At the Goody\\\\\\\'s Fast Relief 500 at Martinsville Speedway in Virginia, the friendly rivalry between racing legend and Goody\\\'s spokesman Richard Petty, and country music superstar and BC Powder spokesman Trace Adkins, got serious for two very good causes. Victory Junction, chosen by Petty, and Adkins\\\\\\\' chosen charity, Wounded Warrior Project, each received a donation of $50K from the powder brand they represent. Last year, BC and Goody\\\\\\\'s launched their joint Pick A Powder Campaign (www.pickapowder.com) to see which powder is the fastest at getting rid of pain. While the rivalry led by their respective spokesmen remains neck and neck, today\\\\\\\'s truce resulted in a total donation of $100,000.
Shell and Cosan today launched a multi-billion dollar joint venture that will become a leading producer of the low-carbon biofuel, ethanol made from sugar cane. Named Raízen, this major retail and commercial fuels company will operate in Brazil, one of the world's fastest-growing markets.
In one of the biggest biofuels deals to date, Shell is combining its extensive retail experience, global network and research in advanced biofuels with Cosan's technical knowledge of producing biofuels on a large scale. Raízen will produce and sell over 2 billion litres a year of the lowest-carbon biofuel commercially available - ethanol made from Brazilian sugar cane.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/shell/48921/
The Ad Council is joining the U.S. Department of Agriculture’s Food Safety and Inspection Service, in partnership with the U.S. Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC), to debut their first joint national multimedia public service campaign to help families prevent food poisoning in the home.
The Food Safe Families campaign was announced this morning by USDA Secretary Tom Vilsack and HHS Secretary Kathleen Sebelius in time for the July 4th holiday and the start of summer when foodborne illnesses tend to increase—a time when many families celebrate with food. It’s also a time when foodborne illnesses tend to increase with more outdoor meals, and other factors that increase the risk for disease-causing bacteria in food.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/50582/
The Pew Clean Energy Program launched a video this week to raise awareness of the benefits of increasing the fuel efficiency—or miles-per-gallon (MPG)—standards for cars and light trucks to as high as 60 MPG by 2025. The Environmental Protection Agency and Department of Transportation (EPA-DOT) are expected to release a proposed joint rule by Sept. 30, 2011, that will elevate fuel efficiency fleet wide to a level between 47 and 62 miles per gallon for cars and light trucks, model years 2017-2025.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50932-pew-environment-fuel-efficiency-mpg
General Dynamics C4 Systems has received an order from the U.S. Department of Defense for the Joint Tactical Radio System (JTRS) Handheld, Manpack, Small Form Fit (HMS) Rifleman radio (AN/PRC-154) and Manpack (AN/PRC-155) radio. Following a recent Milestone C decision, the Low Rate Initial Production (LRIP) order, which has an initial value of approximately $56.4 million, calls for the production of 6,250 Rifleman and 100 Manpack radios and includes expenses for non-recurring startup costs, accessories, training, related equipment and supplies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51006-jtrs-rifleman-radio-soldier-network
The first leading legacy neighbourhood for London, situated on the doorstep of The Queen Elizabeth Olympic Park, has today revealed its new identity – the East Village, London E20 – and will be ready for residents to move into in 2013.
Announced by QDD (a joint venture between Qatari Diar Real Estate Development Company and Delancey) and Triathlon Homes (a joint venture between First Base, East Thames Group and Southern Housing Group), at a time when the poor provision of high quality housing in London is the subject of great concern, this exciting new neighbourhood will initially deliver 2,818 new homes. In addition to 1,439 private homes mainly available to rent, there will be 1,379 affordable homes offering the choice of buying or renting to people with a range of income levels.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/eastvillage/52798/
Strategic sustainability project specialists Quimera, the International Motor Sports Association (IMSA) and the American Le Mans Series presented by Tequila Patrón (ALMS) will form a joint venture combining their respective areas of expertise in 2012 launching a new global initiative to develop the next generation of sustainable motorsport.
Working strategically, both IMSA and Quimera have immediately begun to define their objective of organizing a global, non-fossil fuel based championship.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54130-american-le-mans-series-ev-racing-quimera-imsa-tequila-patron
Last night, Paris Hilton, Slash, will.i.am, Joe Jonas and a whole host of other superstars helped launch Sydney’s newest nightlife venue – Marquee – The Star, Sydney, a joint partnership between Echo Entertainment and Tao Group.
Over 1,000 party-goers were the first to enjoy the new venue as they partied into the night with electrifying performances by Dutch DJ Afrojack and Redfoo from electro pop duo LMFAO.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55393-marquee-nightclub-opens-at-the-star-sydney-with-tao-group-noah-tepperberg
Installing child restraints can frustrate even the most capable of parents. A system called Lower Anchors and Tethers for Children is supposed to make things easier by standardizing attachment hardware, but a new study shows that many automakers aren’t paying attention to the key factors that make LATCH work. Only 21 of the 98 top-selling 2010-11 model passenger vehicles evaluated have LATCH designs that are easy to use. This is the main finding of joint research conducted by the Insurance Institute for Highway Safety and the University of Michigan Transportation Research Institute (UMTRI).
Horseshoe Casino Cleveland, Ohio’s first full-service casino, officially opened its doors to the public the evening of Monday, May 14.
Horseshoe Cleveland was developed by Rock Ohio Caesars LLC (ROC), a joint venture between Rock Gaming LLC and Caesars Entertainment Corporation (NASDAQ: CZR). Caesars Entertainment manages the casino’s day-to-day operations. Horseshoe Cleveland is a full member in Total Rewards, Caesars Entertainment’s loyalty program.
The grand-opening event was attended by Gary Loveman, chairman, CEO and president of Caesars Entertainment Corporation; Dan Gilbert, chairman of Rock Gaming; Marcus Glover, general manager and senior vice president of Horseshoe Cleveland; Cleveland Mayor Frank Jackson; and many others. More than 4,000 members of the public lined up for hours to be the first to experience downtown Cleveland’s newest world-class entertainment destination.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56214-caesars-horseshoe-casino-cleveland-ohio-opening
According to a survey released by the Ad Council today less than half (44%) of parents in the U.S. report that their child brushes their teeth twice a day or more. In time for back-to-school season, the Ad Council is joining The Partnership for Healthy Mouths, Healthy Lives, a coalition of more than 35 leading dental health organizations, to debut Kids’ Healthy Mouths, their first joint national multimedia public service campaign designed to teach parents and caregivers, as well as children, about the importance of oral health and the simple ways in which they can help prevent oral disease. The English and Spanish-language public service ads are being distributed to media outlets nationwide today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57426-ad-council-kids-healthy-mouths-2min2x-oral-health
Bone and Joint Center is a center of hip excellence for arthroscopic surgery of sports-related injuries, FAI, hip impingement, ACL, labral tears and also minimally invasive anterior approach total hip replacement.
