In celebrating its 150th anniversary year, Bacardi Limited highlights its long-standing legacy of philanthropy and community involvement with special focus on employees giving back through volunteerism. Through its “Spirit for Life, Caring Together” program, Bacardi celebrates its year-round corporate responsibility (CR) activities and declares the month of May for employees to work together on community projects around the world including home building and meal distribution for needy families; fundraisers for educational, arts and cultural programs; clothing and blood drives; young adult mentorship programs; park and community center clean-ups; recycling programs; bat conservation efforts; among others.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53407-bacardi-150-anniversary-celebrates-corporate-social-responsibility-enviro
The controversy surrounding tanning continues to mount. More and more young women are being diagnosed with melanoma and the incidence of painful sunburns from tanning beds is becoming more frequent. These health hazards, coupled with the recent exposé of New Jersey “tanning mom,” have led to a recent backlash against the dark bronze look.
May is Melanoma Awareness month, and now more than ever, people across the country, from teens to fashion and beauty icons, are taking a stand against the deep suntan and looking for ways to get a gorgeous glow without tanning. Jergens® offers the ultimate solution to get a healthy-looking glow and keep your skin safe with Natural Glow & Protect Daily Moisturizer.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56364-jergens-natural-glow-and-protect-daily-moisturizer-ban-the-tan
Dale Earnhardt Jr.’s popular No. 88 Chevrolet went “dark” today thanks to fans of The Dark Knight Rises and Mountain Dew® (DEW). Following a week and a half of voting at DEWCrew.com, Earnhardt revealed which “Dark Knight”-inspired paint scheme will be featured on the hood of his No. 88 Chevrolet in Michigan next month. In addition to the Bat Shield on the hood, the redesign features Batman and Bane, Gotham City’s newest villain, on either side of the car. The unveiling continues to drive anticipation for Warner Bros. Pictures’ and Legendary Pictures’ The Dark Knight Rises, before the film’s opening day, July 20.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56313-mtn-dew-dale-earnhardt-jr-no-88-the-dark-knight-rises-paint-scheme
Last summer, Sierra Coulthard’s life changed forever.
She spent a week identifying her strengths and discovering who she was. She learned what it takes to be a leader and how leaders can change lives. And the Wisconsin high school student realized just how real and rampant poverty is in the world today.
“My eyes were opened to so many troubles in the world,“ she said. “I saw how real the needs of people are and I wanted to do something to help.”
Coulthard returned home and immediately connected with Nashville-based Soles4Souls, which since 2005 has secured more than 17 million new and gently used shoes for people throughout the world. The charity shipped her a large supply of new shoe boxes that she placed throughout her home town of Neillsville to encourage donations. Nearly 1,000 pairs of shoes were donated to the “Sierra’s Shoes” drive.
And last month, she was able to travel to Haiti and pass them out to deserving children who needed them.
Coulthard’s vision for the drive was developed at the National FFA Organization’s annual Washington Leadership Conference, which focuses on leadership development, personal growth and community service. More than 2,200 students – up to 340 a week – from throughout the U.S. who are FFA members will attend one of the conference’s seven week-long sessions in June and July.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56306-2012-national-ffa-organization-washington-student-leadership-conference
CGAP recently conducted a study of 426 Mexican households with income below $1,440 per month in an effort to better understand the financial habits, needs and wants of low-income customers. The nationally representative survey helped segment customers into six groups with common needs and behavior towards financial services. The study highlights in particular four lower-income groups – those living on US$4-10 per day (seasonal workers), US$10 per day (entrepreneurs), US$15 per day (informal salaried/wage workers) and US$12 per day (formal salaried workers) – and found that even across these income segments, households’ financial concerns and aspirations were similar.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50762-cgap-analysis-low-income-households-in-mexico-matches-financial-products
The duty free and travel retail community assembled last month for the most important event in the industry’s history in the Asia Pacific region. TFWA Asia Pacific & GATE ONE2ONE, the annual conference and exhibition event in Singapore for stakeholders in the industry in the dynamic Asia Pacific region, was larger and better attended than at any time in its 17 year history, evidence of the growth potential of the trade in the dynamic Asia Pacific region.
Revenue from the global duty free and travel retail industry, and other non-aeronautical revenue streams such as advertising, food & beverage and car parking, is of immense importance to airports and to airlines. It not only provides vital funds for the maintenance and development of the airport facilities, its contribution to an airport’s coffers means that airport charges can be held down for airlines and consequently passenger fares can be kept down. It is estimated that 50% of an international airport’s revenue is derived from duty free, travel retail and other non-aviation activity. At Paris Charles de Gaulle airport, for example, commercial activities generate 60% of total revenues for the airport.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53836-tfwa
Chobani, America’s number one selling yogurt brand, debuted its first national television advertising campaign this month to support Chobani Champions, the authentic strained Greek low fat yogurt made just for kids. As part of the “Win the Day” campaign, the television spot features two-time Olympic medalist and U.S. softball sensation Jennie Finch and her own “champion,” 6 year old son Ace.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56658-chobani-champions-helps-parents-and-kids-win-the-day-with-jennie-finch
As jcpenney sets its sights on becoming America’s favorite store, the Company has launched jcp cares, a new charitable giving program. Through jcp cares, jcpenney will support a new cause each month by inviting customers to round up their purchases to the nearest whole dollar and donate the difference to the Company’s featured charity partner. jcp cares will kick-off July 1 with jcpenney’s support of the USO (United Service Organizations), a nonprofit, congressionally chartered, private organization dedicated to lifting the spirits of America’s troops and their families. Along with round-up donations raised by customers throughout the month of July, jcpenney will be making a $1 million donation to the USO. jcpenney will also donate $1 – up to $50,000 – to the USO for each customer that checks in to a jcpenney store via foursquare from July 23-31.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57028-jcpenney-launches-charitable-giving-program-jcp-cares
Mimi’s Cafe® is celebrating the “lift off” of “Mimi’s for Miracles,” a month-long national awareness and fundraising campaign benefitting Children’s Miracle Network Hospitals. And Friday, July 6, on Mimi’s Muffins for Miracles Day, guests can enjoy a FREE Strawberry Shortcake muffin, Mimi’s newest creation, with a donation and any purchase at Mimi’s Cafe restaurants.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57022-mimi-s-cafe-muffins-for-miracles-children-s-miracle-network-hospitals
http://www.jeffusner.com - To Learn How
Jeff Creates Up to 500,000 leads a month or more in his businesses - In
this video Jeff Usner shares a confession of how he has made millions
on the internet without some key skills or secrets that most others
have.
The top 10 videos have been chosen in Bridgestone America’s Teens Drive Smart Video Contest. Now it’s time for the public to decide who the top three finalists will be.
Voting is underway now through July 23 at www.teensdrivesmart.com. The top three vote-getters will get all-expense paid trips to New York City. Bridgestone Americas will choose the first place winner, which will receive a $25,000 scholarship and his/her video will air on the MTV Jumbotron in Times Square in New York during the month of August. Second place will receive a $15,000 scholarship and third place will win $10,000 for college.
To view Multimedia News Release, go to http://www.multivu.com/players/English/54833-bridgestone-teens-drive-smart-2012/
In its 150th anniversary year, Bacardi celebrates another historic milestone with consumers around the world. The legendary original Cuba Libre, more commonly called a “BACARDÍ and Coke®,” turns 112 years old this month. Since its inspiration and creation in Havana, Cuba, in 1900, this classic cocktail has become the most ordered cocktail in the world with seventy BACARDÍ Cuba Libre drinks enjoyed every second, every day around the world.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53410-bacardi-rum-150-anniversary-cuba-libre-cocktail-gold-coke-112-cola
