The creative collaboration between Swedish artist/producer Avicii and Volvo Cars for their new brand campaign features a reworking of the classic song Feeling Good. Filmed on location in Stockholm and Osterlen, southern Sweden, the video visits places of personal significance for Avicii and tells his own story of renewal, following several years of hard touring. The video also features members of his family and close friends.
“In the past six years I have been on a never-ending tour, apart for the last nine months during my time-out. I did around 325 shows in a year with traveling on top of that. It couldn’t continue. In the end I had to re-evaluate my situation and change my lifestyle. Sweden is an important place to me, it’s where I gather my strength and energy with family and friends. This whole process of re-evaluation and renewal is what Volvo encouraged me to visualise in the video. I think we did a great job together,” said Avicii.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7522051-volvo-cars-new-beginning-avicii/
PR Newswire Stockholm Holds Seminar on the Emerging Social Media Landscape.
PR Newswire, the global leader in content and news distribution, recently held a two day event themed around ‘Emerging Media Today and Tomorrow’ hosted by Michael Pranikoff, Global Director of Emerging Media.
The communications landscape is constantly evolving and as a result the way you communicate and engage with your target audience needs to be continually reevaluated.
Both journalists and consumers have changed their media consumption patterns and as more and more content is uploaded every day it becomes increasingly harder to get your message out there and engage with your target audiences.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/52142/
When Hans Blix is keynote speaking on the conference of the World Veterans Federation, the Peace and Security Summit, in Stockholm this May, he wants to help spread the stories of the veterans. “The public are not so familiar with what experiences the veterans have, and should listen to them,” says Hans Blix.
Hans Blix, formerly head of the International Atomic Energy Agency, is one of the keynote speakers at the World Veterans Federations conference Peace and Security Summit that is to be held in Stockholm in the end of May. Now he speaks for the first time about what made him decide to contribute to the conference.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60657-hans-blix-peace-security-summit-stockholm
Der Österreicher Gerhard Plattner hat sich als Ziel gesetzt die Strecke von Vicenza bis nach Stockholm mit 100 Euro zurückzulegen. Mehr sollte der völlig serienmäßige Skoda Citigo CNG an Treibstoff nicht benötigen - für einen rund 2.600 Kilometer-Trip quer durch Europa. Klingt erst mal recht schwierig, diese Herausforderung alleine mit dem Normverbrauch von 2,9 Kilogramm Erdgas pro 100 Kilometer zu meistern. Plattners Antrieb war es aber, diesen trotz der Überquerung der Alpen zu unterbieten. Und er hat es tatsächlich geschafft. Im Ziel in Stockholm war noch Gas für weitere rund 300 Kilometer im Tank und ein wenig Geld hatte Gerhard Plattner auch noch übrig... Gerhard Plattner hat diese Rekorde mit einem völlig serienmäßigen Skoda Citigo herausgefahren. Würde man ihm noch einmal 100 Euro geben, würde er mit Sicherheit auf der Rückfahrt versuchen den Verbrauch und CO2-Ausstoß noch einmal zu verbessern...
On the 11th of November, Nordic hotel chain Scandic’s new lifestyle venture, Scandic Grand Central in the city center of Stockholm, Sweden, held its opening party. The hotel is the result of the hotel chain’s new drive to attract more international travelers and attract new target groups.
The hotel has 391 rooms, conference facilities, gym, restaurant, bistro and a large hotel bar/lounge open to the public. Scandic’s ambition is to develop unpretentious yet innovative hotels that are considerate of the environment as well as compassionate. Scandic Grand Central will be infused with Stockholm’s ‘downtown’ street culture and its vibrant atmosphere.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52789-scandichotels
It has been announced today that the 2014 Polar Music Prize, the world’s most prestigious music accolade, will be awarded to two Americans: Chuck Berry, rock ‘n’ roll legend, and Peter Sellars, the American opera and theatre director. Both Laureates will be presented with their prizes by King Carl XVI of Sweden at a gala ceremony in Stockholm’s Concert Hall on 26 August.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/71400528-polar-music-prize-marks-25-years-2014-laureates
It has been announced today that the 2014 Polar Music Prize, the world’s most prestigious music accolade, will be awarded to two Americans: Chuck Berry, rock ‘n’ roll legend, and Peter Sellars, the American opera and theatre director. Both Laureates will be presented with their prizes by King Carl XVI of Sweden at a gala ceremony in Stockholm’s Concert Hall on 26 August.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/71400528-polar-music-prize-marks-25-years-2014-laureates
Chuck Berry and Peter Sellars were both honoured today as the Laureates of the 2014 Polar Music Prize, the world’s most prestigious music accolade. Dave Edmunds, legendary British artist, collected the Award on Chuck Berry’s behalf from His Majesty King Carl XVI of Sweden. The ceremony took place at Stockholm’s Concert Hall and was attended by members of the Swedish Royal Family.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762510-chuck-berry-peter-sellars-music-prize/
The largest-ever morbi-mortality study of treatments for chronic heart failure has shown that adding the specific heart rate lowering agent Procoralan® (ivabradine) to standard therapy significantly reduces the risk of death and hospitalisation for heart failure.1 Results from this new study, SHIFT (Systolic Heart Failure Treatment with the If Inhibitor Ivabradine Trial), were presented today at the European Society of Cardiology1 in Stockholm and published in The Lancet.2
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/shift/44195/
An important collection of sculpture from the 19th and 20th century to come up for sale at Bukowskis in Stockholm on December 4.
Bukowskis has been entrusted to sell a major sculpture collection, once owned by the family behind the Swedish chocolate brand Marabou, Throne-Holst. The total value of the bronzes is ca EUR 2,23 million. The collection includes pieces by master artists such as Auguste Rodin, Jean Arp, Lynn Chadwick, Henri Laurens, Aristide Maillol and Arnaldo Pomodoro.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58656-bukowskis-auction-house
