The National Limousine Association (www.limo.org) has produced a new on-air public service announcement to educate the industry and public at large about the risks and hazards of transportation network companies (TNCs).
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7430252-nla-ride-responsibly-new-psa/
The National Limousine Association’s Ride Responsibly™ initiative (www.rideresponsibly.org) is back with its third public service announcement starring actress and activist Pamela Anderson. In partnership with Promoting Awareness, Victim Empowerment (PAVE), the PSA highlights the often horrifying lack of accountability maintained by ride-hail services and urges passengers to make themselves aware of the safety standards for these apps and their drivers.
“Terms & Conditions” is a follow-up to Ride Responsibly’s second PSA, “The Signs,” which was released in January and called attention to the vast number of sexual assaults reported against drivers. This time, the video shows Pamela Anderson as a passenger of a ride-hail vehicle. Her driver quickly and abruptly reads her a list of terms that she is agreeing to by using the service. Much of the language shocks and disturbs Pam as she is informed that these apps are not responsible or liable for a passenger’s well-being. The terms used for this PSA were taken, in reality, directly from a popular ride-hailing app.
To view the multimedia release go to:
https://www.multivu.com/players/English/8285451-nla-ride-responsibly-pave-pamela-anderson-psa-terms-and-conditions/
Perfumes are all about dreams—and about the power of scents to make our dreams come true. At Bond No. 9, the New York-centric perfumery, we the scent-makers had an ongoing dream of our own ever since our business got started in 2003. That dream was of a New York neighborhood where absolutely everyone wore fragrance—executives ... professionals ... careerists ... bon vivants ... singles ... marrieds ... mothers and fathers ... shopkeepers ... bank tellers ... doormen ... postmen ... taxi drivers ... bus drivers ... even the pizza delivery guys.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63549-bond-number-9-perfumista-avenue-10-anniversary-fragrance-new-york-fantasy
[ yellow tail ], the #1 imported wine brand in the U.S., launches the “12 Days of Giveaways” program with Ali Fedotowsky, former star of ABC’s The Bachelorette, to bring more fun into the hectic holiday season. By offering chances to win exciting prizes and free taxi rides in select cities on the busiest party night of the season, [ yellow tail ] is turning everyday occasions into something memorable.
To kick-off the program, [ yellow tail ] and Ali Fedotowsky rode the streets of New York City in a taxi, surprising people with the opportunity to participate in a holiday trivia quiz. One lucky winner was rewarded with a trip of a lifetime for two to Australia.
“I adore the holiday season, but I also know how tough it can get juggling travel, weather and end of year craziness. That’s why I was thrilled to be able to team up with [yellow tail] to add some fun and laughter to a cold New York day,” says Ali Fedotowsky.
To view the multimedia release go to:
http://www.multivu.com/players/English/7696751-yellow-tail-12-days-of-giveaways/
Adults have gotten the message that it’s safer for kids to ride in the back seat properly restrained, but when it comes to their own safety, there is a common misperception that buckling up is optional. Among adults who admit to not always using safety belts in the back seat, 4 out of 5 surveyed by the Insurance Institute for Highway Safety say short trips or traveling by taxi or ride-hailing service are times they don’t bother to use the belt.
The new survey reveals that many rear-seat passengers don’t think belts are necessary because they perceive the back seat to be safer than the front. This shows a clear misunderstanding about why belts are important, no matter where a person sits in a vehicle.
Before the majority of Americans got into the habit of buckling up, the back seat was the safest place to sit, and the center rear seat was the safest place of all in 1960-70s’ era vehicles. In recent decades, high levels of restraint use, the advent of belt pretensioners, load limiters and airbags, plus crashworthy vehicle designs have narrowed the safety advantages of riding in the rear seat for teens and adults.
