If you're planning a summer vacation, you could do worse than following in the footsteps of an American President. Vacations are front and center these days with the summer travel season just around the corner and news of President and First Lady Obama's weekend getaway to Asheville in the Blue Ridge Mountains.
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Summer is a time for fun. And nothing captures the fun of summertime more than the block party, bringing people in the neighborhood together to enjoy great food and music. RITZ crackers, the brand that is Open for Fun, is teaming up with world-renowned music artist Wyclef Jean to serve up all the ingredients for this summer's ultimate block party experience. Debuting today, Wyclef stars in the new RITZ commercial, where he leads the RITZ marching band to a neighborhood block party and amps up the fun. The commercial features a remix of Wyclef's song
As Hollywood prepares for a summer filled with 3-D blockbuster hopefuls and cable networks launch 3-D networks and programming for newly-released 3-D televisions, the trend towards this new technology is hard to miss—except for the millions of Americans who literally can’t see it.
Movies including “Avatar” and “Alice in Wonderland” have already left their impression on the 3-D screen and new movies using the technology are making their way into theaters across the country. Meanwhile, ESPN and the Discovery Channel are preparing to broadcast in 3-D. This new technology is catching the eyes of fans nationwide, but some people may not be able to enjoy the 3-D experience because of vision problems.
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PepsiCo (NYSE: PEP) today announced the Dream Machine Summer Recycling Challenge, a national call-to-action asking Americans to commit to recycle every can and bottle at summertime cookouts, starting with Independence Day. The more Americans recycle in Dream Machines, the more support PepsiCo will provide to the Entrepreneurship Bootcamp for Veterans with Disabilities (EBV), a national program offering free, experiential training in entrepreneurship and small business management to post-9/11 veterans with disabilities.
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Just in time for the summer barbecue season, Kenmore brings fresh, contemporary design, smart features and wide-open spaces to its revamped refrigerator line, enabling consumers to make the most of usable refrigerator capacity without sacrificing precious kitchen space. The new 2010 Kenmore Elite line – including an ice and water dispensing, bottom freezer French-door refrigerator with the most usable capacity available – helps Americans make room for the things that matter most.
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A Desert Denim theme anchored the NY RAW Special Edition Spring/Summer 2011 collection of specialist denim brand G-Star during the New York Fashion Week runway show this evening. This season’s collection fused desert-inspired, functional details with a sandy-beige palette which was alternated with blue and black combinations and 3D-sculpted raw denim pieces.
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Clinique and Teen Vogue announce Maggie Schoonmaker as the winner of the 2011 Clinique Fresh Faces Summer Internship. A senior news-editorial major from the University of Colorado, Boulder, Ms. Schoonmaker has been awarded a 10-week rotational internship at Clinique as well as a one-week, behind-the-scenes experiential opportunity at Teen Vogue in New York City. Runner-up Julie Merin, a senior from Boston University, will receive a one-week experience with Clinique and Teen Vogue.
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It’s the straw that kicked the stiletto’s ass. This season it’s all about the must-have shoe – the espadrille. Pair this sexy wedge with a range of summer looks from dresses to denim. “The espadrille is the ultimate summer shoe - cool and casual with a 70’s feel. It’s the one style that every woman should have in her closet this season,” says Fred Allard, Creative Director of Nine West.
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Actress Sarah Michelle Gellar has teamed up with “The Nestlé Share the Joy of Reading Program” to raise awareness about the importance of children’s literacy and to encourage continued reading over the summer. Today, she visited the Los Angeles Public Library’s historic Central Library to read to children and share her love of reading. “The Nestlé Share the Joy of Reading Program” is donating up to $250,000 to Reading Is Fundamental (RIF) – the nation’s largest nonprofit children’s literacy organization – and consumers can help through everyday purchases of select Nestlé confections.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nestle/50123/
The thrill of the grill! After more than two decades as “your resident foodie,” Program Host David Venable is dishing about his favorite tips and tricks to throwing the perfect backyard barbeque. From selecting just the right grill to finding all of those BBQ essentials, Venable is offering his recipe for the summer’s hottest must-haves.
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In New York today, Hilton HHonors organized a Flash Mob in the spirit of summer! The participants were wearing bikinis and swim suits in order to promote Hilton HHonors Great Getaways.