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To coincide with Valentine’s Day, the Ad Council, R/GA and an unprecedented group of brand partners launched, “Fans of Love,” an extension of the iconic Love Has No Labels campaign. The new PSAs, filmed live at the NFL Pro Bowl in Orlando in January, put a twist on the traditional kiss cam by replacing it with an unbiased camera that features all forms of love –friendships, families and romantic relationships– across race, religion, gender, sexuality, ability and age. The goal of the campaign has always been to flood culture with a message of unbiased love, but this year, they’re doing so by actually reframing an iconic part of culture. “On Valentine’s Day ‘Fans of Love’ highlights that love has the power to bring people together regardless of our differences – a message that is more important now than ever,” said Lisa Sherman, president and CEO of the Ad Council. “We hope that this new creative will encourage all of us to reflect on our own biases and the role we can play in creating a more accepting and inclusive world.”
Categories // Sport 
Added: 2836 days ago by MultiVuVideos
Runtime: 2m41s | Views: 849 | Comments: 3
     
 

 

 

The top 10 videos have been chosen in Bridgestone America’s Teens Drive Smart Video Contest. Now it’s time for the public to decide who the top three finalists will be. Voting is underway now through July 23 at www.teensdrivesmart.com. The top three vote-getters will get all-expense paid trips to New York City. Bridgestone Americas will choose the first place winner, which will receive a $25,000 scholarship and his/her video will air on the MTV Jumbotron in Times Square in New York during the month of August. Second place will receive a $15,000 scholarship and third place will win $10,000 for college. To view Multimedia News Release, go to http://www.multivu.com/players/English/54833-bridgestone-teens-drive-smart-2012/
Categories // Event and Party  People and Blog 
Added: 4514 days ago by MultiVuVideos
Runtime: 9m36s | Views: 5392 | Comments: 1
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