Market-leading food company Engro Foods in Pakistan recently relaunched its flagship milk brand Olper’s in Ecolean’s lightweight packaging. The unique shape and large printing surface of Ecolean’s 250 ml Aseptic package will make Olper’s brand stand out on store shelves in a category dominated by traditional carton packaging.
Earlier this year, market leader Engro Foods rebranded Olper’s to further differentiate it from other brands in conventional packaging. Ecolean’s lightweight package offers easy tear-off, pouring and handling, making the new Olper’s 250 ml an obvious choice for all modern consumers. Furthermore, the package can be used in microwave ovens, which is perfect in a country with a strong tea drinking tradition.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64162-olpers-milk-launched-in-ecolean-package
MilkSplash™, the zero–calorie milk flavoring, is the perfect solution for parents who want their kids to drink more milk and make healthier beverage choices this summer. A gentle squeeze and simple stir can turn nutritious white milk into a delicious treat kids will love.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7141851-milksplash-from-s-and-d-beverage-innovations-makes-drinking-milk-awesome
La campaña de milk life Somos Fuertes está reuniendo a los hispanos en todo el país y alentando a las familias de todas partes para que nos muestren "por qué necesitan fuerza" mediante nuestro concurso Somos Fuertes en www.FuertesconLeche.com. La campaña también está donando $5,000 a la organización YMCA de Miami para ayudar a propiciar esta fuerza en la comunidad hispana. En nuestra búsqueda para encontrar nuestros "embajadores de la fuerza", milk life Lo Que Nos Hace Fuertes ha reunido al actor, piloto y padre chileno Cristian de la Fuente, a Giorgio Rapicavoli, ganador del programa Chopped y dueño del Eating House Miami, y al músico, escritor y padre Jorge Narvaez, entre otros, para congregar a los hispanos en un "rally" en el YMCA de Miami y alentarlos a que vivan fuertes este año con leche. Los defensores de la leche compartirán sus historias sobre cómo la leche, con sus 9 nutrientes esenciales entre los que se incluye proteína de alta calidad, ayuda a brindarles la fuerza que ellos necesitan para llevar a cabo sus actividades diarias, ¡y TÚ puedes ser el próximo embajador de la fuerza!
Experimente aquí el comunicado de prensa multimedia: http://www.multivu.com/players/Spanish/7441751-milk-life-campana-somos-fuertes
Danell Leyva, Cuban-American gymnast and U.S. Olympic medalist starts the year off strong with his new role as a milk life Somos Fuertes campaign advocate, setting the example for Latinos everywhere to include nutrient rich milk in their diet. As part of the program, Danell touts the benefits of drinking milk, with its 9 essential nutrients, including 8 grams of high-quality protein in every 8 ounce glass, to help make the best of every day. Furthermore he shares how his love of milk, gymnastics and family have contributed to his continued growth and success as an athlete one glass at a time.
The newest face of the milk life Lo Que Nos Hace Fuertes campaign, Danell Leyva joins the campaign to help educate Hispanics on the importance of including milk as a part of a balanced diet. Proper nutrition, including milk’s high-quality protein, is a key component to his success, be it competing for Team USA at the London Olympic Games or in training or teaching the art of gymnastics to others. As part of his role as a Somos Fuertes advocate, Danell is also shining light on the importance of starting the day off with milk’s protein and other nutrients.
To view the multimedia release go to:
http://www.multivu.com/players/English/7723751-milkpep-somos-fuertes-danell-leyva/
With farm-to-table foods, markets and restaurants popping up everywhere, it’s no surprise more than three-quarters of moms are actively looking for locally sourced options when grocery shopping for themselves and their families, according to a new survey from the National Milk Life Campaign.1 As one of the original farm-to-table foods, milk often originates from dairy farms about 300 miles away from your grocery store2, and typically arrives in just 48 hours, on average, from many family-owned and operated dairy farms. Yet 77 percent of moms surveyed didn’t realize how far their milk typically travels from farm to glass.
Moms may also have misconceptions about what happens after milk leaves the farm, including what is added to the farm-fresh beverage before it goes to consumers. More than one-third incorrectly believe preservatives are added to milk, and nearly 18 percent think sugar is added. In reality, milk is remarkably simple and contains just three ingredients – milk, vitamin A and vitamin D – and no added sugar. Another third of moms didn’t know that pasteurization is the process that kills bacteria – extending milk’s shelf life and keeping it fresher for longer, ensuring it’s safe to drink.
To view the multimedia release go to:
https://www.multivu.com/players/English/8158451-milk-life-glass-is-in-session-farm-to-glass/
Take your holiday gatherings to the next level with modern twists on a few seasonal classics. Many of the secret ingredients to upgrade traditional recipes are already in your kitchen, including butter and cheese made with Real California Milk. Get in the holiday spirit and entertain Cali-style with the following tips made in partnership with Cooking Panda and Lifestyle Expert Rachel Hollis.
To view the multimedia release go to:
https://www.multivu.com/players/English/8237551-real-california-milk-six-holiday-recipes/