Guests at the Crowne Plaza Los Angeles Airport got the surprise of a lifetime, thanks to a pop-up concert by triple platinum recording artist Andy Grammer. The pop artist joined IHG® Rewards Club, the loyalty program for InterContinental Hotels Group (IHG), to kick-off the brand’s new Priceless Experiences promotion that brings members the excitement of the unexpected this winter. Grammer performed a set of his chart-topping songs, including “Honey, I'm Good” and “Keep Your Head Up,” as well as his newest hit single “Fresh Eyes.”
The Priceless Experiences promotion is valid for IHG Rewards Club members that stay at an IHG hotel between Dec. 1, 2016 and Feb. 15, 2017. To register for the promotion, or for more information and eligibility details, please visit www.ihgrewardsclub.com/priceless2016.
To view the multimedia release go to:
http://www.multivu.com/players/English/8005651-ihg-rewards-club-priceless-experiences-promo/
Imagine finding the most qualified candidate for a job, but that person is blind. Or perhaps a long-term employee experiences vision loss as a result of an accident. What would an employer need to do to accommodate that person? Is the employee able to keep the job?
Serving as a national model for how technology can create job opportunities and accessible workplaces for people without vision, Indianapolis-based nonprofit Bosma Enterprises is one of the first organizations in the U.S. to use BlindSquare, an innovative wayfinding technology. Bosma is using BlindSquare to help clients and employees better navigate its new, state-of-the-art headquarters, which opened June 2, and is representative of the nonprofit’s mission to assist people who are blind or visually impaired gain the life skills they need to remain independent, and the job skills they need to stay self-sufficient.
To view the multimedia release go to:
https://www.multivu.com/players/English/8116051-bosma-enterprises-blindsquare-mobile-navigation-technology/
Following the successful integration of eyeshadow try-on earlier this spring, Sephora, the leader in global prestige beauty retail, continues to drive mobile engagement with the launch of even more augmented reality-based features to Sephora Virtual Artist on its award-winning iOS and Android apps. New today are Cheek Try On, which allows users to virtually try on over 1,000 shades of cheek color, an expanded library of Looks, and a Color Match for Virtual Try On feature, which uses Artificial Intelligence to detect and accurately estimate the shade in any photo and match it with a lip, eyeshadow or cheek products available at Sephora. Available in the Sephora app, these new features for Sephora Virtual Artist are the latest in a series of digital enhancements powered by the Sephora Innovation Lab to customize the retailer’s expanding beauty experiences.
To view the multimedia release go to:
https://www.multivu.com/players/English/7926154-sephora-virtual-artist-cheek-try-on-color-match/
While consumers may claim to have a preferred brand of sparkling water and the ability to differentiate between their preferred brand and its competitors, their tastes may not as be fine-tuned as they think. A recent survey of sparkling water drinkers found that 83 percent of respondents say they had a preferred brand of sparkling water, and 59 percent of that subset said they could tell the difference between competing sparkling water brands. But participants in a blind taste test conducted by SodaStream yesterday had quite different views, based on their in-person experiences. The taste test, carried out in celebration of today’s National Hydration Day, found more discernment between competing brands, but tasters overwhelmingly preferred the taste of New York City tap water made sparkling using a SodaStream machine.
To view the multimedia release go to:
https://www.multivu.com/players/English/8125751-sodastream-sparkling-water-taste-test/
For the 22,000 children who attend diabetes camp each year, feelings of isolation that may accompany type 1 diabetes can be overcome by fun experiences and new friends who say, “you are not alone.” Lilly Diabetes understands the importance of the diabetes camp experience for those taking the first steps toward self-management and increased self-confidence. For more than 15 years, Lilly has been at the forefront of support with its Camp Care Package program. This year, Lilly’s diabetes ambassadors, all of whom have type 1 diabetes, will attend camps and share their stories starting July 4 at the Children with Diabetes® Friends for Life® conference.
To view the multimedia release go to:
https://www.multivu.com/players/English/8115051-lilly-diabetes-camp-care-package-speaker-tour/
TriggerPoint™, the market leader in foam rolling, movement products and education, today announces the launch of the GRID VIBE premium vibrating foam roller. Designed for muscle relaxation and pain reduction, the GRID VIBE pairs TriggerPoint’s patented GRID foam roller design with vibration technology to deliver enhanced muscle mobility experiences.
The GRID VIBE’s vibration frequency is specifically calibrated at 33 hertz for optimal muscle relaxation, minimizing discomfort and allowing users to focus longer on foam rolling tender areas. Research shows that vibration decreases the body’s sensation of pain. When vibration is paired with TriggerPoint’s signature GRID pattern that mimics a massage therapist’s hands, fingers and fingertips, the GRID VIBE effectively targets more layers of tight muscle tissue. The GRID VIBE can be used by anyone for muscle recovery, injury prevention, improving athletic performance, pain management, or boosting overall body movement and mobility.
To view the multimedia release go to:
https://www.multivu.com/players/English/8135751-triggerpoint-grid-vibe-vibrating-foam-roller/
TriggerPoint™, the market leader in foam rolling, movement products and education, today announces the launch of the GRID VIBE premium vibrating foam roller. Designed for muscle relaxation and pain reduction, the GRID VIBE pairs TriggerPoint’s patented GRID foam roller design with vibration technology to deliver enhanced muscle mobility experiences.
The GRID VIBE’s vibration frequency is specifically calibrated at 33 hertz for optimal muscle relaxation, minimizing discomfort and allowing users to focus longer on foam rolling tender areas. Research shows that vibration decreases the body’s sensation of pain. When vibration is paired with TriggerPoint’s signature GRID pattern that mimics a massage therapist’s hands, fingers and fingertips, the GRID VIBE effectively targets more layers of tight muscle tissue. The GRID VIBE can be used by anyone for muscle recovery, injury prevention, improving athletic performance, pain management, or boosting overall body movement and mobility.
To view the multimedia release go to:
https://www.multivu.com/players/English/8135751-triggerpoint-grid-vibe-vibrating-foam-roller/
Today LeapFrog® Enterprises, Inc., the leader in innovative learning toys for children, announced the availability of its successful infant and preschool toy collection. These new products join an extensive range of toys that actively teach important early learning skills, such as counting, shapes, colors and the alphabet, while introducing the problem-solving, creativity and social skills children will need to thrive as they grow.
“LeapFrog understands the importance of fostering fun learning experiences that empower and inspire children to leap ahead,” said William To, President, VTech Electronics North America. “We believe the new introductions reflect the high-quality learning products children love and parents have come to expect from LeapFrog.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8140754-leapfrog-infant-preschool-learning-toys/
littleBits, the award-winning company that empowers kids to be inventors, today announced the launch of its Droid Inventor Kit, which enables kids to create their own Droid. An integral part of the global launch of Disney and Lucasfilm's Force Friday II, the Droid Inventor Kit brings Droids to life, inspiring imagination and invention for kids around the world. Kids can easily create and power up their own mechanical companion using littleBits electronic Bits--along with the free Droid Inventor app--to send their creation on more than 17 special Star Wars missions, complete with authentic Droid sounds from the Star Wars films. As they unlock new capabilities and level up their Droid Inventor skills, kids can also learn how to create their own custom R2 Units and experiences, combining play with real hands-on learning.
“Today we are continuing a global inventor movement that empowers young people to participate in a story that inspires them to be creators, not just consumers of technology,” said Ayah Bdeir, founder & CEO of littleBits. “We’ve created a gender-inclusive product that celebrates kids’ own self-expression and ingenuity, while showcasing the same characteristics of imagination, grit and invention that are embodied in the Star Wars franchise.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8170651-littlebits-droid-inventor-kit-star-wars-kids-toys-stem/
MGM Resorts International, whose resort portfolio includes some of the world’s most iconic hospitality brands, launched its first-ever corporate brand campaign this weekend, turning the spotlight on the incredible array of entertainment experiences that form the nexus across the company’s 27 distinctive resort destinations. The integrated “Welcome to the Show” campaign illustrates MGM Resorts’ expertise as the leading global entertainment company, showcasing the infusion of entertainment within every guest experience – from award-winning live and theatrical performances to interactive dining, immersive nightlife, one-of-a-kind retail, extraordinary spa offerings and more.
“Our new Welcome to the Show campaign is an epic invitation, designed to declare our point of view to the world and tie together our deep and diverse portfolio of resorts, from those that define the famed Las Vegas Strip to those across the U.S. and around the world,” said Jim Murren, Chairman and CEO of MGM Resorts International.
To view the multimedia release go to:
https://www.multivu.com/players/English/8170951-mgm-resorts-international-welcome-to-the-show/
Clayton, one of the largest home builders in America, has launched a social media and video campaign that highlights the importance of giving back to those in need.
The “Season of Giving” campaign shares stories from the experiences of Clayton team members giving back to their communities and fellow team members in need. Clayton’s 40 home building facilities and nearly 350 home centers across the nation are encouraged to share how they are giving back through their social media channels in hopes to inspire others. The campaign will run during the globally recognized, Giving Tuesday, which takes place the Tuesday after Black Friday on Nov. 28.
The storytelling campaign includes personal experiences from team members such as building a ramp for a team member’s wife, volunteering with a local school for autistic children and supporting a special needs football team.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011658-clayton-season-of-giving/
A big year awaits travelers to Orlando, Theme Park Capital of the World®. Thrilling new attractions will launch guests further and faster than ever, new resorts will feature additions like future-forward “smart rooms” and rooftop lounges for firework-watching, and unique new dining experiences will arrive, ranging from a Master Sommelier’s wine bar to a 100 percent all-vegan deli.
“Every Orlando vacation is unique, with so many attractions and activities for visitors to mix and match, but 2018 will be an exceptional year for experiences that really stand out,” said George Aguel, President and CEO for Visit Orlando. “A great vacation lets you escape from the everyday and experience something new, and there is no shortage of that this coming year, ranging from being immersed in a high-speed car chase with the Fast & Furious to plunging down the world’s tallest river rapid drop.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8233251-visit-orlando-new-stay-play-dine-2018/
