The IV Eurasian Higher Education Leaders Forum (EHELF) took place at Nazarbayev University, Astana, Kazakhstan, June 10-12. Each year, more than 300 attendees, industry leaders, from different parts of the world participate in discussions and panel sessions at EHELF.
The theme of this year’s Forum was “Graduate Employability in the 21st Century: key competencies and modern labor market.” “Nazarbayev University took the initiative and created EHELF, a platform for discussing pressing issues in higher education in Kazakhstan as well as globally. Our Steering Committee researches and chooses the most relevant topics for the Forum each year. The topic of EHELF-2015, employability of graduates, employment and labor market, is relevant for us,” - says Shigeo Katsu, the President of Nazarbayev University. “Nazarbayev University is a unique university established in partnerships with some of the world’s best universities. And this year, we are graduating our first cohort of 446 undergraduate and graduate students. And, as the majority of our students will hit the job market, it is very important for us to understand whether our students meet the demands of industry and business, and how we should reflect these demands in our programs” – concluded Katsu.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7553651-iv-ehelf-astana-nazarbayev-university/
This month, haircare and skincare brand Carol’s Daughter introduces the #BornandMade campaign, a new movement that encourages every girl to be who they were truly born and made to be. It celebrates the brand’s authentic story “Born in Brooklyn. Made With Love” as it honors the diverse community of strong women who have been a part of our family for more than 22 years. Now all women will have a powerful platform to showcase their individuality while inspiring others to be who they are—when there are so many voices telling them who they’re “supposed” to be.
“It’s important for girls to understand and recognize their power and the right way to use it. It’s imperative to remind them of who they are, and what they are…in the world. If I can help with that, then I’m getting up for a good reason every day,” said Lisa Price, founder of Carol’s Daughter.
To view the multimedia release go to:
http://www.multivu.com/players/English/7599051-carol-s-daughter-bornandmade-campaign/
West Pharmaceutical Services, Inc. (NYSE: WST) and HealthPrize Technologies, LLC, today announced the completion of the first two phases of their four-phase strategic collaboration. The companies are working to integrate HealthPrize’s Software-as-a-Service (SaaS) medication adherence and patient-engagement platform with West’s injectable drug delivery systems to provide an end-to-end connected health solution for pharmaceutical companies and the patients they serve. The combined offering will provide voluntary, electronically connected drug delivery systems that track when patients take their medication. The HealthPrize system engages and educates patients to increase adherence and medical literacy, rewarding interaction and compliance with prescribed treatment plans, and contributing to better health outcomes.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7625851-west-pharma-healthprize-tech-collaboration/
Globally renowned tennis champion and Supergoop! Co-Owner Maria Sharapova alongside Supergoop! Founder & CEO Holly Thaggard, are proud to announce the launch of Project Black Dot, a new education and activism platform with the singular mission to end the epidemic of skin cancer and improve skin health in America. Maria is the face and champion of this multidimensional platform that focuses on providing consumers with suncare education and activations year round, not just during the traditional “sun” months.
The Project Black Dot platform, which will unveil multiple initiatives throughout the coming year, will kick off today with “Project 1: Permission,” calling attention to current regulations on sunscreen in schools. This initiative will put the power into the hands of parents and schools by providing a simple, sunscreen permission slip which gives children the ability to use and apply sunscreen at school with the goal of obtaining 100,000 signed sunscreen permission slips.
To view the multimedia release go to:
http://www.multivu.com/players/English/7633051-supergoop-project-black-dot/
The 6th Beijing Biennale under the theme of “Memory and Dream”, co-sponsored by the China Federation of Literary and Art Circles, the People’s Government of Beijing Municipality and the China Artists Association is expected to be exhibited in the National Art Museum of China from Sep.24 to Oct.15, 2015. The exhibition attracted 685 pieces of artwork from 96 countries which registered half of the member countries of the United Nations, covering contemporary paintings, sculptures, installations, videos and mixed media (with 188 pieces of artwork from China and 497 pieces of artwork from foreign countries).
Artists from all over the world were encouraged to create paintings and sculptures related to the theme “Memory and Dream”. The International Art Gala with unprecedented size of participating countries provides a high standard visual feast for all art lovers from all over the world. Beijing Biennale serves as a platform to demonstrate historical and cultural memories of different countries and express humankind’s expectation and aspiration for the future by means of art. Following the opening ceremony, the Beijing Biennale has become the focus of audiences and media with the daily volume registered at 7000. It is expected that during the Golden Week of the National Holiday, the audiences per day will amount to more than 10,000.
To view the multimedia release go to:
http://www.multivu.com/players/English/7644351-beijing-biennale-memory-and-dream/
Today, BACARDÍ® rum unveils a fresh, new take on the brand with a 30-second TV spot, experiential House Party campaign and comprehensive digital, mobile and partnership strategy designed to connect with millennials on their terms, in their world, in their way. This is the first campaign launch since BACARDÍ revamped its advertising and marketing business four months ago and reflects the brand’s desire to dominate the category once again.
The TV spot, entitled “The Truck,” is an authentic take on a Millennial’s world, capturing the energy of their life. It features a group of friends letting nothing get in the way of hosting an amazing house party. Shot with a hand-held camera, the viewer is drawn in to feel like they are part of the story, experiencing the energy of this cross-country journey. It’s styled similar to a movie trailer, giving the audience a sneak peek into the brand world and house party occasion, then leaving you wanting to see and learn more. The ad represents the first work from BBDO and OMD, the new global creative agency partners for the Bacardi portfolio of brands.
The ad includes the tagline: “There’s Nothing in the Way,” a tribute to the brand’s history and irrepressible spirit, as well as a shout out to those who are busting through and overcoming obstacles in the real world.
To view the multimedia release go to:
http://www.multivu.com/players/English/7654851-bacardi-rum-creative-platform/
Bringing developers advanced integration, scalability and peripherals all in one chip, Texas Instruments (TI) (NASDAQ: TXN) today announced the Sitara™ AM57x processor family, the highest performance devices in this processor platform. Sitara AM57x processors are designed for a broad range of embedded and industrial applications through their unique heterogeneous architecture including ARM® Cortex®-A15 cores for high-performance processing and running a high-level operating system (HLOS). Additionally, AM57x processors integrate TI’s C66x digital signal processors (DSPs) for analytics and real-time computation, programmable real-time units (PRU) and ARM Cortex-M4 cores for control functions, and video and graphic accelerators for advanced user interfaces and multimedia applications, making the AM57x processors unmatched in their class.
The new Sitara AM57x family of processors was designed from the ground up with high performance and integration in mind. As a result, the processors bring developers unparalleled performance of more than 40 percent greater than quad-core ARM Cortex-A9 processors and 280 percent greater than standard dual-core ARM Cortex-A9 processors found in the broad embedded market.
To view the multimedia release go to:
http://www.multivu.com/players/English/70647530-ti-sitara-am57x-processor/
In an effort to inform children and their families about the importance of food safety, U.S. Department of Agriculture (USDA) and the Ad Council are joining 20th Century Fox to launch a series of public service advertisements (PSAs) featuring footage from the upcoming film Alvin & the Chipmunks: The Road Chip.
An estimated 1 in 6 (48 million) Americans get sick from foodborne illness each year, resulting in roughly 128,000 hospitalizations and 3,000 deaths, according to the Centers for Disease Control and Prevention. Children are among the most vulnerable to food poisoning because their immune systems are still developing, so parents and caregivers need to take extra precautions when preparing food for children under five.
The new PSAs, featuring everyone’s favorite Chipmunks – Alvin, Simon, and Theodore – highlight the four food safety steps consumers can use to prevent foodborne illness. The Chipmunks’ antics and hilarious situations in which they find themselves provide a perfect platform to illustrate these four steps: Clean, Separate, Cook, and Chill. The PSAs help explain actions anyone can take to safely prepare their food, using the Chipmunks as the tool to bring fun and relevancy to a serious topic. The partnership includes TV, radio, out-of-home and web advertising, and parents and children can also find kid-friendly activities that further reinforce the food safety steps by visiting FoodSafety.gov.
To view the multimedia release go to:
http://www.multivu.com/players/English/7652251-ad-council-food-safety/
Today, SunPower launched its Helix™ platform, the world’s first fully-integrated commercial solar solution combining solar power production and energy management.
“Unique in the solar industry, Helix is a complete solution that optimizes power production and maximizes value for our commercial customers, such as Bed Bath and Beyond,” said Tom Werner, president and CEO of SunPower. “Integral to each Helix component, from the solar cells to the energy management system, is SunPower’s 30 years of innovation and experience delivering some of the world’s most efficient, reliable solar technology.”
Helix is a pre-engineered, modular solution that is built to last and fast to install, enabling customers to scale their solar programs quickly with minimal business disruption. The Helix platform is standardized across rooftop, carport and ground installations.
To view the multimedia release go to:
http://www.multivu.com/players/English/7048952-sunpower-helix/
Leveraging advanced skincare science inspired by the Nobel Prize-winning discovery of Aquaporins, the Artistry Hydra-V™ collection presents a new level of skincare targeting deep hydration. This comprehensive line provides up to 24-hour hydration for skin that feels soft, smooth and supple.
Whatever level of hydration skin needs, the Artistry Hydra-V™ line answers with a range of formulas that can be customized to skin type, season and climate. “Artistry Hydra-V™ products are for the younger consumer who is not yet concerned with the signs of aging but instead want skincare products to give her a beautiful, healthy complexion. This advancement in skincare technology epitomizes the Artistry® Forward Beauty platform and meets the balanced hydration needs of women younger than 35,” says Jackie Nickel, Chief Marketing Officer for the Americas Region. “It’s our first collection to focus on deep hydration for all skin types.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7488157-amway-artistry-hydra-v/
Volvo Cars, the premium car maker, will work together with Microsoft, the leading platform and productivity company, to jointly develop next generation automotive technologies.
The two companies today revealed how Microsoft HoloLens, the world’s first fully untethered holographic computer, might be used in future to redefine how customers first encounter and explore a car, as well as how cars might be bought and sold in future.
Areas of future collaboration between the two companies could include autonomous driving technologies and the utilisation of data generated from connected cars to create new services.
Today’s HoloLens demonstration was conducted at Microsoft’s global headquarters in Redmond, USA, and showed how mixed reality might be used by customers to configure cars in three dimensions. With HoloLens, a powerful, wearable computer, holograms are mixed into the physical world.
To view the multimedia release go to:
http://www.multivu.com/players/English/7668751-volvo-the-virtual-showroom/
Celebrating its fifth anniversary next year, the JNA Awards, the jewellery and gemstone industry's premier platform for recognising innovative and high-achieving individuals and enterprises, announces changes to its award categories.
The organiser of the event, JNA (Jewellery News Asia), has made adjustments to a few award categories to encourage greater participation from more regions and, at the same time, consolidate some categories that are judged against a similar set of criteria. In 2016, the JNA Awards will have 11 categories, including the Lifetime Achievement Award -- the recipient of which will be selected by the organiser.
Of the above-mentioned list, the two Manufacturer of the Year categories have been broadened to encourage wider stakeholder involvement from the manufacturing sector. The scope of the Outstanding Enterprise of the Year categories has also been expanded to inspire companies from regions outside of the ASEAN and Mainland China to join the awards.
To view the multimedia release go to:
http://www.multivu.com/players/English/7705051-jna-awards-2016/
