Easy Spirit, a division of The Jones Group Inc. (NYSE: JNY), announced today that it has unveiled a regional campaign that celebrates the heritage of the Easy Spirit brand by helping women live their lives in comfort. As part of the campaign, the brand recently unveiled the newest addition to its Anti-Gravity collection, the Parnella pump. The collection kicked-off with the launch of an online campaign, in-store signage and flash mobbers who danced in the streets of New York City to “Pump up the Jam,” wearing the Parnella pump.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52474-easy-spirit-unveils-looks-like-a-pump-feels-like-a-sneaker-campaign
The College Board today kicked off a nationwide movement to make education a more prominent issue in the 2012 presidential campaign. The effort calls upon the major candidates to discuss and debate their plans for reform amid an alarming decline in the state of American education. The College Board launched the campaign on the National Mall with a compelling public installation of 857 school desks, representing the 857 students who drop out of American schools every hour of every school day.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52371-college-board-don-t-forget-ed-education-campaign-presidential-election
The second annual iHeartRadio Music Festival closed a triumphant weekend, September 21 and 22, after more than 10 hours of back-to-back diverse performances by some of the biggest names in the music industry as well as a number of unprecedented collaborations by superstars across musical genres. Ryan Seacrest kicked off the festival Friday night at MGM Grand in Las Vegas with performances by artists No Doubt, Miranda Lambert, Bon Jovi, Jason Aldean, Lil Wayne, Swedish House Mafia, Usher, Green Day and Rihanna; the festivities continued Saturday evening with P!nk, Brad Paisley, Calvin Harris, Enrique Iglesias, Mary J. Blige, Taylor Swift, Linkin Park, deadmau5, Aerosmith and Pitbull.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58125-clear-channel-iheartradio-music-festival-2012-iheartradio-app
Truvia®, the #1 natural zero calorie sweetener, announced the launch of a multimillion dollar integrated marketing campaign, “From Nature. For Sweetness.” The new creative campaign, kicked off on September 24th, will further drive consumer awareness, trial and adoption of Truvia® products in the U.S. Since opening the U.S. market for stevia-based sweeteners in 2008, the Truvia® brand has led the natural sweetener category and now holds a 61 percent market share.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58203-truvia-from-nature-for-sweetness-campaign-spotlights-stevia-sweetener
Jointly hosted by several government departments including the National Tourism Administration of China, the General Administration of Sport of China and the Zhejiang Provincial Government, the 14th West Lake International Expo Hangzhou, China officially kicked off on October 13. Organization of the 22-day event was administered by Hangzhou’s municipal government.
The main venue for the event is located in the heart of Hangzhou, while activities are also taking place at an additional 14 smaller venues located in nearby locations including at the Hangzhou metropolitan economic zone and throughout the Yangtze River Delta. The 132–program event features a series of shows including West Lake International Fireworks Show, West Lake Art Expo, China International Press Photo Contest, West Lake International Sculpture Exhibition and China Arts and Crafts Masterwork Exhibition.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58972-14th-west-lake-international-expo-hangzhou-china
Delta Air Lines (NYSE: DAL) today capped a three-day celebration of veterans with a $350,000 gift to the Fisher House Foundation at Reagan National Airport (DCA) in Washington, D.C. The airline kicked off its military salute in Atlanta on Friday, Nov. 9, with the dedication of the “Spirit of Freedom,” a Boeing 757 honoring men and women who currently serve or have served in the U.S. Armed Forces, including more than 10,000 Delta employees.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55080-delta-dedicates-boeing-757-spirit-of-freedom-to-honor-veterans
Novo Nordisk, a world leader in diabetes care, today kicked off the first NovoLog® Community Star contest. As part of the program, type 2 diabetes patients successfully managing their blood sugar with NovoLog® (insulin aspart [rDNA origin] injection) are invited to visit www.novolog.com and tell us how they’re giving back to their local communities.
Now through March 15, NovoLog® patients can submit their story and photo online for the chance to be crowned a NovoLog® Community Star. Finalists will be selected by a panel of judges, and each will receive a $5,000 donation to a local diabetes-related organization of their choice. One grand prize winner will also receive a one-year online subscription to Weight Watchers® to help with their diabetes management.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59947-novo-nordisk-first-novolog-community-star-contest-type-2-diabetes-patients
Spring training kicked off in Lakeland, Fla. with the Topps Company, one of the leading manufacturers and marketers of sports trading cards, creating the World’s Largest Baseball Card to celebrate the return of baseball nationwide and the new 2013 Topps Baseball Series 1 cards.
Detroit Tigers first baseman Prince Fielder and nearly 100 youth baseball players from Lakeland City Baseball unveiled the largest card ever created. Measuring nearly 90 ft. tall and 60 ft. wide, this massive baseball card depicts the image of Fielder, who appears on the cover of the Topps 2013 Series 1 box.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57860-topps-world-s-largest-baseball-card-mlb-prince-fielder
Levo League, the leading social network dedicated to helping Gen Y women build connections to elevate their careers, kicked off the launch of a revolutionary new mentorship platform with debut guest mentor Sheryl Sandberg, COO of Facebook.
The following video has been edited and taken from the show aired May 8, 2013. 520,000 people living with AIDS in Thailand . The number is growing and hundreds die in pain everyday . The majority of these patients can not afford treatment since they are poor. Some HIV people just got kicked out of their houses . Thousands of them were dumped out of their family's cars in front of this temple. It still happens everyday. The place called
SuperShuttle celebrates 30 years of service this year and officially kicked off its summer-long 30 year anniversary promotion June 1. Mitch Rouse, the then owner of Yellow Cab, Los Angeles, founded SuperShuttle, the nation’s largest shared-ride airport shuttle service in 1983. Rouse got the idea when his brother-in-law ordered one of his cabs to pick up his family for a ski trip and the family couldn’t fit in a cab with all their equipment and SuperShuttle was born.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62048-supershuttle-celebrates-30-years-largest-shared-ride-shuttle-service
McDonald’s USA today announced its 2013 Inspiration Celebration Gospel Tour raised more than $83,000—the most the tour has ever garnered—in support of local Ronald McDonald House Charities (RMHC) Chapters. With its seventh year wrapped, Inspiration Celebration Gospel Tour, a free national concert series featuring a lineup of gospel greats, is designed to bring service, encouragement and entertainment to communities and emphasize the importance of giving back. This year’s nine-city tour, hosted by gospel artist/comedienne Vickie Winans, kicked off May 9 in Washington, D.C., and featured gospel music heavy-hitters Smokie Norful and son Ashton, Lecrae and John P. Kee. Tamela Mann also performed in select cities.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63891-mcdonalds-inspiration-celebration-gospel-tour-for-charity
