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Today the video and dedicated website are finally being unveiled. These were created for the launch of the new Hampton collection, restating Baume & Mercier’s desire to foster proximity and conviviality with its aficionados from across the globe by using new media as the favoured means for promoting the brand. Shot in a ‘mansion’ style interior, the traditional residences of the Hamptons, the video is suffused with the characteristic light of this region between sea and sky and immerses us in a poetical and mysterious universe. Taking on the form of an initiation tale, it uses the symbolism of time regained through a child who discovers the Hampton Collection. Emotion and marvel are promised! To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/baumemercier/52148/