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The Pick A Powder Campaign Launches Its Funniest Video Yet – 6-foot-6 Trace Adkins Trying to Get Into Richard Petty’s No. 43 Stock Car
Memphis, TN/Concord, NC – Country music superstar Trace Adkins, and racing legend and NASCAR Hall of Famer Richard Petty are at it again. The humorous rivalry videos where they are shown in each other’s world are now appearing online as part of the Pick A Powder Program. The one launching this week shows 6-foot-6 Trace attempting to get into Richard Petty’s No. 43 stock car. Since the campaign started, they have been going back and forth with each other on Facebook and in videos, all in an effort to get the most fans on their team and to show they experience more pain than the other.
BC Powder and Goody’s Headache Powders, the brands Adkins and Petty represent, are going head-to-head in an online contest. The BC and Goody’s “Pick A Powder” campaign plays off the fierce and generational loyalty users have to either Goody’s or BC. Both Adkins and Petty will try to get their fans around the country to pick their team to support: Team Richard for Goody’s and Team Trace for BC on www.pickapowder.com. The man who gets the most fans to join his team will get to see the other “perform” LIVE at the Goody’s 500 in Martinsville, Va. next spring. The campaign will feature a charity component with a donation being made to the Wounded Warrior Project on behalf of Adkins and BC, and Victory Junction Camp for seriously ill children on behalf of Petty and Goody’s.
Hunter, Autumn, and Summer live in separate homes, with different guardians and last names. What they share is a host of troubled feelings toward the mother they barely know. Told in three voices chronicling the family’s story, FALLOUT is the stunning conclusion to the trilogy begun by CRANK and GLASS. Learn more about this author here: http://www.ellenhopkins.com/
Learn more about this book here: http://tinyurl.com/y2wuxuw YA
An award winning author uses eight everyday items to tell the story of plastic, and how we can learn to live with the material that never dies. Learn more about this book here and its author here, www.susanfreinkel.com Non-Fiction
This is Opera Australia's most ambitious project ever, costing $11.5m with over 130 performers, 240 Opera Australia staff and 60 volunteers. Staged under the night sky and against the spectacular backdrop of the Sydney skyline, performers and audiences alike will be lit up nightly by this sparkling opera production complete with fireworks on five barges. Featuring Mardi-Gras-inspired costumes, the world's largest Chesterfield and a live orchestra housed on the water line, Handa Opera on Sydney Harbour is more than opera, it's an event. Already called the 'world-wide number #1 opera event of 2012' by The Guardian, it's set to dazzle 3000 people nightly, over its 3 week season. Directed by renowned US director Francesca Zambello and starring Australian sopranos Emma Matthews and Rachelle Durkin alternating in the role of Violetta, with two of the world's leading tenors, Italian, Gianluca Terranova and Korean, Ji-Min Park alternating as Alfredo. Handa Opera on Sydney Harbour: La Traviata opens 24 March 2012 with tickets from $85. www.operaonsydneyharbour.com.au
To view Multimedia News Release, go to http://www.multivu.com/players/English/54816-opera-australia-on-sydney-harbour/
