Ann Curry, co-anchor of NBC News’ TODAY, America’s number one morning news program; Brian Williams, anchor and managing editor of NBC Nightly News, America’s leading evening newscast; and everyone’s favorite feathered friend, Big Bird, star in 24-hour preschool television channel Sprout’s first PSA created for “Kindness Counts,” the network’s new multiplatform, prosocial initiative designed support the development of empathy in preschoolers. Marking the official kick-off of “Kindness Counts,” the PSA premiered this morning during TODAY.
To view Multimedia News Release, go to http://www.multivu.com/players/English/50882-sprout-kindness-counts/
In honor of Hispanic Heritage Month, the United States Marine Corps (USMC) is launching a new multimedia campaign entitled “Family Values.” This unique campaign celebrates the strong positive ideals shared by Hispanic Americans and the Marine Corps by featuring the personal testimonials of Latino men and women currently serving. “Family Values” will run nationally online from September 15 through October 15 and will also feature print and radio PSA creative extensions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/marines/46141/
In the aftermath of the earthquake in Haiti, President Obama asked former Presidents Bill Clinton and George W. Bush to help raise funds for the immediate relief and long-term recovery efforts in Haiti. In a television PSA released by the Ad Council today, the two Presidents encourage all Americans to donate to the Clinton Bush Haiti Fund (CBHF), which will help those who are most in need of food, water, shelter, medical care and support.
To view Multimedia news Release, go to http://multivu.prnewswire.com/mnr/adcouncil/42039/
The American Lung Association launched its first nationwide public service advertising (PSA) brand campaign in more than a decade today in an effort to raise awareness and engage people in the mission of the century-old public health charity. The campaign includes television, radio, print and out-of-home elements, all of which emphasize the American Lung Association’s brand platform and tagline, “Fighting for Air.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lungusa/42818/
The Trevor Project, the leading national organization focused on crisis and suicide prevention efforts among lesbian, gay, bisexual, transgender and questioning (LGBTQ) youth, announced today the launch of a national public service announcement (PSA) targeted at LGBTQ youth. The PSA features Daniel Radcliffe, the star of the “Harry Potter” film series, Broadway’s “Equus” and the upcoming revival of “How to Succeed in Business Without Really Trying.” Newsrooms and broadcasters are encouraged to download the broadcast-quality (MPEG-2) PSA available on the panel to the right, and the video can also be easily embedded onto websites, blogs and online news outlets.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/thetrevorproject/44111/
Cox Communications is celebrating the culture and contributions of Hispanic Americans during Hispanic Heritage Month, and throughout the year, by highlighting culturally relevant programming available On Demand as well as committing to air educational public service announcements (PSA) as part of its partnership with The League of United Latin American Citizens (LULAC). This month also marks the launch of Cox’s new marketing campaign that includes popular personality Yarel Ramos.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52200-cox-communications-celebrates-hispanic-heritage-month
Tonight, The Trevor Project’s new life-saving, life-affirming public service announcement (PSA) featuring Daniel Radcliffe premiered on FOX during the network’s hit series “Glee.” The 30-second spot, which aired at no cost to the organization, empowers young people who are lesbian, gay, bisexual, transgender or questioning (LGBTQ) to call the Trevor Lifeline if they need support or are considering suicide. The spot will also run on Hulu in conjunction with this episode of “Glee.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51949-the-trevor-project-new-psa-featuring-daniel-radcliffe-premieres-on-fox
The Oral Cancer Foundation is pleased to have developed partnerships with two highly visible Hollywood stars to raise awareness of a disease of which too few people in the U.S. have ever heard. Academy Award winning actor, Michael Douglas, who has recently completed successful treatment for an advanced oral cancer, and Emmy and Tony Award winning actress, Blythe Danner, who lost her husband to the same disease have partnered with OCF to send a very important message about screening and early detection of oral cancer to the American public.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57170-oral-cancer-foundation-michael-douglas-early-detection-psa-campaign
The Ad Council launched today a new version of their digital distribution platform, PSA Central, making it the first single source destination for all Ad Council PSAs. The platform provides easy access to broadcast-quality television spots in multiple HD and SD formats, as well as ads created for radio, print, online, mobile and outdoor media.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61747-ad-council-launches-first-high-res-psa-distribution-platform
A devastating invasive pest with no known natural predators threatens recreational areas, forests, and suburban and urban shade trees. Once a tree is infested, it must be removed, which is why the United States Department of Agriculture (USDA) has designated August as Tree Check Month to encourage the public to look for signs of a devastating invasive pest, the Asian longhorned beetle (ALB). The USDA is asking for help spreading the word about how the public can help save trees with a PSA TV spot, radio scripts, and print advertisements.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7277051-usda-august-tree-check-month-asian-longhorned-beetle-invasive-pest-psa/
The Heart Rhythm Society (HRS), through its efforts during Atrial Fibrillation Awareness Month in September and throughout the year, is working to raise awareness of the increased prevalence of the disease and the associated risk of stroke in patients living with atrial fibrillation (AFib). Today, HRS releases a new public service announcement (PSA) as part of its ongoing work to educate Americans about AFib, the most common heart arrhythmia, and how it increases one’s risk of stroke fivefold. The PSA can be viewed by clicking here.
AFib affects more than three million Americans and it is estimated that 12 to 16 million Americans will have AFib by 2050. AFib occurs when the upper chambers of the heart (the atria) fibrillate, or “quiver,” which causes a rapid, irregular heart rhythm. The normal heart rate for an adult is between 60 and 100 beats every minute. When the heart is experiencing AFib, the atria can beat over 300 times every minute.
To view the multimedia release go to:
http://www.multivu.com/players/English/7312151-heart-rhythm-society-afib-stroke-psa/
The Epilepsy Foundation launched the “Talk About It!” public service announcement featuring actor Greg Grunberg to raise awareness and encourage open dialogue about epilepsy and seizures. Greg, best known for his roles on Heroes, Alias, and Felicity, has an adult son who lives with epilepsy, a condition that affects nearly 3 million Americans. The Epilepsy Foundation and Greg teamed up for this PSA, sponsored by Sunovion Pharmaceuticals Inc., to drive much needed conversation about epilepsy – bringing the condition out of the shadows and honoring a community that deserves better awareness and understanding. More information about the PSA and initiative can be found by visiting the Epilepsy Foundation at epilepsy.com.
