BornToBunk.com is an online travel reservation portal, with specialty in properties within the Asia Pacific, for the budget, independent and youth travel (BIYT) market. Headquartered in Singapore, BornToBunk.com connects travellers to their choice accommodations in Asia, the world’s top travel destination.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7257651-born-to-bunk-launches-accommodation-reservation-site-asia-pacific-travel/
Dickey’s Barbecue Restaurants, Inc., the nation’s largest barbecue chain, launched its first multimedia brand advertising campaign with the new company tagline, “We Speak Barbecue.” The new campaign effectively uses both music and visuals to leverage the craftsmanship and heritage associated with the brand.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7103951-dickey-s-barbecue-restaurants-multimedia-brand-advertising-campaign-we-speak-barbecue/
Two new Jamba® At-Home fruit and vegetable smoothies have become available to health conscious consumers today as Blue Fusion and Red Fusion officially arrive in grocery, and mass merchandise stores nationwide. Pairing vitamin–rich vegetables such as purple carrot, sweet potato and spinach with naturally sweet fruits like dark cherries, strawberries and blueberries, Blue Fusion and Red Fusion offer an unparalleled combination of nutrition and convenience in the form of a blend-at-home smoothie kit.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7249751-new-fruit-veggie-fusion-smoothies-jamba-at-home-taste-convenience-nutrition/
Thousands of teens from more than 3,200 high schools across the U.S. and Canada are committing to safe driving as part of the State Farm Celebrate My Drive® program. During Teen Driver Safety Week, high school students, staff and community members are encouraged to visit celebratemydrive.com once daily between 12 a.m. CT on October 15, 2014 through 11:59 p.m. CT on October 24, 2014 and commit to safe driving. The high schools with the most commitments will win grant money for their school, learn more about safe driving, and be one of two schools to win a private concert by The Band Perry.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7271031-state-farm-celebrate-my-drive-2014/
Colored Caps is the starting point for the campaign that sees the iconic Tuborg bottle as it’s never been seen before. The caps will come alive in 5 new colors, where each color is tied to a particular mood and set to be a trigger for having fun. Inviting people to Play, Feel, Dance and Share. The new campaign will see the colors used in numerous creative ways from unexpected events to artistic interventions in bars and supermarkets.
The center of the launch of the new campaign is a film that aims to inspire people to live more colorful. A story that begins with the question “What happens when 3 friends tell their boss about last night”. In the story that has been dubbed “Last Night”, we follow the 3 friends through a thrilling and unexpected fun journey into the night, culminating in the ending scene on a beautiful beach the morning after. “Last Night” is a celebration of young people having fun together. Coming to live in an explosion of colors, fun and humor. The story demonstrates how Tuborg always aspire to bring colors of fun to people.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7500551-tuborg-colors-of-fun/
The Hangzhou Tourism Commission (HTC) announces the official launch of a social media campaign called, Global Tour 2015, which will send one U.S. and one Chinese family, along with a media “Storyteller,” on a free 30-day trip around the globe from July 24th through August 22nd.
The campaign was created to promote U.S. travel to a destination emerging on the global stage: Hangzhou, China, known for its beauty, perfect blend of traditional and modern Chinese experiences, and has become China’s top launch pad for tech start-ups, including home of e-commerce giant, Alibaba.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7536951-hangzhou-tourism-global-tour-2015/
Last year, Columbia Crest became the first winery to crowdsource a wine from vineyard to table through an interactive online community experience called Crowdsourced™ Cabernet. While the resulting wine of the 2014 vintage ages in barrel, the Crowdsourced Cabernet community will still have the chance to weigh-in on important winemaking decisions. First, Columbia Crest will be expanding the program by adding a 2015 vintage and allowing one lucky fan to play a larger role in the winemaking process. In addition, fans will be able to participate in critical weekly voting decisions for both the 2014 and 2015 vintages online at CrowdsourcedCabernet.com and, new for this year, choose the label design for the 2014 vintage.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7409452-columbia-crest-crowdsourced-cabernet/
This year, Beneful dog food is celebrating the fifth year of its Dream Dog Park program by supporting dog park projects across the U.S. ranging in size from Chihuahua to Great Dane proportions. Kicking off in June and throughout 2015, the Beneful team is supporting crowdfunding campaigns and working with community leaders and fundraising groups to help bring new dog parks to life or improve existing ones through a combination of financial support, hands-on volunteerism and shared dog park expertise.
“At Beneful, we know dogs and owners share a special bond, and there’s a special place in their hearts for their local dog parks. We’ve experienced it ourselves with our dogs, and we’ve seen it firsthand through our Dream Dog Park program,” said Brent Gleckler, Beneful brand director. “This year, we’re excited for the program to take a new shape with the Dream Dog Park Project, allowing us to reach even more dog-loving communities across the country.”
To view the Multimedia News Release, go http://www.multivu.com/players/English/7551751-beneful-dream-dog-park-project/
IHG (InterContinental Hotels Group), one of the world’s leading hotel companies, today announces a massive leap in the field of breakfast superiority with the hiring of actor/comedian Rob Riggle as the Holiday Inn Express® brand’s very first Creative Director and Breakfast Excellence Honcho. In this newly created and very important role, Riggle will be responsible for delivering comedic genius and driving Express Start™ breakfast enthusiasm for the brand through a variety of unique programs and content rolling out over the summer and fall of 2015.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7568451-hiexpress-rob-riggle-pancake-machine/
Worst Cooks in America returns with a starry twist this fall, as Rachael Ray joins four-time winner Anne Burrell in the kitchen to transform seven celebrity cooking disasters into culinary VIPs. Anne and Rachael each lead a team of personalities who have many talents on-screen, but little savvy in the kitchen - and these food masters are determined to whip the celebs into culinary shape. The all-star recruits are: Dean Cain, Ellen Cleghorne, Jenni “Jwoww” Farley, Chris Soules, Jaleel White, Kendra Wilkinson and Barry Williams. The contestant who makes the most impressive food transformation wins a $50,000 grand prize for charity, as well as bragging rights for their team leader. The celebrity edition of Worst Cooks in America premieres Wednesday, September 23rd at 9pm ET/PT.
“With Anne and Rachael as team leaders to a roster of cooking-challenged celebrities, Worst Cooks boot camp is high energy and hilarious,” said Bob Tuschman, General Manager and Senior Vice President, Food Network. “The kitchen is bursting with big personalities and comical culinary mishaps – but along the way some of these celebs actually develop impressive cooking chops.”
To view the multimedia release please visit
http://www.multivu.com/players/English/7329435-food-network-worst-cooks-in-america/
Penfolds, Australia’s leading winemaker, is delighted to once again partner with GQ Magazine, the premier men’s magazine for style and culture, and launch the second annual joint search for the “Best Dressed Somm” of 2015. Until September 30, 2015, wine professionals employed in the U.S. and Canada as sommeliers, also referred to as “somms,” are encouraged to submit their most dapper photos on Instagram and Twitter using the hashtag #BestDressedSomm for a chance to win the coveted title of Penfolds and GQ’s Best Dressed Somm 2015.
“In top restaurants across North America, modern day sommeliers challenge traditional wine attitudes and rules and set new trends in wine and style,” said DLynn Proctor, Penfolds U.S. Winemaking Ambassador. “A somm’s personal style is about exploring and knowing how to choose, and as a fellow somm I’m excited to be part of Penfolds’ and GQ’s celebration of style as a component of the total wine experience.
To view the multimedia release go to:
http://www.multivu.com/players/English/7614451-penfolds-gq-best-dressed-somm/
October is National Plan a Cruise Month and the cruise industry is celebrating by launching #CruiseSmile, a simple and exciting chance to win one of 31 cruise vacations from 23 different cruise lines awarded each day, from October 1 through October 31, 2015. Anyone can enter each day during the sweepstakes by simply submitting a photo featuring a ‘cruise smile’ at CruiseSmile.org, or posting their ‘cruise smile’ on Twitter or Instagram using #CruiseSmile and #Sweepstakes. Participants will have the opportunity to share their posts for more chances to win.
“Those who cruise have a secret: they love cruising and cannot stop smiling about it. Whether it's planning, booking, dreaming about or basking in the memories of taking a cruise vacation, it's hard not to smile,” said Cindy D'Aoust, Acting CEO, Cruise Lines International Association (CLIA). “The #CruiseSmile campaign is a fun way for the cruise industry to spread the love of cruising during National Plan a Cruise Month as well give vacation dreamers the chance to win a remarkable cruise vacation for two.”
The #CruiseSmile sweepstakes prize calendar is filled with incredible cruise vacations for two, including a seven-night luxury voyage to Tahiti and the Society Islands in the South Pacific, an eight-day European river cruise on the Seine River from Paris, a magical family-friendly three-night Bahamian voyage at sea and even a 14-day Far-East Discovery cruise visiting exotic ports throughout Southeast Asia.
To view the multimedia release go to:
http://www.multivu.com/players/English/7584131-clia-national-plan-a-cruise-month/