to Six Flags since I was a kid and the roller coasters have always been my favorite,” said Freese. “I was really excited to ride Mr. Freeze: Reverse Blast. The backwards launch and experience of going up the tower facing straight down is a real rush.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/55951-mr-freeze-reverse-blast-launches-at-six-flags-st-louis
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