The National Peanut Board (NPB) today announced the launch of PeanutAllergyFacts.org, a new website for parents, schools, foodservice executives and manufacturers. The site is designed to provide science-based information about peanut and food allergies, as well as links to resources about effective allergy management.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7289151-national-peanut-board-launches-peanut-allergy-awareness-campaign/
Lifestyle brand UGG Australia announced today the launch of its first global brand marketing campaign called “THIS IS UGG.” The campaign debuts on August 18th around the world. “THIS IS UGG” is designed to connect with consumers on emotional levels that transcend any product, with the goal of further strengthening UGG as a global, premium lifestyle brand, year round. The campaign explores the theme that life’s biggest moments are actually the small ones – a place where the brand lives in consumers’ lives. Whether personal or intimate, reflective or celebratory, it’s often the smaller moments where life’s most important interactions and connections occur. The campaign will use this storytelling platform to showcase such moments and illustrate the fact that UGG ‘Feels Like Nothing Else.’
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7299751-ugg-australia-launches-first-global-brand-campaign-this-is-ugg/
Get ready to lockdown your October. Zak Bagans, Nick Groff and Aaron Goodwin – the seasoned experts who have become synonymous with paranormal investigations – return for a brand-new season of Travel Channel’s “Ghost Adventures” on Saturday, October 4 at 9:00 p.m. ET/PT. This season launches with lockdown investigations in five iconic locations airing throughout the month of October, including a two-hour Halloween special which investigates the ancient Celtic demons that make up the country’s haunted Halloween history. Season ten is comprised of thirteen hour-long episodes and one two-hour special.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7038057-travel-channel-ghost-adventures-season-10/
On Sunday, August 24, truth®, the nation’s largest and longest running youth smoking prevention campaign, premiered the latest advertisements in its new Finish It campaign, titled “Unpaid” and “Response”. Both aired during the hugely popular MTV Video Music Awards broadcast — an annual music awards ceremony that attracts millions of viewers and sparks immediate cultural conversations. Teen smoking rates are at their lowest levels in 22 years, and through the Finish It campaign, truth aims to enlist this generation to end smoking for good.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7304851-truth-launches-finish-it-campaign-challenges-teens-to-become-first-smoke-free-generation/
Handheld Group, a leading manufacturer of rugged mobile computers, today announced the launch of its brand-new NAUTIZ X8 rugged PDA. The NAUTIZ X8 is a handheld computer with superior processing power, screen performance and battery life. It is built for tough field conditions primarily in GIS, land surveying, public safety, forestry and the military.
The Nautiz X8 is built to enable efficient and reliable data collection in the toughest of environments. It has an IP67 ingress protection rating, which means it offers complete protection against dust and sand and can withstand immersion in water. It also meets stringent MIL-STD-810G military test standards for overall durability and resistance to humidity, shock, vibration, drops, salt and extreme temperatures.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762537-handheld-launches-nautiz-x8/
Concentrix Corporation is expanding its Tempe, Arizona, presence and opening a new flagship global services delivery center to keep pace with its rapid growth from both new and existing clients. Concentrix will deliver its high-value business services from their new state-of-the-art facility, and will continue to draw upon the talented labor pool available in the Phoenix Valley.
Concentrix partners with its clients to deliver end-to-end customer engagement services, technology innovations, analytics, process optimization, and business improvements. Concentrix transforms the customer experience, and streamlines front and back office and industry-specific processes to provide the highest value from every customer interaction.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7318551-concentrix-corporation-launches-flagship-global-delivery-center-tempe-arizona/
Nautilus Inc. (NYSE: NLS), a leader in innovative home fitness equipment, today unveiled new products, including the Bowflex Body™ nutrition line, Bowflex® SelectTech® 560 Dumbbells and a new line of Nautilus® cardio equipment.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7320551-nautilus-inc-launches-new-nutrition-strength-cardio-fitness-products-bowflex/
Understanding the burden of metastatic breast cancer (MBC), and the toll it takes on patients and their loved ones, Eisai Inc. announced today the launch of mbcInfoCenter.com, a new online portal designed to provide important resources that may help women with MBC manage their disease and focus on their health and wellness.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7342251-eisai-launches-mbc-infocenter-for-women-with-metastatic-breast-cancer/
BloodCenter of Wisconsin’s Diagnostic Laboratories today announced the availability of a comprehensive cancer mutation HemeOnc Panel using next generation sequencing (NGS) technology. The NGS panel developed by BloodCenter of Wisconsin is designed to detect variants in 30 genes that are either prognostic or diagnostic for 10 different myeloid hematologic malignancies.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7363151-bloodcenter-of-wisconsin-launches-next-generation-sequencing-hemeonc-panel/
To announce the first-ever RC 350 sport coupe and RC F performance coupe, Lexus today launches a comprehensive marketing campaign that showcases the vehicles across a variety of media platforms. The RC/RC F marketing campaign mirrors the story of the coupe itself—which was built from a blank canvas, unconstrained by existing designs and convention—and is centered on the theme of shattering limits.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7341251-lexus-rc-350-sport-coupe-rc-f-performance-coupe/
17.6 billion. That’s how many times U.S. shoppers visited brick-and-mortar stores during the 2013 holiday shopping season. That’s a lot of purchases – and a lot of receipts changing hands. Holiday sales are expected to rise 4.1 percent this November and December, meaning even more shoppers will be visiting stores and receiving gift receipts.
Just in time for the 2014 holiday shopping rush, a new receipt paper from Appvion, Inc., made with vitamin C instead of phenols like bisphenol A (BPA) and bisphenol S (BPS), is available to stores nationwide. Now shoppers can focus on finding that perfect gift instead of worrying about phenols in receipts they might receive.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7362451-appvion-launches-first-thermal-alpha-free-receipt-paper-using-vitamin-c-for-2014-holiday-shopping-season/
As the holiday season approaches and people begin planning their decorations, Cyberonics, Inc. is urging them to maintain the momentum of Epilepsy Awareness Month in November by incorporating purple lights into their holiday décor.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7378051-cyberonics-launches-mylifeisbright-campaign-healthyandbright-promotion-epilepsy-awareness-month-shine-purple-lights/