Over the past year Americans became acutely aware of the impact of oil spills on wildlife. For more than 30 years, Procter & Gamble’s Dawn brand has been dedicated to helping save oiled birds and marine wildlife from both natural and man-made disasters. Today, Dawn expands its three-decade commitment to helping rescue wildlife with the launch of its Junior Wildlife Champions education and activity program, asking teachers and parents to help Dawn engage one million elementary school-aged children between now and the beginning of the 2011-12 school year.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/dawn-saves-wildlife/49024/
A new national survey shows most preteens and teens engage in day-to-day activities that may put them at risk of contracting meningococcal meningitis, a rare, but serious bacterial infection that can cause meningitis and take the life of an otherwise healthy child in just a single day. The National Association of School Nurses (NASN), in collaboration with Sanofi Pasteur, conducted the survey as part of its Voices of Meningitis back-to-school vaccination awareness initiative.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/voicesofmeningitis/50125/
The U.S. Chamber of Commerce’s Global Intellectual Property Center (GIPC) today released a new multimedia platform illustrating the importance of intellectual property (IP) in job creation and expanding economic growth. The Innovation Lifecycle captures more than 30 voices from America’s most innovative and creative sectors—illustrating the challenges, dedication, and skilled individuals behind the process of bringing an idea to the market. Viewers will be asked to chart their own course through The Innovation Lifecycle, with options to view informative facts, videos of various sectors and stages, join the conversation on social media channels, and engage with key stakeholders.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52335-u-s-chamber-of-commerce-launches-the-innovation-lifecycle
As part of an ongoing effort to help inspire high school students who do not think that college is in their future, the College Board today announced the launch of YouCanGo!, an interactive web experience designed specifically to engage those students for whom college seems out of reach. YouCanGo! offers a variety of simple and interactive tools that aim to inspire students to think of college as an option that is available to them.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52249-college-board-launches-youcango-resource-for-students-considering-college
Philips, the makers of Sonicare power toothbrushes and Zoom whitening, announced today the launch of a new educational campaign called Get It Right!, which encourages people to engage a dental professional in the teeth whitening process to ensure a healthy smile worthy of a great first impression. Smiling is an instinct that starts as early as one month of age and as we grow it becomes one of our most important social assets. “Smiling affects not only how someone feels, but also how others perceive that person,” said psychologist, executive coach and author Ann Demarais, Ph.D. “In fact, research suggests there are a number of benefits to smiling – from a mood enhancer to being more socially appealing.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52322-philips-get-it-right-educational-campaign-teeth-whitening
PR Newswire Stockholm Holds Seminar on the Emerging Social Media Landscape.
PR Newswire, the global leader in content and news distribution, recently held a two day event themed around ‘Emerging Media Today and Tomorrow’ hosted by Michael Pranikoff, Global Director of Emerging Media.
The communications landscape is constantly evolving and as a result the way you communicate and engage with your target audience needs to be continually reevaluated.
Both journalists and consumers have changed their media consumption patterns and as more and more content is uploaded every day it becomes increasingly harder to get your message out there and engage with your target audiences.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/52142/
Callaway Golf Company (NYSE: ELY) today announced the establishment of an advanced, creative position for multiple Emmy and Grammy Award-winning actor, musician and avid golfer Justin Timberlake. A Callaway Staff Professional since 2008, Timberlake will lend his versatile talents as a Creative Director for the Callaway portfolio of Brands. Timberlake will engage in the development and execution of high-level concepts within Callaway’s marketing activities and offer wide-ranging consultation on the visual representation of the Brand. The multi-year agreement was announced by Jeff Colton, Sr. Vice President of Global Brand and Product, Callaway Golf.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/40584/
The fight against youth tobacco use was accelerated today by Surgeon General Dr. Regina Benjamin, with the release of the Surgeon General’s Report, Preventing Tobacco Use Among Youth and Young Adults. This report details the scope, health consequences and influences that lead to youth tobacco use and proven strategies that prevent its use.
In addition, the Centers for Disease Control and Prevention’s Office on Smoking and Health will launch the Surgeon General’s Video Challenge to engage youth and young adults in developing original videos that feature one or more of the report’s findings. More information can be found at www.Challenge.gov.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54916-surgeon-general-releases-new-report-on-teen-smoking-tobacco-prevention
This month, MultiVu, PR Newswire’s full service multimedia and broadcast division, celebrates 10 years of providing innovative communications services to tens of thousands of companies globally.
Since its inception in April 2002, MultiVu has been committed to delivering its clients the best-of-the-best in talent, production services and multimedia platforms that allow them to create the most dynamic campaigns and engage their audiences through all of the channels on which they are active. Coupled with PR Newswire’s nearly 60-year legacy in the communications industry and superior distribution network, MultiVu’s offering remains unique and unparalleled.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56011-multivu-prnewswire-10-year-anniversary-broadcast-multimedia-industry
At an ever-increasing rate, CEOs and business executives are relying on their peers, particularly outside their own expertise, to help them grow personally, professionally and organizationally. Yet, many of today’s business leaders have unpredictable travel schedules, live in outlying markets, or simply prefer to connect with their peers online. To meet the needs of these executives, Vistage International, the world’s foremost peer advisory membership organization for business leaders, has launched a new program – a robust online, issue-resolution offering that makes it possible to engage a group of business peers on specific subjects. Vistage Connect provides executives with access to the professionally facilitated “advisory board” they need to process and solve their toughest business challenges and optimize their opportunities. The new online platform has been in the research and test phase for the past year and is now officially available to CEOs and business executives of growing and mature companies.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vistage/51158/
PR Newswire, the leading global provider of innovative marketing and communications solutions, today unveiled Agility, the first fully integrated communications and workflow platform to combine powerful media monitoring, media targeting and real-time engagement tools with industry-leading content distribution capabilities—all from a single dashboard.
Agility, which currently has more than 300 active early adopters, allows marketing and communications professionals to free themselves from the disparate platforms they currently use, and now seamlessly target, engage with and monitor traditional media and social influencers through one integrated dashboard with a single login. Agility helps these professionals glean actionable insights into who is saying what about their brand, how influential these people are, where these conversations are happening and to engage these influencers in real-time.
To view Multimedia News Release, go to http://www.multivu.com/players/English/56537-prnewswire-agility/
Content Marketing World NYC – a unique one-day master class – will send you home with the strategy and the know-how you need to create exceptional content that will engage your audience and grow your business.
This roll-up-your-sleeves workshop is brought to you by the force behind Content Marketing World (a production of the Content Marketing Institute), in partnership with Target Marketing and Publishing Executive. Join us and you’ll find an intimate (and casual) setting where today’s content marketing thought-leaders will provide you with the tools you need in order to develop and deliver an effective content strategy.
To view Multimedia News Release, go to http://www.multivu.com/players/English/58748-content-marketing-world-nyc-2012/
