This year marks the 10th anniversary of the “Big Four” of 2004, when, for the first time in recorded history, four hurricanes struck the Florida coast in one year. Charley, Frances, Ivan, and Jeanne caused an estimated $45 billion in damage, the costliest U.S. Atlantic hurricane season on record at that time.
Flooding is the Nation’s costliest and deadliest natural disaster, affecting every state in the United States. According to the National Hurricane Center (NHC), storm surge poses the greatest threat to life and property along U.S. coasts.
Dr. Rick Knabb, director of the NHC, stated, “Hurricanes and flooding can pose serious risks to your family and property. By making a plan and taking preventive actions, you can get ahead of the storm and protect what matters to you.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7249151-national-hurricane-center-flash-flood-preparedness-2014-hurricane-season/
When it comes to personal style through makeup, there’s nothing more defining than lipstick. From color to finish, the infinite options available allow you to create a wardrobe of must–have signature looks.
Now, lip color never seemed so enviable. Four years in the making, 14 classic and six sheer shades deliver color as it was meant to be — luxurious, indulgent, ravishing. The new shade palette for Artistry Signature Color™ Lipstick, exclusively from Amway, was developed with renowned makeup artist Rick DiCecca. The formulas are infused with natural oils and vitamin E to hydrate and help safeguard against environmental stress.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7239455-artistry-introduces-captivating-signature-color-lipstick/
Thirty five percent of New Yorkers do not feel prepared for an emergency, such as a natural disaster, fire, power outage or act of terrorism according to a 2013 survey conducted by the New York City Office of Emergency Management (OEM). September is National Preparedness Month (NPM) and a new public service advertising (PSA) campaign is launching today to encourage New York families to create an emergency plan. The PSAs were distributed to media outlets throughout the New York City area and will be running in donated time and space.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7314951-oem-fema-and-ad-council-psas-encourage-new-york-city-families-emergency-preparedness-plan/
Everyone loses hair, every single day. We see strands everywhere – the shower, in the brush, on our pillows. Thinning in women usually means a reduction in volume as well as less physical hairs on our head. As strands diminish in number, there is a lack of density.
The American Hair Loss Association estimates that women make up roughly 40 percent of Americans experiencing thinning hair and the majority of women will experience some thinning by midlife – putting it right up with weight gain, dry skin and wrinkles.
It is completely natural for hair to thin over time. According to the American Academy of Dermatology, we normally shed about 100 hairs a day. So, while 85-to-95 percent of the hair on your head is growing, the other 5-to-15 percent is in a resting stage. After “resting,” this hair falls out — often while you’re brushing or shampooing it — and is replaced by new growth.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7361651-biota-botanicals-age-related-thinning-hair-care-for-women/
Last winter was one of the harshest, hitting millions of Americans with spikes in their winter utility bills. Unfortunately, here we are, one year later, facing yet another polar vortex. Meteorologists predict some of the coldest blasts of frigid temperatures over the next several days, which has energy experts worried about the impact on consumers’ utility bills, as well as on the reliability of the electric grid we all depend on.
As Polar Vortex 2015 moves across the country, consumers could face spikes in electricity bills, with seniors on fixed incomes and lower income Americans hit the hardest. According to a recent survey, high energy prices already have forced more than 40 percent of low-income seniors to go without needed medical or dental care, and even to skip meals or shut off the heat on cold days.
It may seem odd to be predicting another energy price spike since oil, natural gas and coal prices have all fallen recently. But it’s not the market that will be driving prices higher. It’s politics.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7221731-national-mining-association-americans-electricity-bill-increase-due-to-epa-regulations/
The American Society for Aesthetic Plastic Surgery (ASAPS), is hosting a panel discussion today on the fast-evolving practice of fat grafting, and how surgeons are discovering best practices to produce the most natural looking results. Physician members of ASAPS concur that less is more when it comes to utilizing a patient’s own fat to enhance certain anatomical regions including the breast and buttocks. Further, they agree that fat grafting is proving to be a novel technique for body sculpting previously neglected areas including women’s and men’s shoulders, pectorals, legs and stomachs to create definition.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310752-asaps-plastic-surgery-fat-grafting/
Lightning may not seem as destructive as other natural disasters, yet a strike can cause serious damage to business equipment and electrical appliances, disrupt electrical service for long periods of time, and spark wildfires. In 2014, State Farm paid nearly $149 million dollars for insurance claims as a result of damage from lightning strikes.
June, July, and August are the times of year when lightning is most frequent. Even though lightning is weather-related and not a preventable event, there are ways to reduce your chance of damage from a power surge or fire. That is why State Farm has joined forces with the Insurance Institute for Business and Home Safety (IBHS) in recognition of Lightning Awareness Week, June 21-27.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7452831-state-farm-weather-preparedness/
There's something about the road trip that really speaks to many Americans. It gives them the freedom to travel the country's highways and back roads to explore new places and familiar destinations. It allows them to taste local food and experience local culture–on their own timeline. And it's a cost-conscious way to have a truly memorable vacation.
It's only natural, then, that many people think road trips are the best way to travel. A brand-new survey from AARP Travel (http://travel.aarp.org), a valuable resource for America's 76 million baby boomers who spend over $120 billion annually in leisure travel, finds that more than 7 in 10 people 45-plus say that road trips are their favorite way to travel.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7488431-aarp-travel/
THINK: A reminder to care for your skin from one of the world’s most approachable beauties, plus a transformative new take on moisturization to help you do just that.
WHAT IT IS: A double celebration, as we announce Jergens® Skincare’s new brand ambassador, actress and comedienne Leslie Mann, and what’s possibly the brand’s most exciting breakthrough to date — Jergens® Wet Skin Moisturizer. They’re both part of the new Jergens® “You’re More Than Just a Pretty Face” Campaign, which reminds women to care for one of their oft-neglected beauty assets: the skin on their bodies.
“The Jergens® brand is rooted in creating innovative visible skin enhancements that no other brand is able to offer” said Karen Frank, Vice President of US Mass and Global Skincare Marketing for Kao USA Inc. “We believe that your whole body is beautiful-- and that the skin on your body is just as important as the skin on your face. With the ‘You’re More Than Just a Pretty Face’ Campaign, we hope to inspire women to love everything about themselves, playing off the well-known colloquialism—while also reminding them to make the most of their biggest natural beauty asset, their skin-- without taking ourselves too seriously. When we looked at Leslie’s attributes and how women felt about her, they really related to her. They love her humor, her attitude, that she was multifaceted.”
To view the multimedia release please visit
http://www.multivu.com/players/English/7584051-jergens-leslie-mann-wet-skin-moisturizer/
The California Fig industry is excited to announce the excellent quality of the 2015 fresh crop across all varieties – Black Mission, Brown Turkey, Calimyrna, Kadota, Sierra and Tiger Figs. Natural, good-for-you, and tasty California Fresh Figs are available now thru December.
To celebrate the start of the season, award-winning Chef Robert Del Grande of Houston’s highly-acclaied RDG + Bar Annie created five new simple and delicious recipes that highlight the incredible flavor and versatility of California Fresh Figs.
“I really think figs are the perfect fruit. They have texture, flavor, and nutrition,” says Del Grande. “There’s also a sophistication that fresh figs bring to any dish. Elevate a cheese plate or include them as a key ingredient in salads and salsas. Just remember: When you think delicious, think figs. When you think figs, think California!”
To view the multimedia release visit:
http://www.multivu.com/players/English/7587551-chef-del-grande-california-fig-2015/
A vastly changing landscape would certainly capture one’s attention. The nation’s trees face an immediate threat from the Asian longhorned beetle (ALB), a devastating invasive pest with no natural predators. With up to 70 percent of the U.S. tree canopy at risk of being lost to this pest, the U.S. Department of Agriculture (USDA) is spreading the word about the beetle this summer with a series of TV, radio and print public service announcements (PSAs).
The adult Asian longhorned beetle (ALB) is active throughout the summer months and into the fall. This invasive pest was first discovered in the U.S. in 1996, likely arriving here unknowingly inside wood packing material from Asia. The insect threatens recreational areas, forests, and suburban and urban shade trees. The beetle attacks 12 genera of trees, including birch, maple and elm. It is truly a landscape-altering invasive pest. And all states are at risk.
To view the multimedia release visit:
http://www.multivu.com/players/English/7569951-usda-psa-asian-longhorned-beetle/
What’s in a name? When it comes to Artistry Exact Fit® Beauty Balm Perfecting Primer, everything. This multi-benefit, sheer formula with SPF 35 harnesses the power of three benefits in one: it primes, perfects and hydrates.
In one simple step, Artistry Exact Fit® Beauty Balm Perfecting Primer instantly blurs imperfections and minimizes the appearance of pores for a visibly perfected complexion that looks natural, hydrated and beautiful. The single universal sheer shade prepares skin for optimal makeup application and wear, while helping to shield from harmful, aging UV rays and minimize the effects of free radicals and environmental aggressors.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7488156-amway-artistry-exact-fit-beauty-balm/
