AXE Shower and COMEDY CENTRAL Digital have teamed up to develop the AXE Dirtcathlon – a four-part Web series pitting coed teams against one another other in crazy challenges designed to get them as messy as possible within 90 seconds. The series, hosted by actor/comedian Rob Riggle, will launch today on www.axedirtcathlon.com. The AXE Dirtcathlon will be showcased on COMEDY CENTRAL’s Atom.com website and will also be featured on ComedyCentral.com, Spike.com, Jokes.com, and other Viacom-owned properties.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/axedirtcathlon/50132/
SoBe® is giving adventure-seekers the chance to “Try Everything,” from new flavors and drinks to new experiences with the launch of an immersive marketing campaign that kicks off May 18.
“Try Everything” begins with a television ad featuring Los Angeles Angels of Anaheim pitching ace Jered Weaver who’s inspired by SoBe® Lifewater® flavor, Fuji Apple Pear to try something new on the pitcher’s mound. Instead of firing his signature fastballs, Weaver’s hurling 95-mile-per-hour Fuji apples -- with not so predictable results. Another SoBe spot featuring a staring contest with Sports Illustrated Swimsuit 2011 Rookie of the Year, model Kate Upton will air this summer.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sobe/49846/
If you’re planning a move this summer, you’re not alone -- nearly 40 million Americans are expected to move this year. And with an average of 60 tasks to do to prepare for a move, it’s no surprise that important things can sometimes slip through the cracks.
HGTV’s LISA LAPORTA, Interior Designer and organization guru shares some practical tips to help Americans prepare for a move, including smart decisions you can make when moving your belongings from one home to another, the latest on “techorating” – or how to incorporate technology into your new home and the best kept secrets for using your existing belongings to create a brand new look in your new space.
To view Multimedia News Release, go to http://www.multivu.com/players/English/50087-lisa-laporta-tips-on-moving-with-cable-mover/
With today’s launch of Windex® Mini, a concentrated refill pouch that uses 90 percent less plastic packaging than a traditional 26 fluid ounce trigger bottle, global environmental leader SC Johnson is taking another bold step to help consumers make greener choices.
Concentrates use less packaging, decrease shipping impacts and reduce waste that ends up in our nation’s landfills. Yet sales data shows U.S. consumers prefer not to refill their household cleaning bottles. This means stores won't stock concentrates and companies hesitate to create them. With this test, SC Johnson wants to understand how to motivate consumers and retailers to consider trading up from traditional cleaning methods to a greener choice.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/scjgreenerchoices/50904/
The Mercedes-Benz Star Fund, the automaker's largest start-up amount for a charity fund worldwide outside Germany, today commemorated its first anniversary. Distinguished by its past year achievements in the five core areas of environmental protection, education, music, arts and sports, culture of driving and social care, the Mercedes-Benz Star Fund announced another boost to its corporate social responsibility (CSR) efforts by launching the new ‘Star Ambassador’ Volunteer Program. This is also its latest initiative to enhance its CSR program in China through encouraging greater participation and providing a more sustained and strategic development of its social contribution efforts.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/mercedesbenz/50793/
ADP®, a leading provider of human resource outsourcing, payroll services, benefits administration and integrated computing solutions for vehicle dealers, today added another tool to empower employee productivity: the ADP Mobile Solutions application, a free, easy-to-use app that gives employees access to their vital HR, Payroll and Benefits information via a mobile device.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51179-adp-mobile-solutions-app-anytime-hr
Vehicles are doing a better job of protecting people in crashes, but a new crop of advanced technology aims to prevent many crashes from happening altogether. A new study by the Highway Loss Data Institute (HLDI) finds that one kind of advanced forward collision avoidance system is working to prevent about a quarter of the common low-speed crashes that happen in everyday commuter traffic.
The study of insurance claims found that Volvo XC60 midsize SUVs outfitted with a standard collision avoidance feature called City Safety are far less likely to be involved in low-speed crashes than comparable vehicles without the system. City Safety is designed to help a driver avoid rear-ending another vehicle in slow-moving, heavy traffic. Claims under property damage liability coverage — the insurance that pays for damage to vehicles that an at-fault driver hits — were filed 27 percent less often for the XC60 than other midsize luxury SUVs.
For more information: www.iihs.org
To support its first-ever global creative platform, Bare Escentuals (www.BareEscentuals.com) takes an unprecedented approach and pursues a blind casting call to select the women that will appear in its ‘Be a Force of Beauty™’ campaign launching this September. Featuring five women—another first for the brand that has traditionally featured their award-winning bareMinerals foundation in its marketing efforts—Bare Escentuals recognizes the casting process was as fundamental to the campaign as the idea itself.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51918-bare-escentuals-be-a-force-of-beauty-blind-casting-call
Blu Homes (www.bluhomes.com), a leading designer and manufacturer of beautiful, green, precision-built homes, based in Boston and San Francisco, announced today the unfolding of two eco-friendly faculty homes at Portsmouth Abbey School, one of the nation’s leading Catholic boarding schools. The two-story Blu “Evolution” homes are Energy Star-rated and LEED certifiable, and will be located on the School’s 500-acre campus on the picturesque shores of Narragansett Bay in Portsmouth, Rhode Island. The spacious and highly energy-efficient Blu Evolutions are two of a growing number of Blu homes embraced by Rhode Islanders. A Blu Element was erected in Charlestown last year while a Blu Breezehouse and another Element are currently being prepared for homeowners in Little Compton.
To view Multimedia News Release, go to http://www.multivu.com/mnr/40401-blu-homes-unfolds-green-faculty-homes-rhode-island-portsmouth-abbey-school
PUMA announced today it has signed a long term partnership with Spanish international midfielder Cesc Fabregas, the Barcelona midfielder signing a multi-year contract with PUMA. Cesc will wear PUMA boots on pitch and will become another key performance icon in the sportlifestyle brand’s global football communication. Having unveiled, Sergio ‘Kun’ Aguero, PUMA is delighted to welcome Fabregas into a football family that also includes Thierry Henry, Nemanja Vidic, Samuel Eto’o, Mario Gomez, Gianluigi Buffon, Giorgio Chiellini, Ibrahim Afellay, Lucas Barrios, Mikel Arteta and many more footballing stars.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/puma/52133/
Carol Baldwin-Moody of Wilmington Trust describes the challenges that are present in her line of work as senior vice president and chief risk officer. There is a strong legal backing to every major issue in today’s society. Baldwin-Moody has come across several scenarios that aren’t covered by the dated constitutional law in effect today. In past years, a risk officer was thought to be a management concept that would be useful, but not worth the investment. Lately, a risk officer career has become an indispensible resource in the corporate world.
The law plays an important role in every aspect of our lives. Even something that seems simple, like the ability to send a text message and donate money to a charitable organization, requires contract law to come into play. If a career as a compliance officer is of interest to you, an online legal studies degree from Kaplan University could be the first step in working toward that goal.* A legal studies degree allows students the unique opportunity to grow into a field that is constantly changing and evolving.
*Kaplan University's programs are designed to prepare graduates to pursue employment in their field of study, or in related fields. However, the University does not guarantee that graduates will be placed in any particular job, eligible for job advancement opportunities, or employed at all. Additional training or certification may be required.
“Social media, the first amendment, privacy; the law is so far behind in that trend. Blogs and all of that, that is a constant challenge for me today because everybody wants to talk the way they want to talk and in my job, I’m required to actually surveil peoples’ e-mails; I’m required by law. I look for certain words; well, that was ok when people used words. Now when they use ‘r u,’ I can’t surveil that. The privacy issue with kids and MySpace, that whole area of law, think about it; constitutional law was what we learned. There’s nothing in constitutional law that we learned 30 years ago, so if you’re into that, there’s going to be a lot of time. We need that because it’s evolutionary.
Globalization—if you think about what happened in the financial markets, the meltdown, it’s because there’s so much connection and therefore there are a lot of things going on in that arena where every country’s financial rules, they’re looking at them and comparing them. That’s another area- comparative law. Comparative law when it comes to the environment and financial services; those are two big things.
Health—the whole health debate; you may be thinking just about the politics but there’s a lot of law behind that. HIPA, all those rights, and think about the things they’re talking about from a political perspective—there’s a lot of law behind that.
Those are just three areas that are not only specific in terms of thinking outside of the box, but they actually go back to a lot of the fundamentals that are part of the law. Those are just three; that social media one, I don’t even want to tackle that one; I’m assigning that to my kids. Just think about it—it’s out there before anything has been screened. You think about the things that go on—it’s called the social media. There used to be the 6 o’clock news; there’s the 24 hour news, there’s the instant news now.
I think some of it’s great, I think some of the positive things about the technology, I just learned this, the fact that you could text five digits on your phone and the money was in Haiti instantly. But, a lot of people don’t realize how much legal work was behind the contractual agreement between the phone companies. There was a lot of legal work that was done in order for that to happen but yet young people, my daughter was one of them, it’s like, ‘ok mom,’ and then I start thinking; well I know what really happened. They had to get into a contract about that, but those are the kinds of things that at the end you see the result is phenomenal. Think about that 20 years ago—could not have happened.”
