The Gay, Lesbian & Straight Education Network (GLSEN) and the Ad Council joined the National Basketball Association (NBA) to debut a series of public service advertisements (PSA) featuring Phoenix Suns stars Grant Hill and Jared Dudley designed to address the use of anti-gay language among teens. The campaign includes new television, radio, print and Web ads and the TV spot will launch this Sunday during the NBA Conference Finals on ABC, TNT, and ESPN. The PSAs are an extension of the award-winning Think Before You Speak campaign and GLSEN’s “Changing the Game” initiative.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/50081/
A brilliant tale of regret and redemption set in the wake of Hank Williams’ death by morphine overdose, Steve Earle brings an obscure piece of music history to life in this debut novel. Learn more about this book here, http://bit.ly/bZnaaB and its author here, http://steveearle.com/ Fiction
Stefanie Sloane’s debut is spectacular. Smart, sensuous, and sparkling with wit, THE DEVIL IN DISGUISE is a triumph, Julia Quinn, New York Times bestselling author. In Stefanie Sloane’s smoldering new series of undercover seduction and adventure, a seasoned spy discovers passion is a dangerous game. Learn more about this book here, http://bit.ly/fQW1tO and its author here, http://www.stefaniesloane.com/books/ Historical Romance
From unique flavor blends like chili and mint to more cost conscious bites, new sweets and snacks hitting the store shelves in 2011 aim to satisfy ever-evolving consumer appetites. Smart, simple, flavor-packed, good value and nutrient-enhanced products led the more than 2,000 new confectionery and snack foods being revealed May 24-26 at the 2011 SWEETS & SNACKS EXPO® in Chicago. The SWEETS & SNACKS EXPO® will debut the hottest new products from more than 550 companies leading the industry in developing new flavors for consumers to savor a taste of happiness.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nca/50321/
A CAPITOL FOURTH, the live PBS broadcast of America’s favorite Independence Day tradition, will feature unrivaled performances from some of the country’s best-known musical names topped off by the greatest display of fireworks anywhere in the nation. Emmy and Golden Globe Award-winning actor Jimmy Smits will host the all-star line-up that includes: Grammy and Emmy Award-winning actor and musician Steve Martin performing with the Steep Canyon Rangers; multi-platinum recording superstar Josh Groban; Tony, Emmy and Golden Globe nominated star of stage and screen who has just released his debut self titled album Matthew Morrison (Glee); American Idol winner Jordin Sparks; two-time Dancing with the Stars champion and chart-breaking Sony recording artist Mark Ballas, with his debut album HurtLoveBox in stores now; dancer and Emmy-nominated choreographer Chelsie Hightower from Dancing with the Stars; Rock ‘N Roll legend Little Richard performing with the cast of the Broadway smash hit Million Dollar Quartet; three time Tony-nominated Broadway star Kelli O’Hara; and the National Symphony Orchestra under the direction of top pops conductor Jack Everly.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/capitalconcerts/47461/
The Ad Council is joining the U.S. Department of Agriculture’s Food Safety and Inspection Service, in partnership with the U.S. Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC), to debut their first joint national multimedia public service campaign to help families prevent food poisoning in the home.
The Food Safe Families campaign was announced this morning by USDA Secretary Tom Vilsack and HHS Secretary Kathleen Sebelius in time for the July 4th holiday and the start of summer when foodborne illnesses tend to increase—a time when many families celebrate with food. It’s also a time when foodborne illnesses tend to increase with more outdoor meals, and other factors that increase the risk for disease-causing bacteria in food.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/50582/
Come enjoy a taste of France on Bastille Day, and every day, at Mimi’s Cafe. The culinary adventure kicks off July 14, in honor of French Independence Day. Mimi’s® is offering new French-inspired menus and a chance to win a trip to Provence. Mimi’s will also debut its luscious new Chocolate Mousse Muffin with a tasty offer: two free muffins with valid coupon and any purchase.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50912-mimis-cafe-bastille-day-celebration
A debut novel that is a brilliant exploration of a close, complicated family and the struggle between brotherhood and becoming an individual. Learn more about this book here, http://bit.ly/ef6Bu2 and its author here, http://bit.ly/eWg17B Fiction
LG Mobile today announced the upcoming release of “Thumbs”, the new texting documentary that chronicles the race to LG’s 2010 National Texting Championship. In celebration of the documentary’s television debut, LG treated audiences in New York and Los Angeles to a theatrical sneak peek of the texting exposé scheduled to premiere on MTV on Friday, August 19th at 10:00 P.M. ET/PT. Providing an exclusive look at the growing phenomenon of texting among today’s youth, the premieres brought industry influencers and texting enthusiasts together for an in-depth look at the fast- paced world of texting and its rising popularity.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lg-mobile/51740/
The Language of Flowers, Vanessa Diffenbaugh’s mesmerizing, moving, and elegantly written debut novel, beautifully weaves past and present, creating a vivid portrait of an unforgettable young woman whose gift for flowers helps her change the lives of others even as she struggles to overcome her own troubled past. Learn about the book here, http://bit.ly/pCAU8a Learn about this author here, www.VanessaDiffenbaugh.com Fiction
Billie Jean King is joining the Arthritis Foundation, the Ad Council and the United States Tennis Association (USTA) to launch a new public service campaign to fight arthritis—the leading cause of disability in America. The ads, which debut at the US Open today, highlight the power of movement and activities, such as tennis, walking, biking and swimming, as weapons in the fight against osteoarthritis (OA). They will premiere on TV screens and PA announcements and in signage and collateral materials throughout the US Open in the Arthur Ashe Stadium.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51773-ad-council-fight-arthritis-pain
The Karen Elson for Nine West Vintage America Collection collaboration combines the musical spirit of the Nine West Vintage America Collection with Elson’s ethereal fashion and love for vintage treasures. The vintage-infused footwear, handbags and jewelry collection drew inspiration from the 1930’s Dust Bowl and show girls to create the perpetually cool “on the road” and “stage” accessories, which incorporates rich color tones, sequins and vintage charms. The story of the collection is told through three of Elson’s songs off her debut album The Ghost Who Walks, and ties to the designs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52107-nine-west-karen-elson-vintage-america-collection
