Launching this September, Bare Escentuals (www.BareEscentuals.com) unveils its first-ever global creative platform and marketing campaign. Rooted in the company’s 35-year history, ‘Be a Force of Beauty’ amplifies the core belief that beauty can change the world, both by inspiring positivity and activating women to put beauty into action.
Playing off the notion, Pretty is. Beauty does.™ Bare Escentuals celebrates and gives emphasis to the influential power of beauty as more than meets the eye. By going beyond the surface visage, Bare Escentuals builds upon its heritage as an unconventional beauty brand, recognizing the opportunity to give women a voice and to champion the individual stories that represent their own ‘force of beauty.’
To view Multimedia News Release, go to http://www.multivu.com/mnr/51796-bare-escentuals-be-a-force-of-beauty-campaign
What do I know about Pokemon? ..... About as much as I know about anything else that I write .... Self taught lessons in song writing A: Don't write anything about your life that pertains to no one else but yourself ... They only want to know about you after you're dead and famous ... so write songs about other people who you know nothing about who are already dead and famous so that you don't feel inclined to kill yourself in the hopes of making it big in the afterlife ... B: Never write about anything that you actually know about because then people who do not know a thing about the subject matter will want to debate your point of view endlessly whereas those who are wiser than yourself will soon discover that there really isn't too much that you actually do know about and thus ... so end's your "How to do and live your life" song writing career ... C: If someone ever approaches me to ask "Hey Steve .... Do you really know all about Pokemon, bro?" ... I then reply back with "Oh yeah man ... That's why I wrote the song ... Every time I see that someone is playing POKEMON ... I know then that it's time for me to GO !!!!"
Lyrics
There's a new dance that's going around. Everyone's starting to talk.
There's no doubt about it, you can scream and shout it. It's the hottest rock on the block.
You can do it anywhere, over here, over there cuz "because" everyone is hopping to the Pokemon Rock.
Shake your head and spin it around. Add a little BE to your BOP.
You don't need to worry if you're in no hurry. You can try again and start from the top.
You can do it anywhere, over here, over there cuz everyone is hopping t the Pokemon Rock.
Wave your hands and fling them around. Take a little spin and then stop.
You don't need to snooze on if you've got no shoes on, you can bare your feet and dance in one sock.
You can do it anywhere, over here, over there cuz everyone is hopping to the Pokemon Rock.
Sally Hansen continues to lead in innovation by introducing its new Color Therapy products: a nail polish, top coat, and nail & cuticle oil, inspired by women’s desire to wear beautiful color while simultaneously caring for their nails. Sally Hansen’s Color Therapy nail polish contains a patented micro-delivery system that delivers an argan oil-enriched formula, resulting in intensive nourishment and instant moisture for healthier-looking nails. The Color Therapy nail polish needs no base coat so the oil complex can directly contact the bare nail. 9 out of 10 women experienced a noticeable improvement in their natural nails after wearing the Color Therapy nail polish. Vibrant tones, available in three magnificent palettes, glide on for a radiant, shiny finish with up to 10 days of fade-proof, chip-resistant wear. The Color Therapy nail polish provides the ultimate color that cares while you wear, with everything needed to restore nails without sacrificing luminous color.
Complete your manicure with the Color Therapy top coat and nail & cuticle oil, both formulated with the same argan oil contained in the nail polish. The top coat provides an ultra-glossy finish for extended wear, and the nail & cuticle oil, the ultimate in nail therapy, instantly makes nails and cuticles look healthier, restored, and rejuvenated.
To view the multimedia release go to:
http://www.multivu.com/players/English/7957151-sally-hansen-color-therapy-nail-polish/
To support its first-ever global creative platform, Bare Escentuals (www.BareEscentuals.com) takes an unprecedented approach and pursues a blind casting call to select the women that will appear in its ‘Be a Force of Beauty™’ campaign launching this September. Featuring five women—another first for the brand that has traditionally featured their award-winning bareMinerals foundation in its marketing efforts—Bare Escentuals recognizes the casting process was as fundamental to the campaign as the idea itself.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51918-bare-escentuals-be-a-force-of-beauty-blind-casting-call
Sometimes, we all just need a little inspiration to stay on-track to eat healthy meals, especially when life gets busy. With the holidays around the corner, consumers are surrounded by more opportunities to eat decadent dinners and indulgent party appetizers. That’s why the Just BARE® chicken brand, known for raising goodness by providing good food for more people, launched its Living Lean & Clean campaign.
To view the multimedia release go to:
https://www.multivu.com/players/English/8189351-just-bare-chicken-recipes-monique-volz/
L’Oréal Paris is pleased to announce Dianna Hampton as the winner of the brand’s search for the next rising Internet beauty vlogger. Hampton’s winning video, titled,