Five Hundred hairdressers from across the country took to the streets of New York City on December 1st—World AIDS Day 2010—to launch ‘Hairdressers Against AIDS’ in the United States. Hairdressers Against AIDS is a global advocacy program that aims to empower the entire industry of hairdressers and salon professionals to use their unique relationship with their clients to become a resource to interact, educate and help prevent the spread of HIV. Hairdressers Against AIDS (U.S.) is sponsored by The L’Oréal Fondation D’Enterprise in partnership with the United Nations Educational, Scientific and Cultural Organization (UNESCO) and the Global Business Coalition on HIV/AIDS, TB and Malaria (GBC), and is believed to be one of the largest HIV/AIDS mobilization campaigns in U.S. history.
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The Home Depot®, the world’s largest home improvement retailer, today announced the launch of its new online “How-To” Community community.homedepot.com where do-it-yourselfers can discuss home improvement projects and share their expertise with other members.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/homedepot/47702
CNN today announced its CNN App for iPad is now available on the App Store. The CNN App is designed to provide users with an immersive and visual news experience that takes full advantage of iPad’s expansive real estate and Multi Touch interface. Simultaneous to this launch, the CNN App for iPhone and iPod touch in the U.S. will be available for free, and a major update to the International version will add live breaking news video.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cnn/47767/
It’s a jungle out there. And to tame it, “Gossip Girl” actress Jessica Szohr sheds her inhibitions — and unleashes her inner lizard — in Costa Rica, wearing nothing but a pair of SoBe® Lifewater® skinsuits to launch new SoBe Lifewater with electrolytes. The sultry photo spread, the second installment of the SoBe Lifewater skinsuit series, will appear exclusively in the iconic Sports Illustrated Swimsuit Edition, which hits newsstands on February 15.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sobe/47839/
LifeWave executives, company ambassador/best-selling author/health advocate Suzanne Somers and hundreds of its distributorship leaders and members recently gathered at the Ritz-Carlton Hotel in Laguna Niguel, California to usher in a new era in anti-aging with the global launch of the new Y-Age Aeon patch.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lifewave/48201/
Dorel Juvenile Group (DJG), Inc., a division of Dorel Industries (TSX: DII.B, DII.A), and the nation’s largest juvenile products manufacturer, announces the launch of a new, premium collection - the S1 Series by Safety 1st - offering premium design with safety in mind. S1 Series is the first collection of its kind designed to meet exceptional standards of both safety and style, providing parents with high quality products for travel, meal time, and play. The line, which includes a travel system, play yard and high chair, is now available exclusively at Babies“R”Us stores nationwide and online at Babiesrus.com.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/safety1st/48342/
The DRIVE4COPD national public health initiative today announced that it is partnering with the Country Music Association (CMA) to launch the Tune Up For COPD Songwriting Competition, featuring country music stars Billy Ray Cyrus and Patty Loveless. The competition challenges Americans to create a new DRIVE4COPD song to help raise awareness of chronic obstructive pulmonary disease (COPD). Last year, Loveless wrote the campaign anthem, 'Drive,' in honor of her sister Dottie, who died of COPD when she was only 48 years old.
To view Multimedia News Release, go to http://www.multivu.com/players/English/48274-boehringer-ingelheim-tuneupforcopd/
Nine West, a division of The Jones Group Inc. (NYSE: JNY), announces the launch of “Shoelaborations™,” a creative platform that seeks talented individuals doing original work in their unique artistic areas and allows them the opportunity to collaborate on a rotating basis with Nine West. Through this collaboration, Nine West will be able to bring the visions of these choice international trendsetters, artists and designers to consumers worldwide.
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In keeping with its commitment to giving customers the very best selection and shopping experience, J. C. Penney Company, Inc. (NYSE: JCP) has rolled out its findmore® smart fixture to over 120 select stores across the country. Additionally, in conjunction with the launch of its Modern Bride concept, the Company will begin rolling out a findmore experience using iPad to 50 fine jewelry departments.
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Coty Inc. announces the launch of Reveal by Halle Berry, an alluring new fragrance that speaks to the iconic beauty’s glamour and confidence while revealing the intriguing complexity of a woman.
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To coincide with the one-year anniversary of First Lady Michelle Obama’s Let’s Move! initiative, today she has partnered with the U.S. Department of Health and Human Services (HHS), the U.S. Department of Agriculture (USDA) and the Ad Council to launch a new series of public service advertisements (PSAs) designed to provide parents and caregivers throughout the country with information to help them make healthy food choices and increase physical activity. The First Lady will announce the launch of the new ads at an event held at North Point Community Church in Atlanta this afternoon.
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Virgin America, the California-based airline that is reinventing domestic travel, today announces it will bring its low-fare, upscale service to Chicago O’Hare International Airport (ORD), with daily nonstop flights from both Los Angeles International Airport (LAX) and San Francisco International Airport (SFO) starting May 25, 2011. Known for its beautifully designed cabins and high-tech amenities, Virgin America has been winning over consumers and sweeping the major travel awards since its August 2007 launch – including capturing the “Best Domestic Airline” title in both Condé Nast Traveler’s Readers’ Choice Awards and Travel + Leisure’s World\'s Best Awards for the past three consecutive years. With legacy airlines representing 98 percent of domestic departures at ORD, Virgin America hopes to inject some healthy competition into the market.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/virginamerica/48650/