MAKE UP FOR EVER, the Paris based professional make up brand coveted by top industry artists, is launching its first ever print and online make up campaign that has not been digitally retouched (the ads have been certified by a notary public). The ad depicts a beautiful woman snapping a photo of herself, highlighting the brand’s HD Invisible Cover Foundation which provides a photo ready finish after every application. HD Invisible Cover Foundation was created to be used in front of unforgiving high definition video cameras and provides results so flawless that the need for retouching has been eliminated. The campaign launches online March 16th, and will appear this spring in issues of select national magazines.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/makeupforever/49022/
Every 26 seconds in America, a student drops out of high school. State Farm today announced the launch of a campaign to address this startling statistic and engage those who can most directly affect change – young people themselves. The campaign titled “26 Seconds,” will use interests – like music, sports and video – to engage youth. It will provide an online venue for youth to express feelings on the issue and creatively share thoughts and talents – encouraging them and their peers to make graduation a priority so they become more than a statistic. The program’s tagline “BMOR” underscores this call to action.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/26seconds/49098/
It’s the straw that kicked the stiletto’s ass. This season it’s all about the must-have shoe – the espadrille. Pair this sexy wedge with a range of summer looks from dresses to denim. “The espadrille is the ultimate summer shoe - cool and casual with a 70’s feel. It’s the one style that every woman should have in her closet this season,” says Fred Allard, Creative Director of Nine West.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ninewest/49393/
Nu Skin’s (NYSE: NUS) revolutionary anti-aging product lineup — ageLOC Transformation daily skin care, including ageLOC Future Serum — is used by more than 50,000 people every day to enjoy a more youthful appearance. The new skin care products were launched in 2010 and are clinically proven to reveal a more youthful appearance in eight key areas beginning after just seven days of use.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nuskin/42697/
The disaster at Japan’s Fukushima nuclear power station has made eminently clear that mankind has to look for alternative ways of meeting its energy needs – and quickly. Because demand for energy continues to rise. Today, every second person on the planet lives in a city. In Europe, this figure has passed the 70 percent mark. Urban centers around the globe account for over three quarters of worldwide energy consumption. That’s why the experts are working all-out on developing so-called “Metropolitan Solutions” – environmentally friendly energy supply and utility services concepts for today’s large urban centers.
Every person follows a script for living, a life guide that offers cues for our behavior and direction for our choices. As believers, the Word of God gives us a script for experiencing life as God intended. Yet our scripts are often distorted by our environment, our culture, and our religious traditions. As a result, all of us are in constant need of revising the scripts that we live by. Learn more about this book here, http://bit.ly/f9vlnH and its author here, http://frankviola.com
In time for Earth Day 2011, skateboarding legend Tony Hawk, musicians Ziggy Marley and Michael Franti and comedian Andy Dick, amongst other well know actors, musicians and athletes are raising awareness of the high cost tobacco-related litter takes on our planet. Legacy®, the national public health foundation best known for its truth® youth smoking prevention campaign, is working to call attention to the toxic toll discarded cigarette butts take every day on our already-taxed natural environment.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/legacyforhealth/49116/
From a four-ton elephant to tiny fly larvae, American Humane Association was on the set of “Water for Elephants” ensuring that every animal in the production was treated humanely and kept safe. American Humane Association awarded this 20th Century Fox film its highest rating, “Monitored: Outstanding - ‘No Animals Were Harmed’ ®.”
“It’s a big endorsement to get from the American Humane Association,” said lead actress Reese Witherspoon. “They’re very conscious of how the animals are treated. They’re on set every day, making sure the animals were provided safe facilities and safe transportation and that they can only work a certain amount of hours. They are just the happiest animals — you can tell!”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/americanhumane/49834/
As the summer months approach, area retailers and consumers alike eagerly anticipate the launch of the 2011 season for locally and regionally grown produce. “What we’ve found is that our customers associate in-season produce with peak freshness, better value and environmental consciousness,” said Giant Eagle Vice President of Produce, Craig Ignatz. “No matter where it’s from – a local farm or the far side of the globe – we ask ourselves the same questions, every day: how fast can we get it to our customers, and how fresh can it be?”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/gianteagle/49859/
Unilever, one of the world’s largest consumer goods companies, has created the first mobile app to capture the real-time social elements of Facebook, Twitter and mobile phone activity to produce a record of unforgettable nights out.
The Lynx Stream, developed for deodorant brand Lynx / AXE and launched today in the UK, collects every video, picture, text, tweet, check-in and status update a group of friends makes to produce an automatic Stream of the night and highlight video, which can be watched online and shared through social networks.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/unilever/48911/
According to a new report, How Can We Avoid a Stroke Crisis in the Asia-Pacific Region?, urgent coordinated action is needed to avoid millions of preventable strokes, which leave many patients who have atrial fibrillation (AF) both mentally and physically disabled, or dead, every year.
The report, launched today during the 18th Asian Pacific Congress of Cardiology (APCC) by Action for Stroke Prevention, a group of health experts from across the globe, proposes urgent measures to prevent stroke in Asia-Pacific patients with AF, the most common, sustained abnormal heart rhythm and a major cause of stroke. The report’s recommendations are endorsed by 32 leading Asia-Pacific and other global medical societies and patient organizations, reinforcing and recognizing the need for a call to action.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/strikeoutstroke/48909/
Bill Gates, co-chair of the Bill & Melinda Gates Foundation, called on government leaders to increase their investments in vaccines and to hold themselves accountable for extending the benefits of vaccines to every child.
In a keynote address at the 64th World Health Assembly, an annual gathering of health ministers and global health leaders, Gates laid out his vision for the impact that broadening access to vaccines can have on the world. “Strong immunization systems will put an end to polio and help us reach all children with five to six new vaccines,” Gates said. “We can save four million lives by 2015, and 10 million lives by 2020.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/gatesfoundation/49363/