The creative collaboration between Swedish artist/producer Avicii and Volvo Cars for their new brand campaign features a reworking of the classic song Feeling Good. Filmed on location in Stockholm and Osterlen, southern Sweden, the video visits places of personal significance for Avicii and tells his own story of renewal, following several years of hard touring. The video also features members of his family and close friends.
“In the past six years I have been on a never-ending tour, apart for the last nine months during my time-out. I did around 325 shows in a year with traveling on top of that. It couldn’t continue. In the end I had to re-evaluate my situation and change my lifestyle. Sweden is an important place to me, it’s where I gather my strength and energy with family and friends. This whole process of re-evaluation and renewal is what Volvo encouraged me to visualise in the video. I think we did a great job together,” said Avicii.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7522051-volvo-cars-new-beginning-avicii/
Volvo Car Group reveals a number of user-friendly safety and support technologies that will be introduced in the all-new Volvo XC90 at the end of 2014.
“We are introducing the first Volvos with autonomous steering to avoid accidents and make driving more comfortable,” says Thomas Broberg, Senior Safety Advisor Volvo Car Group.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61938-volvo-car-reveals-safety-support-features-XC90
Volvo Car Group today announced that the all new Volvo XC90 will offer Apple CarPlay, the smarter, safer, more fun way to use iPhone in the car.
Volvo drivers simply connect their iPhone in the car with the Lightning connector and Volvo’s on-board touch screen display allows them to intuitively access the iPhone apps they want to use in the car, such as Phone, Maps, Music and Messages, all seamlessly integrated and instantly available.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65022-volvo-and-apple-forge-global-alliance
One of the most anticipated car launches of recent years – Volvo’s all-new XC90 – begins today. Volvo Cars has created a launch programme that will unveil the car from the inside out, meaning that it will start by disclosing the many new interior features of the car and culminate in the full external reveal in August.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/71400525-inside-volvo-XC90
Volvo Cars’ all-new XC90 – which will be revealed in August – will offer the most comprehensive and technologically sophisticated standard safety package available in the automotive industry. The new technologies will take the company a significant step closer to its vision that no one will be killed or seriously injured in a new Volvo car by 2020.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400582-all-new-volvo-XC90-safest-car
Volvo Cars’ all-new XC90 – which will be revealed in August – will offer the most comprehensive and technologically sophisticated standard safety package available in the automotive industry. The new technologies will take the company a significant step closer to its vision that no one will be killed or seriously injured in a new Volvo car by 2020.
The XC90 is the first car in the world with technology that features automatic braking if the driver turns in front of an oncoming car. This is a common scenario at busy city crossings as well as on highways, where the speed limits are higher. The all-new Volvo XC90 detects a potential crash and brakes automatically in order to avoid a collision or mitigate the consequences of a crash.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400582-all-new-volvo-XC90-safest-car
Volvo Cars’ all-new XC90 – which will be revealed in August – will offer the most comprehensive and technologically sophisticated standard safety package available in the automotive industry. The new technologies will take the company a significant step closer to its vision that no one will be killed or seriously injured in a new Volvo car by 2020.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400582-all-new-volvo-XC90-safest-car
Months of speculation ended today after Volvo Cars unveiled its all-new Volvo XC90, delivering on its promise to introduce a visually striking, premium quality seven seat SUV with world leading safety features, new powertrain technologies, an unrivalled combination of power and fuel efficiency and a superlative interior finish.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7276259-volvo-XC90-world-premiere/
Volvo Cars has unveiled a new concept that takes executive in-car luxury to a new level at the Shanghai Motor Show. Labelled the Lounge Console, the concept offers busy chauffeur-driven business people the ultimate executive accessory; a compact and versatile solution to expanded storage and comfort. The Lounge Console replaces the front passenger seat, providing a wealth of functions and amenities.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7496751-volvo-lounge-console/
Volvo Cars, the premium car maker, has revealed its distinctive approach to developing autonomous cars with the introduction of a family of four at the Detroit Motor Show.
The Hain family, from Gothenburg in Sweden, are the first people chosen to take part in a real-life autonomous drive research program using real cars, in real traffic.
“We do things differently at Volvo Cars – we always have,” said Håkan Samuelsson, President & CEO, Volvo Car Group. “Our main focus has always been on people and making their lives easier.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8017451-volvo-cars-develop-autonomous-cars/
Volvo Cars’ design team have completely re-imagined how children could travel safely in cars in the future.
The move follows the Shanghai reveal of the XC90 Excellence and the Lounge Console Concept, which marked a bold and luxurious step forward for the Swedish car brand.
“We started by asking ourselves if we could make life easier for parents and safer for their children when it comes to the child seat experience. We focused on three key benefits – making it easier to get the child into and out of the child seat from an ergonomic and comfort perspective, providing the child with a safe rearward facing seating position that enables it to keep eye-contact with either the driver or the rear passenger and of course including enough storage for those vital child accessories, such as diapers, bottles, wipes, and so on,” said Tisha Johnson, Chief Designer Interiors at Volvo Cars Concept and Monitoring Centre.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7559451-excellence-child-seat-concept/
Fifty-three automotive journalists from Canada and the United States have voted the Honda Civic as the 2016 North American Car of the Year. The Volvo XC90 was picked as the 2016 North American Truck/Utility of the Year.
Both vehicles were previous winners. The Civic won in 2006 and the XC90 in 2003.
The awards – now in their 23rd year – are unique in the United States because instead of being given by a single media outlet they are awarded by an independent group of automotive journalists from the United States and Canada who represent magazines, television, radio, newspapers and web sites.
The awards are designed to recognize the most outstanding new vehicles of the year. These vehicles are benchmarks in their segments based on factors including innovation, comfort, design, safety, handling, driver satisfaction and value for the dollar.
To view the multimedia release go to:
http://www.multivu.com/players/English/7699852-north-american-car-truck-of-the-year/
