On the 11th of November, Nordic hotel chain Scandic’s new lifestyle venture, Scandic Grand Central in the city center of Stockholm, Sweden, held its opening party. The hotel is the result of the hotel chain’s new drive to attract more international travelers and attract new target groups.
The hotel has 391 rooms, conference facilities, gym, restaurant, bistro and a large hotel bar/lounge open to the public. Scandic’s ambition is to develop unpretentious yet innovative hotels that are considerate of the environment as well as compassionate. Scandic Grand Central will be infused with Stockholm’s ‘downtown’ street culture and its vibrant atmosphere.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52789-scandichotels
If you are like most consumers, the current economic environment and has you re-thinking your holiday shopping list. And, with holiday shopping now in full effect, what better time than now to start thinking about how you can save while still getting the perfect gift for everyone on your list. Nationally recognized consumer trends expert Drew Krasny has great gift ideas to help stretch your holiday dollar. He will discuss everything from the latest trends in gift giving and how to shop on a budget to tips on how to avoid the most common holiday shopping mistakes.
The Bridgestone brand’s passion for performance knows no bounds. That passion drives our engineers to develop products and technologies that provide drivers with performance when it matters most – what we like to call “Performance Moments.”
To convey this message, the Bridgestone brand’s new campaign, titled “Time to Perform,” imagines an environment in which our proprietary technologies transcend the traditional bounds of tires, and we investigate the impact Bridgestone performance attributes could have on professional sports. Of course, we couldn’t do that without the help of some well-known professional athletes and sports celebrities along the way!
To view Multimedia News Release, go to http://www.multivu.com/players/English/53333-bridgestone-super-bowl-ad-xlvi/
UBM Studios, the world’s global leader in digital events, environments and communities, today announced the winners of the UBM Studios Digital Event & Environment Awards. These online environments allow companies to connect with customers, prospects and employees from around the world in an interactive setting. With over 250 UBM environments to judge from, the in-house awards program showcases the most innovative and successful digital events and environments produced in 2011.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49986-ubm-studios-digital-event-environment-award-winners
The world premiere of Sensation’s new show ‘Source of Light’ kicks off Saturday, July 7th. Forty thousand national and international guests are expected in the Dutch capital, as the Amsterdam ArenA is transformed into an oasis of white – for what promises to be another unforgettable showcase.
This year, Sensation embarks on a special mission for unity: to become part of a world, in which borders between us, our environment and others fade; to gather around a radiating sphere and strengthen our mutual bond; to celebrate togetherness at the highest level; and to regain contact with the Source of Light that connects us all.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53778-sensation
Lexmark performed well in 2011 in the midst of a challenging economic environment around the world. The company continued solid execution of its strategic initiatives throughout the year, focusing intently on bringing greater productivity to business customers through innovative technology and a rapidly growing software and managed print services (MPS) business. Lexmark was recently positioned a leader in MPS by leading IT market research and advisory firm IDC.
To view Multimedia News Release, go to http://www.multivu.com/mnr/48230-lexmark-perceptive-software-quarterly-business-roundup
As Britain prepares for a summer of sport, Steve Backley, former javelin world record holder and Olympian turned business motivator and author, calls on British businesses to encourage competition, following two polls showing many embrace competition at work.
The first report, carried out by The National Business Awards in partnership with Orange, shows that 65% of workers agree winning is important to them, with over two thirds believing healthy competition brings out the best in people and almost 40% acknowledging they enjoy a competitive environment at work. However, many employees say competitiveness is not encouraged in their workplace enough.
Over 40% say being rewarded for their achievements at work encourages them to ‘up their game’, yet nearly 60% said they are not praised enough by bosses when they do well at work. Over half of the workers canvassed also said they would like to feel part of a winning business and would be proud if their place of work was recognised by winning an external award.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53807-national-business-awards
Flashback to 1937 during the economic upheaval of the Great Depression in the United States. Prohibition had recently ended and BACARDI became very popular. During this struggling economic environment, some unscrupulous bars and restaurants in New York City tried to take advantage of consumers by substituting BACARDI for lesser quality rums when they asked for BACARDI cocktails.
Standing up for the consumer’s right to get what was ordered and to protect the quality of cocktails, family-owned Bacardi took legal action against some New York bars and restaurants.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53406-bacardi-150-anniversary-celebrates-75th-anniv-cocktail-case-consumer-right
With Mother’s Day around the corner, daughters and sons search for the perfect way to show they care. As spring turns into summer, colorful blooms are a great way to celebrate how moms selflessly give to those around them and brighten up their lives.
Whole Trade flowers from Whole Foods Market® have many of the same characteristics that Mom does – they’re not only beautiful, but they keep on giving. Whole Foods Market’s Whole Trade Guarantee ensures that growers get equitable wages and working conditions while also caring for the environment. Additionally, funds from Whole Trade Guarantee sale support community development projects in the countries products are sourced from, such as schools, education programs and health services. Send a sweet message to Mom this Mother’s Day or any day with a gorgeous bouquet of flowers and not only make her day, make someone else’s too.
To view Multimedia News Release, go to http://www.multivu.com/mnr/46971-whole-foods-market-happy-mother-s-day-with-whole-trade-flowers
Nine West, the go-to destination for fashionistas, has teamed up with Kelly Cutrone, newly appointed brand Ambassador of Culture and Noise, CEO and Founder of public relations firm People’s Revolution, New York Times Best Selling author, judge on America’s Next Top Model and widely recognized TV personality, and Elizabeth Arden Red Door Spa to support young women through the power of transformation.
Taking into consideration the current economic environment and using the formidable social media platform of Facebook, Nine West created the You’ve Been Prom’d program as a way to give back to the community and offer one lucky high school a prom experience of a lifetime. Contestants entered to win a full prom makeover from Kelly Cutrone with some surprises along the way.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56326-nine-west-kelly-cutrone-elizabeth-arden-red-door-spa-prom-makeover-hs-girl
What started as an invention to control humidity in a New York printing plant in 1902 has forever changed the way people around the world live, work and play. July 17th marks the 110th anniversary of the invention of modern air conditioning by Dr. Willis H. Carrier, inventor and founder of Carrier, the world’s leader in high technology heating, air-conditioning and refrigeration solutions and a part of UTC Climate, Controls & Security, a unit of United Technologies Corp. (NYSE: UTX)
On July 17, 1902, Carrier, a young research engineer just a year out of Cornell University, finalized the design to stabilize the humidity in the air so the dimensions of the paper at the Sackett & Wilhelms Lithography and Printing Company in Brooklyn, N.Y., would remain constant throughout the printing process. Since then this innovation has been applied to everything from malls to manufacturing facilities, buses to businesses and houses to hospitals – all looking to establish a comfortable environment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54996-carrier-modern-air-conditioning-110-years-of-making-the-world-a-cool-place
An audience of public relations and communications professionals gathered at the Getty Images Gallery in Central London for an interactive discussion into the increasingly important role content plays in communications and the relationship between brand and user. The evening also offered the opportunity for networking and the chance to enjoy the gallery’s spectacular Marilyn Monroe clothing and photographic exhibition.
Hosted by Andy Bowman of PR Newswire, the panel featured Adrian Barrick, CEO of UBM Built Environment, Jonathan Fildes, Editor of BBC Future at BBC Worldwide, Matthew Whalley, Technology Content Director at Edelman and Paul Wooding, MD Technology at Red.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56562-prnewswire-meet-the-media
