MultiVu, PR Newswire's multimedia and broadcast public relations company, gears up for summer with its Multimedia Broadcast Co-op Tour calendar for Summer 2011.
Looking for a timely news hook to gain exposure for your product, campaign or brand? Searching for a credible, media savvy spokesperson to tell your story? We have done the planning for you, from Summer Entertaining, Last Minute Summer Travel, College Bound Survival Guide, through all major trade shows, holidays and lifestyle events, we have a tour to fit your needs. And, if you don't see what you're looking for, we can customize one for you. Our tours are open to 4 non-competing brands and will help you get exposure on TV, Online and radio, delivering the highest ROI in the business.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/multivu/49741/
FAVORITE HOME REMEDIES FROM THE PEOPLE’S PHARMACY. Discover natural treatments for more than 60 common ailments, plus beneficial foods, diets, and recipes in the new book, The People’s Pharmacy Quick and Handy Home Remedies. Learn more about this book here, http://bit.ly/hySp5Z and its author here, http://peoplespharmacy.com/ Non Fiction, Health, Cookbook
Optimer Pharmaceuticals, Inc. (NASDAQ: OPTR) announced today that the U.S. Food and Drug Administration (FDA) has approved the company’s antibacterial drug DIFICID™ (fidaxomicin) tablets for the treatment of Clostridium difficile-associated diarrhea (CDAD) in adults 18 years of age and older. CDAD is a significant medical problem in hospitals and long-term care facilities, and is beginning to emerge in the community among people previously at low risk for the disease. In the largest Phase 3 clinical studies ever conducted in CDAD, DIFICID had clinical response rates at the end of treatment that were non-inferior to oral vancomycin. DIFICID was superior to vancomycin in sustaining clinical response through 25 days beyond the end of treatment. DIFICID is the only FDA-approved antibacterial drug proven to be superior to vancomycin in sustained clinical response for CDAD.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/optimerpharma/50177/
Join P&G and the Children’s Safe Drinking Water Program (CSDW) to provide clean drinking water to children in need.
GIVE HEALTH partners with the non-profit P&G Children’s Safe Drinking Water Program (CSDW) to provide PUR packets in developing countries. These packets, developed by P&G and the U.S. Centers for Disease Control, use some of the same ingredients as municipal water systems to remove pollutants from contaminated water. Since 2004, CSDW has provided more than 3 billion liters of water to children in need in over 60 countries.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49448-PG-myGive-Campaign/
How is it that America’s most popular new religion is still its least understood? Janet Reitman sheds some long awaited light on the ever elusive faith organization, the Church of Scientology. Based on five years of research, access to confidential documents, and extensive interviews with current and former Scientologists, this is the first objective modern history of the notoriously secretive faith. Learn more about this book here, www.hmhbooks.com/insidescientology Non Fiction
America’s largest specialty party retailer, Party City, announces a partnership with Iraq War Veteran Troy Yocum to support “Hike for Heroes,” Yocum’s personal mission to walk 7,000 miles across America to raise funds and awareness for military families in need. A recent survey by non-profit and government agencies revealed one out of three military families have trouble meeting monthly bills. In response, from June 15 – July 31, Party City is conducting a nationwide in-store donation drive to support “Hike for Heroes,” and Party City customers can support Yocum’s incredible journey and military families with dollar donations collected at any of Party City’s nearly 700 retail stores.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/partycity/50778/
The closest look into the Googleplex without a badge and ID card, I’m Feeling Lucky is the first inside view of life at Google from one of its original employees, Employee number 59, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. Learn more about this book here, http://bit.ly/jyftke and its author here, http://xooglers.blogspot.com/ Non Fiction
General Dynamics C4 Systems has received an order from the U.S. Department of Defense for the Joint Tactical Radio System (JTRS) Handheld, Manpack, Small Form Fit (HMS) Rifleman radio (AN/PRC-154) and Manpack (AN/PRC-155) radio. Following a recent Milestone C decision, the Low Rate Initial Production (LRIP) order, which has an initial value of approximately $56.4 million, calls for the production of 6,250 Rifleman and 100 Manpack radios and includes expenses for non-recurring startup costs, accessories, training, related equipment and supplies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51006-jtrs-rifleman-radio-soldier-network
Get a grip on DIY leveling projects with the new SureGrip™ All-In-One Laser Level (BDL100AV) from Black & Decker® (NYSE: SWK). This innovative laser level securely suctions to walls for up to two hours without leaving marks and the bubble vial changes from red to green when level.
This innovative laser level securely suctions to non-porous wall surfaces, such as painted drywall*, glass, polished stone or wood, for up to two hours without leaving surface marks thanks to its one-of-a-kind Mark-Free Technology™.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/blackanddecker/50781/
ABC of Sales offers eight secrets for consistently reaching high sales levels and lays out in clearly understandable language what it takes to be a Sales Superstar. The ABC of Sales is a guide for professionals who want to soar in sales, revive their sales careers, or position their companies among the elite. Learn more about this book and its author here, http://www.ABCofSales.com Non Fiction
In Mirror Ball, Redman eloquently illustrates why passion is more than a song or a feeling. It’s a story of guts and glory, pain, and purpose. For anyone ready to follow Jesus, passion is a way of life. Learn about the book here, http://bit.ly/qHQVzb Learn about this author here, http://www.mattredman.com/ Christian Non Fiction
On July 13, after 11 days, 17 hours and 22 minutes of non-stop driving, renowned adventurer and off-road driver Rainer Zietlow and his team set a new world record certified by Tüv Nord Mobility for driving the length of the Pan-American Highway as they crossed the road’s end in Deadhorse, Alaska. The TDI-Panamericana Endurance Challenge team covered 14 countries and nearly 16,000 miles in a 2011 Volkswagen Touareg TDI® Clean Diesel SUV. Their journey to commemorate the 75th Anniversary of the Pan-American Highway’s establishment breaks the previous record by more than three days.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vw/40223/
