THINK: Indulge yourself with chicological beauty essentials, and help build a safe haven for animals.
WHAT IT IS: A limited-edition collection of Argan Oil bestsellers, the proceeds of which will benefit the Ian Somerhalder Foundation and the ISF Animal Sanctuary. Swoon-worthy actor Ian Somerhalder, star of The Vampire Diaries, is the latest celebrity to partner with eco-maven Josie Maran on her Model Citizen campaign. In commemoration of Earth Day (Monday, April 22, 2013), Josie and Ian have created a limited-edition, Honey-Chamomile-Lavender scented collection of Argan Oil-infused beautifiers for face, hair, and body. The collection sales will help build the Ian Somerhalder Foundation and its Animal Sanctuary for abused animals. Josie embodies the definition of a model citizen, and, with her second annual Model Citizen campaign, she continues to prove that celebrating the good deeds of others is truly a beautiful thing.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61048-josie-maran-model-citizen-campaign-ian-somerhalder-animal-sanctuary
The Craftsman brand, Craftsman Club, part of the SHOP YOUR WAY Network, Sears Heroes at Home and nonprofit Rebuilding Together are hitting the road this summer to inspire Americans to open their tool box and start working with their hands, all while making a difference in communities across the country.
With a 36-ft trailer and truck filled with all the necessary tools in tow, the brand will visit dozens of local communities, restoring homes of military veterans, participate in local restoration projects, disaster relief and consumer events throughout the summer.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60868-craftsman-make-a-difference
The latest thrill addition to Six Flags St. Louis, Boomerang, has launched bringing the park’s lineup of coasters to nine. Boomerang sends riders screaming through loops and rolls not once, but twice, offering a different experience than any other coaster in the park.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62037-six-flags-st-louis-new-coaster-boomerang-opens
On June 15, the highly anticipated, limited-edition Lancôme Show Collection will finally be available for purchase at Lancôme counters around the country. This collaboration between Lancôme and legendary designer, Alber Elbaz, dresses the brand’s iconic eye makeup favorites plus the brand’s very first set of lashes in the designer’s signature flair.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62101-lancome-show-by-alber-elbaz-hitting-stores-nationwide
Jingdezhen, a medium-sized city in China’s Jiangxi province also known as the Porcelain Capital of China, is well recognized for its efforts in protecting an important piece of humanity’s intangible cultural heritage. A group led by UNESCO consultant Emma Chen Hoefler, simultaneously the vice president of the folk art international organization IVO, the president of IVO China and an expert in the field on the protection of cultural artifacts with intangible value, paid a visit to Jingdezhen between the 8th and the 10th June, 2013, where she conducted field research on the city’s efforts in protecting its heritage.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62383-jingdezhen-ancient-kiln-applies-for-place-on-world-heritage-list
This fall Ann Taylor tells the story of the multifaceted lives women live today. Told through the lens of famed fashion photographer Mikael Jansson and the real life of actress Kate Hudson, the campaign portrays the story of smart, stylish women who make things happen their way, 24/7. It’s about women who transition with style from one moment to the next in their busy, brilliant lives, and are authentic, inspiring and generous in everything they do.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58232-ann-taylor-kate-hudson-strong-stylish-women-moms-balanced-lifestyles
It’s time for America’s dog owners to unleash their playful sides and dream big! To help inspire more play among dog owners and their four-legged best buddies, Beneful® brand dog food is launching its fourth annual Dream Dog Park Contest that will award a $500,000 renovation of a dog park in the Grand Prize Winner’s area.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62802-beneful-dream-dog-park-renovation-contest-nate-berkus
For 100 years, Hellmann’s has been a part of America’s tables helping to turn meals into moments for families across the country. Today, in celebration of its centennial, Hellmann’s is bringing together the best people, food and ingredients around the World’s Longest Picnic Table just blocks from Richard Hellmann’s original deli.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63407-hellmanns-guinness-world-records-world-s-longest-picnic-table-centennial
JustFab, the worldwide leading fashion subscription e-commerce site and lifestyle fashion brand, today announced its brand partnership with Latin superstar Paulina Rubio. The collection consists of shoes and handbags available exclusively on JustFab.com beginning today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63430-justfab-launches-exclusive-fashion-collection-latin-star-paulina-rubio
A party that started at 8,000 feet high and thousands on-ground looking up into the sky, ended as the most intense party on earth, especially for MaryJo Villar from Houston who jumped off the Takis helicopter and skydived into the by-invitation-only event. Villar won the Takis Airdrop Face the Intensity photo contest by submitting a picture of her first-ever skydiving jump on the 2-million-fan Takis USA Facebook page.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63862-takis-airdrop-event-los-angeles-with-contest-winner-maryjo-villar
NRG Energy, Inc. (NYSE:NRG), NRG Yield, Inc. (NYSE: NYLD), and SunPower Corp. (NASDAQ: SPWR) today announced the completion of the final phase of the California Valley Solar Ranch (CVSR) photovoltaic (PV) generating facility in San Luis Obispo County, California, bringing total electric generating capacity of the plant up to 250 megawatts (AC). NRG acquired CVSR from SunPower in 2011, and the project is jointly owned by NRG Yield (48.95%). CVSR is one of the world’s largest operating solar PV power plants and will sell its electricity to Pacific Gas & Electric under two long-term power purchase agreements.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64118-sunpower-nrg-energy-begin-commercial-operations-250-mw-calif-solar-ranch
The Las Vegas High Roller reached new heights today as the observation wheel’s first passenger cabin was rotated to the highest point on the wheel’s rim. At 550 feet, the rotation of the cabin to the mid-center point of the rim officially makes the High Roller the world’s tallest observation wheel. As the focal point of The LINQ, Caesars Entertainment’s $550 million outdoor retail, dining and entertainment district, today’s feat marks a major milestone for the Las Vegas Strip attraction.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59296-linq-las-vegas-high-roller-observation-wheel-reaches-new-heights
