Dreams have been a topic of speculation and interest throughout history, and Kia Motors America (KMA) is tapping into the idea of dreams revealing true desires in a new 60-second commercial set to air during the fourth quarter of Super Bowl XLVI. In the spot, titled “Drive the Dream,” the new 2012 Optima Limited races through a Gen X couple’s wildest thoughts as they sleep, including: Victoria’s Secret® Angel Adriana Lima waving the checkered flag at a speedway; an in-your-face Mötley Crüe concert; mixed martial arts legend Chuck Liddell battling in the ring; a heroine and hunk on horseback in a romance novel setting; champion bull rider Judd Leffew taming a bucking rhinoceros; and a fairy tale ending.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kia/50050
Baby boomers appear to be taking a second look at their life insurance policies as an alternative financial solution to paying for retirement. Retirees can sell an unneeded life insurance policy for a portion of the face amount. These transactions, known as life settlements, have become mainstream in the past several years, particularly as baby boomers begin exploring all financial options to paying for retirement, including previously unconventional alternatives.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54032-betty-white-boomers-life-insurance-settlements-fund-retirement
Richardson, a leading global sales training and performance improvement firm, today announced the release of a new white paper, Using Verifiable Outcomes in the Sales Process to Change and Track Behavior. Verifiable outcomes are those few tangible indicators that give sales leaders insight into the accuracy and quality of their teams’ forecasts.
Today, sales leaders face increasing pressure to accurately forecast and produce results. Historically, sales leaders rely on “lagging indicators” to monitor critical sales metrics — putting sales leaders in the position of trying to drive results forward by looking in the rear-view mirror.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54175-richardson-white-paper-team-forecasts-sales-training
THINK: A decade of iconic beauty with Rimmel London and Kate Moss.
WHAT IT IS: Kate Moss’s supermodel style, captured in a bold lipstick collection. In honor of Kate Moss’ ten years as the face of Rimmel London, the brand presents five Lasting Finish Lipsticks created exclusively by Kate Moss. Each lipstick is housed in a chic matte black bullet, reflective of Kate Moss’s signature rocker style, and bears the supermodel’s signature in bold red for elegance with an edge.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53874-rimmel-london-kate-moss-lasting-finish-lipstick-collection
Nissan is aiming to change the face of endurance racing forever by becoming a founding partner in the most radical motorsport project of its time – Nissan DeltaWing.
A highly-advanced and hugely-efficient Nissan engine will power the remarkable DeltaWing car as it races in anger for the first time at the legendary Le Mans 24 Hours (16-17 June).
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/nissan/53788
A new survey says Americans’ confidence in their ability to afford a comfortable retirement remains at historically low levels in the face of job uncertainty and financial insecurity.
The 2012 annual Retirement Confidence Survey, released today by the nonpartisan Employee Benefit Research Institute (EBRI) in Washington, and co-sponsored by the Principal Financial Group, finds only 14 percent of Americans are very confident they will have enough money to live comfortably in retirement¹. Workers with the most debt have the least confidence.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54549-principal-financial-group-retirement-confidence-survey-job-insecurity-ebri
Bobby Hurley, former All-American guard at Duke and current assistant coach of the University of Rhode Island men’s basketball team, and Travis Ford, two-time SEC tournament MVP at Kentucky and current Oklahoma State University head coach, traded in their playbooks for chore lists at the “LG Home Court Challenge” during the NCAA® Final Four® weekend.
LG Electronics USA, an official Corporate Partner of the NCAA, hosted the competition and donated a total of $20,000 in the participating coaches’ names to Coaches vs. Cancer® and the MD Anderson Children’s Cancer Hospital.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54895-ncaa-coaches-face-off-lg-home-court-challenge-men-s-final-four-weekend
Hanes®, the company that introduced Tagless undershirts to the market in 2002, has gone Tagless once again – this time across all lines of its men’s underwear bottoms. America’s No. 1 men’s underwear brand launched a new marketing campaign to support the new Tagless underwear, including new television advertising spots on high-profile entertainment and sports programming.
For more than 20 years, basketball legend Michael Jordan has been the face of Hanes men’s underwear. In the latest Tagless ad campaign, Hanes shows how annoying uncomfortable tags can be by bringing them to life and giving them the same annoying traits of people who drive others crazy. Jordan is shown rescuing men from the personified “annoying tag” in different scenarios.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55948-hanes-goes-tagless-across-all-men-s-underwear
A recent international hair research which studied various hair types across the world has found that Indian hair oiled with Parachute Advansed Hair Oil is significantly superior when compared to other hair types. Indian hair oiled with Parachute Advansed Hair Oil was found to be stronger, thicker, longer, softer and less damaged when compared to other hair types, making it the World’s Best Hair.#
Deepika Padukone, who was part of the brand back in 2007, is back to the Parachute Advansed family as the face of the World’s Best Hair campaign. To celebrate the title, Deepika was seen at a recent event, passing on the World’s Best Hair Sash to all other Parachute Advansed users who have great, gorgeous hair.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56549-parachute-advansed-hair-oil
# Based on the study conducted in April 2012. Compared to non-oiled hair. Results may vary from individual to individual depending on their health and food habits. Refers to Indian hair oiled with Parachute Advansed
Avon Products, Inc. today announced that Jon Bon Jovi will serve as the face of “Unplugged” fragrances for him and for her, two new scents that exude passion, soulfulness and intensity. The partnership unites a rock icon and a major force in beauty, both of whom are dedicated to charitable efforts.
“Avon, and the Avon Foundation for Women, have given support and a voice to those in need for decades,” says Jon Bon Jovi. “Their philosophy of empowerment sends a strong message and I’m pleased to partner with them,” says Jon Bon Jovi.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52896-avon-jon-bon-jovi-face-of-his-hers-unplugged-fragrances
Dunkin’ Donuts® packaged coffee, available where you buy groceries, has announced an exciting new promotion! Dunkin’ Donuts Coffee lovers can “Mug Up” and share a photo of their smiling face and favorite mug of coffee for the chance to win exciting prizes including a $10,000 Grocery Gift Card, one-year supply of Dunkin’ Donuts packaged coffee and an extra-large Dunkin’ Donuts branded mug.
To view Multimedia News Release, go to http://www.multivu.com/players/English/56185-dunkin-donuts-coffee-at-grocery-mug-up/
The origins of Christianity are shrouded in mystery but in this fast-paced thriller a young Jesuit priest and a dynamic female archaeologist coincide in a quest-from Caesarea to Rome-that leads to the discovery of the true identity of Jesus Christ. Then they face the wrath of the Roman Catholic church that has concealed the true history for centuries. Thriller suspense
