In an effort to increase awareness of the Making Home Affordable® (MHA) Program’s free resources and assistance for struggling homeowners, the U.S. Department of the Treasury (Treasury), the U.S. Department of Housing and Urban Development (HUD), and the Ad Council today launched a new series of public service advertisements (PSAs) as a part of their Foreclosure Prevention Assistance campaign.
MHA launched in 2009 and is a critical part of the Administration's strategy to help homeowners avoid foreclosure, stabilize the country’s housing market, and improve the nation's economy. The program offers a range of solutions, including lower monthly mortgage payments for struggling homeowners, as well as options for unemployed or underemployed homeowners and those who owe more than their homes are worth. To date, MHA has helped more than 1.5 million families nationwide.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7324251-ad-council-treasury-hud-new-public-service-ads-making-home-affordable/
Clayton, one of America’s largest homebuilders, announced the launch of a customer-driven ‘Clayton Built™ Storytelling’ initiative. The video series reinforces the national homebuilder’s purpose of opening doors to a better life, one home a time, through the eyes of manufactured and modular homeowners across America. The goal of the series is to tell the before and after stories of real customers who purchased Clayton Built™ homes.
The first video in the series tells the story of long-time spouses, Lucille and Lee Allen, as they reflect on the past 10 years of living in a Clayton Built™ home. The couple recounts this pivotal point in their lives and the excitement they experienced as their new home was delivered. They marvel as the home is built in steps by trained craftsmen and assembled in two sections at the final home site.
To view the multimedia release go to:
http://www.multivu.com/players/English/7716451-clayton-homes-storytelling-campaign/
The Advertising Council, in partnership with NeighborWorks® America, announced today the launch of new national public service advertisements (PSA) designed to educate homeowners about where they can turn for help if they are at risk of foreclosure. The campaign encourages distressed homeowners to call the Homeowner’s HOPE Hotline, a free resource that helps homeowners facing foreclosure move closer to finding a resolution.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/44044/
The Advertising Council, in partnership with the U.S. Department of the Treasury and the U.S. Department of Housing and Urban Development (HUD), announced today the launch of a national public service advertising (PSA) campaign designed to encourage homeowners who are struggling with their monthly mortgage payments to learn about the Making Home Affordable Program.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/45022/
Planning a dream kitchen has just gotten a little easier with Merillat’s new intuitive online tool called the Step-by-Step Kitchen Planner. Designed to guide homeowners through a customized planning process, the Step-by-Step Kitchen Planner helps them find the most appropriate styles, products and features for their lifestyles, and visualize their new kitchen choices in a virtual rendering that can be shared with their local Merillat dealer.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/merillat/45473/
Money Management International (MMI), the nation’s largest nonprofit, full-service credit counseling agency, has been approved to assist struggling homeowners in applying for the Emergency Homeowners’ Loan Program (EHLP). The EHLP, announced by the U.S. Department of Housing and Urban Development (HUD), was implemented as part of the Dodd-Frank Wall Street Reform and Consumer Protection Act. The program will provide $1 billion to assist up to 30 thousand homeowners in 27 states and Puerto Rico.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/mmi/47067/
As homeowners continue struggling with foreclosures and mortgage defaults, Money Management International (MMI), the nation’s largest nonprofit, full-service credit counseling agency, is reminding consumers of the many tools and financial education resources available to help fight back against foreclosure and keep their piece of the American Dream.
As more American families struggle with mortgage delinquency, there are calls for more scrutiny of banks and lenders, and for the government to do something about it. Some predict improvement; others say it could get worse. Whatever the case, more and more homeowners are struggling to make ends meet and find a way to hold on to their most valuable asset – their home.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/mmi/47068/
The Ad Council, in partnership with the U.S. Department of the Treasury and the U.S. Department of Housing and Urban Development (HUD), have joined together to launch a new phase of their Foreclosure Prevention Assistance Public Service Advertising (PSA) Campaign. The campaign aims to increase awareness of the Making Home Affordable® Program’s free resources and assistance for homeowners who are struggling with their mortgage payments.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51783-ad-council-making-home-affordable-english-psa
HGTV and DIY Network know that homeowners love to explore ways to create their ideal home—and that they actively seek out ideas on how to achieve it. On Thursday, September 15, 2011, Scripps Networks Digital launches HGTVRemodels.com, a new online resource that makes the remodeling process—and its end result—better. The site is designed to inspire and guide users through the entire remodeling experience from the earliest learning and planning phases of a home improvement project to the finishing touches that tailor the design to fit the homeowner’s lifestyle.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52102-scripps-networks-digital-launches-hgtvremodels-com
It’s not every day a 75-year-old company re-defines its brand icon. Water treatment leader Culligan International is doing just that with an update to its famous “Hey Culligan Man!” persona. A new website at culligan.com (culligan.ca in Canada) features a new Culligan Man and is loaded with information on water quality and water treatment solutions for homeowners and businesses. The initiatives cap the company’s 75th anniversary year.
Introduced in 1958, “Hey, Culligan Man!” remains one of the most recognized advertising slogans and an important link between customers and the company’s network of over 800 dealers in 90 countries worldwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53999-culligan-celebrates-75-years-with-hey-culligan-man-update-and-new-website
Bank of the West has seen a rise in mortgage loan applications since April as homeowners seek to take advantage of low interest rates under the government’s Home Affordable Refinance Program (HARP) 2.0.
For consumers wanting to learn more about HARP, Bank of the West has published Eight Essential Harp Tips and introduced an educational video series on HARP loans that can be viewed on YouTube at YouTube.com/Bankofthewest.
“We are anticipating that one out of every five new borrowers will be a homeowner seeking a HARP 2.0 refinance loan this year,” said Karen Mayfield, Bank of the West’s National Sales Manager for the Mortgage Banking Division. “This program is providing real relief for homeowners who are current on their mortgage but have been unable to refinance due to a decline in the value of their home.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/54577-bank-of-the-west-mortgage-loan-applications-refinance-harp-2-0
Flying insect pests like wasps, yellow jackets and flies can pose significant threats to homeowners and their families. This year the dangers may be even greater, as above-average winter temperatures have forced many flying insects out of hibernation earlier than usual. The Black Flag® brand is giving homeowners the chance to take control of their backyards with the launch of its new Black Flag Flying Insect Trap and Lures.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55946-black-flag-flying-insect-trap