https://youtu.be/DUCQdHjLEfE With so much focus sometimes put on attracting new customers, it can be easy to overlook a valuable commodity: repeat customers. According to a recent article from Linkedin, “it costs six to seven times more to acquire a new customer than to retain an existing one.” With that in mind, here are six ways to keep customers coming back for more.
For the next six weeks, America’s PrepareAthon! and other preparedness partners will focus on various hazards and provide simple actions that people and communities should take to prepare for each particular hazard.
This first week highlights floods. Individuals, communities, businesses, schools, and houses of worship around the country are holding preparedness discussions, conducting drills, and taking easy steps to prepare for floods and other disasters.
America’s PrepareAthon!℠ is a grassroots, community-based campaign for action to get families, organizations, and entire communities better prepared for floods and other emergencies.
According to the National Weather Service, flooding, which can occur anywhere in America, proved to be the most costly hazard in 2015, exceeding $2.7 billion in damages.
To view the multimedia release go to:
http://www.multivu.com/players/English/7770531-fema-national-prepareathon/#release
The Pharmaceutical Research and Manufacturers of America (PhRMA) today released new advertising as part of its “From Hope to Cures” campaign, highlighting the stories of rare blood and lung cancer survivors.
The newest video in the collection features Matt, who was diagnosed nearly seven years ago with advanced non-small cell lung cancer. When he was diagnosed, he was given a slim chance of living up to five years. However, today Matt continues to lead an active life due to recent advancements in targeted gene therapies and innovations in cancer medicines.
The latest print and digital ads feature Jamie, a vibrant woman diagnosed 15 years ago with chronic myelogenous leukemia (CML). Watching her son grow up was a primary focus for her, and she’s been able to continue to do that and so much more. Thanks to advancements in CML treatments, today she maintains her sense of humor and imparts an infectious joy on those who meet her.
Earlier this year, the first collection of digital and print ads was released featuring Rhys, a five-year-old living with type 1 diabetes and celiac disease. Unveiled alongside the advertising was a video, titled “We’re Fighting Back,” which features both Rhys and Jamie, as well as Jen, a researcher who wakes up every day working to find new treatments and cures for patients.
To view the multimedia release go to:
http://www.multivu.com/players/English/7738431-phrma-from-hope-to-cures/
For six weeks this spring, America’s PrepareAthon! and other preparedness partners will focus on various hazards and provide simple actions that people and communities should take to prepare for each particular hazard.
This second week highlights tornadoes. Individuals, communities, businesses, schools, and houses of worship around the country are holding preparedness discussions, conducting drills, and taking specific steps to prepare for tornadoes and other disasters.
America’s PrepareAthon!SM is a grassroots, community-based campaign for action to get families, organizations, and entire communities better prepared for tornadoes and other emergencies.
According to the National Weather Service, tornadoes caused $320 million in damages in 2015.
To view the multimedia release go to:
http://www.multivu.com/players/English/7770531-fema-national-prepareathon/
For six weeks this spring, the America's PrepareAthon! Campaign and other preparedness partners will focus on different hazards and provide simple actions that people and communities should take to prepare for each particular hazard.
This fifth week highlights hurricanes. Individuals, communities, businesses, schools, and houses of worship around the country are holding preparedness discussions, conducting drills, and taking specific steps to prepare for hurricanes.
People who live in hurricane-prone coastal areas should know their vulnerability to wind and flooding, as well as what to do to reduce the effects of both. People who live inland from coastal areas may also experience high winds, power outages, and flooding from torrential rain. Protecting yourself today means having sources for information, preparing your home and workplace, developing an emergency communication plan, and knowing what to do when a hurricane is approaching your community.
To view the multimedia release go to:
http://www.multivu.com/players/English/7770531-fema-national-prepareathon/
For six weeks this spring, America’s PrepareAthon! and other preparedness partners will focus on different hazards and provide simple actions that people and communities should take to prepare for each particular hazard.
This sixth week highlights extreme heat. Individuals, communities, businesses, schools, and houses of worship around the country are holding preparedness discussions, conducting drills, and taking specific steps to prepare for extreme heat.
America’s PrepareAthon!SM is a grassroots, community-based campaign for action to get families, organizations, and entire communities better prepared for extreme heat and other emergencies.
To view the multimedia release go to:
http://www.multivu.com/players/English/7770531-fema-national-prepareathon/
JNA (Jewellery News Asia), organiser of the prestigious JNA Awards, announces the list of Honourees/finalists across 10 categories at a press conference today held on the sidelines of the June Hong Kong Jewellery & Gem Fair.
The JNA Awards, now in its fifth year, is a premier awards programme that recognises and celebrates excellence and achievement in the jewellery and gemstone industry, with a focus on the advancement of the trade in Asia.
This year, 39 Honourees representing 28 companies from 10 countries/regions, namely Mainland China, Hong Kong, India, Malaysia, Singapore, Switzerland, Taiwan, Thailand, the United Arab Emirates and Vietnam, were selected. A third of these finalists were either first-time entrants or Honourees.
To view the multimedia release go to:
http://www.multivu.com/players/English/7864851-jna-awards-2016/
Abbott announced today that the U.S. Food and Drug Administration (FDA) has approved the Tecnis Symfony® Intraocular Lenses for the treatment of cataracts. The first in a new category of intraocular lenses (IOLs), the Tecnis Symfony lenses are the only lenses in the United States that provide a full range of continuous high-quality vision following cataract surgery, while also mitigating the effects of presbyopia by helping people focus on near objects. The FDA approval includes a version of the lens for people with astigmatism, the Tecnis Symfony Toric IOL.
Cataracts are a common condition, with almost 4 million cataract surgeries performed each year, and that number is expected to increase.1 By age 80, more than half of all Americans either have a cataract or have had cataract surgery.2 However, cataracts do not just impact seniors. In 2016 it is estimated that nearly one in four cataract surgeries will be performed on people younger than 65.1 Many people who have cataracts experience other problems with their vision, such as presbyopia and astigmatism, which the Symfony lenses also address. Presbyopia, which affects most people over age 40, means people have lost the ability to focus on objects up close and often require glasses to perform near visual tasks. Astigmatism is when the cornea is misshapen, which causes blurry or distorted vision.
To view the multimedia release go to:
http://www.multivu.com/players/English/7870151-abbott-intraocular-lenses/
In early July, leading vitamin and supplement brand Sundown Naturals® completed their three month cross-country Sundown Naturals® 100% Goodness Tour. The 100% Goodness Tour, which celebrated the simple goodness in life, kicked-off in April at the WTHR Health EXPO in Indianapolis, IN and made its final stop in Dallas, TX with 23 stops in between.
At each location, attendees sampled Sundown Naturals® Gummies and were invited to #sharethegoodness and contribute to a cross-country photo mural displaying what makes them feel good, whether that be a beautiful day, friends, a meal or a pet. A team of “Goodness Gurus” were also on-site sharing ways to focus on wellness through nutrition, fitness, mindfulness or cultivating joy in daily life.
To view the multimedia release go to:
http://www.multivu.com/players/English/7843151-sundown-naturals-goodness-tour/
STOUFFER’S®, provider of premium-quality frozen entrees, today announced that it will be simplifying recipes according to its new “Kitchen Cupboard” commitment. This new initiative will focus on shortening and simplifying recipes and only including ingredients consumers might find at home, like vine-ripened tomatoes, freshly made pasta, and real mozzarella.
This effort will begin with STOUFFER’S Lasagna with Meat and Sauce, one of the brand’s classic offerings. The simpler recipe will now contain fewer ingredients, but continue to offer the same great taste consumers know and love.
“What you put on the table matters to you, which is why what we put into each dish matters to us,” said Chef Robert Fedorko, Director of Culinary Innovation of Nestlé USA, STOUFFER’S parent company. “STOUFFER’S upholds a standard of providing great tasting meals made with quality ingredients and culinary expertise. We’re excited to share our Kitchen Cupboard commitment so that consumers can continue to feel confident in serving STOUFFER’S meals to their families.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7904951-stouffers-kitchen-cupboard-commitment/
Do you feel financially prepared for the future? If you’re not completely confident in your response, you’re not alone. In fact, a recent survey conducted by Research Now Group, Inc. and commissioned by Fifth Third Private Bank (NASDAQ: FITB) found that nearly half of those surveyed have serious concerns that they may outlive their money in retirement.
The Bank launched the survey to understand families’ financial planning pain points and gain insight into how the process could be simplified through its new platform, Life360.
“The study confirmed the anxiety that clients have shared with our advisors is reflective of similar concerns nationally,” said Phil McHugh, executive vice president and head of Wealth and Asset Management at Fifth Third. “Much of that anxiety stems from a lack of clearly articulated financial goals and alignment around achieving them. Our Life360 platform works to help simplify, focus and holistically address these critical aspects of the financial planning process.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7723854-fifth-third-bank-life360
Abila, the leading provider of software and services to associations, nonprofits, and government entities, announced today findings from its 2016 Nonprofit Finance Study: Compliance, People, and Process Complexities. This study explores the challenges and opportunities associated with rules and regulations changes, compliance, managing multiple revenue sources, audits, fraud, and staff turnover in the nonprofit finance department.
“Any time there are rules and regulations changes, there are added costs – both in terms of time and money – for nonprofit organizations,” said Dan Murphy, senior manager of fund accounting strategy for Abila. “Maintaining compliance, mitigating fraud, and preparing for audits add even more layers of complexity for organizations. We found there are a number of areas where nonprofit organizations need to sharpen their focus, better equip their teams with specialized training and technology, and ensure they are mitigating the risk of losing essential finance personnel.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7858252-abila-2016-nonprofit-finance-study/