In honor of National Potato Day, Aug. 19, and in celebration of having the #1 selling refrigerated mashed potatoes in America¹, Bob Evans Food Products is kicking off its newest campaign – Mad About Mashed – to thank their valued customers in a smashingly creative way.
The prime focus of the new campaign is a signature, gourmet recipe collection – the Mad About Mashtini Recipe Collection – made with Bob Evans signature refrigerated mashed potatoes and garnished with tantalizing ingredients like parmesan crisps, Boursin cheese and basil pesto. The collection, created by Bob Evans Culinary Team, gives entrée-appeal to a staple side dish, and includes six new recipes, including the Sweet Tater Twist Mashtini™, Classy Carbonara Mashtini™, Mad-iterranean Mashtini™, Fiesta-tini™, Clubhouse Mashtini™ and Smoky Spud BBQ Mashtini™.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56866-bob-evans-national-potato-day-mad-about-mashed-campaign
jcpenney CEO Ron Johnson gives an early look inside the latest brand Shops emerging Sept. 1 in nearly 700 stores nationwide. The Company will debut brand Shops for Liz Claiborne®, IZOD® and jcp™ – a new jcpenney exclusive brand dedicated to high-quality fashion basics. These new fall shops will add to its existing portfolio of Shops inside jcpenney, which include Levi’s®, The Original Arizona Jean Co., i jeans by Buffalo™, MNG by Mango® and Sephora®. Over the next few years, jcpenney stores will transform its sales floor into a dynamic collection of 100 Shops showcasing major apparel and home brands for every style and budget. jcpenney is on an exciting journey to build the first specialty department store of its kind by creating an unforgettable retail experience that will forever change the way America shops.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54266-jcpenney-ceo-introduces-second-wave-of-shops
The effect of a truly smoking pair of jeans is instantaneous – they’ll take you anywhere. And fast. Worn as daring as you like, with an attitude to match, they are the ground-breaking invention upon which fashion has revolved. Rocking and rolling with every vogue, season and trend, we celebrate our rebellious wardrobe leader.
Powerful denim underlies every jagged line that fashion’s edgy side follows and this autumn the Collection of nine Chic Outlet Shopping® Villages that orbit Europe’s most fashionable cities present ‘Destination Denim’.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56604-chic-outlet-shopping-launch-of-destination-denim
For his Spring 2013 collection, Zac Posen envisioned rich, vibrant hair color to make the runway looks truly pop. John Frieda® International Creative Consultant Harry Josh brought this vision to life, using John Frieda® Precision Foam Colour to enhance models’ shades with saturated colour and shine that complemented Zac Posen’s spring pieces. An essential part of the runway look, the hair colour brought vibrancy and brightness to Posen’s singular designs. Harry Josh chose Precision Foam Colour for its salon-quality coverage and expert colourist-selected shades, using tones that closely matched the models’ own hair colours, serving to enrich their shades rather than completely change them.
To create the style seen on the runway, go to http://www.multivu.com/mnr/57932-john-frieda-with-zac-posen-harry-josh-luigi-murenu-precision-foam-colour
The best part of sending someone happy birthday wishes is seeing the big smile that appears on their face when you really surprise them with something fun. This can be accomplished with a hilarious joke, a happy wish, a gentle nod to pop culture, a surprising song, an all-new twist on technology in greeting cards—and sometimes all of the above! That’s why American Greetings Corporation (NYSE: AM) continually creates new-to-the-world greeting card inventions to delight the recipient, the latest of which is Mustache Party™, a new greeting card collection destined to be the hit of any birthday bash. Mustache Party gives consumers the ultimate birthday treatment by offering a selection of paper cards and ecards with an exciting free app.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58170-american-greetings-introduces-the-ultimate-mustache-party
A historic African American Museum in Philadelphia and the only one in the area to offer an extensive collection of slavery artifacts and an array of riveting exhibits and informative presentations.
B&O PLAY proudly announces the launch of its latest active speaker system, BeoPlay A9, which integrates an all-star line-up of dedicated components with provocative design to create a complete sound solution that is as easy to listen to as it is to decorate with. With the launch of BeoPlay A9, B&O PLAY extends its innovative range of wireless sound systems with the most powerful performer yet. BeoPlay A9 features a 2.1 bass reflex loudspeaker system that combines five dedicated speaker units and amps with timeless design to create a complete sound solution. BeoPlay A9 features a fine-tuned DSP (digital signal processor) algorithm that makes one’s music collection come alive and deliver surprisingly rich bass tones which are cultivated and cool with the patented Adaptive Bass Linearization technology.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58407-b-o-play-bang-olufsen-launches-premium-active-speaker-system-beoplay-a9
Finnair and Finnish design house Marimekko are teaming up to enhance the air travel experience with a new design partnership. From spring 2013 all Finnair aircraft will feature a Marimekko for Finnair collection of textiles and tableware, featuring Marimekko’s classic patterns. The Marimekko for Finnair collection is specially designed to add a light and fresh visual and tactile dimension to the onboard experience, while lightening the airline’s carbon footprint as well.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56635-finnair-marimekko-design-collaboration
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of its latest Limited Edition Collection – My Favorite Things™. This whimsical collection, inspired by the classic song “My Favorite Things” by Rodgers & Hammerstein from the beloved musical The Sound of Music, features three new fragrances – Brown Paper Packages™, Whiskers on Kittens™ and Schnitzel with Noodles™. Returning from 2011 are Bright Copper Kettles™, Crisp Apple Strudel™, and Warm Woolen Mittens™. The My Favorite Things™ Limited Edition Collection is available in a large jar or special Samplers® votive storybook gift set in more than 550 company owned retail stores, select specialty retailers and gift shops, Yankee Candle Village stores, and online at www.yankeecandle.com from November through December, while supplies last.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56814-yankee-candle-my-favorite-things-limited-edition-collection
Made with Bob Evans’ tasty refrigerated sides, sausage, and America’s #1 selling refrigerated mashed potatoes*, the Thankstini™, Mac ‘n Mashtini™, Roastini™, Autumn Mashtini™, and the Sweet Tater Twist Mashtini™ combine layers of classic ingredients like sweet potatoes, cranberry stuffing and seasonal vegetables into a martini glass for a dramatic side dish, an appetizer or even a simple dessert. The new mashtini recipe collection means less time in the kitchen this holiday season and more time with family and friends. All of Bob Evans delicious food products featured in these new recipes can be found in your grocer’s refrigerated section.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56867-bob-evans-mad-about-mashtini-holiday-recipe-collection
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