Volvo Cars is teaming up with footballing icon Zlatan Ibrahimović again for the European launch campaign of the V90 premium estate in advance of the European Championships football tournament. The campaign will go live tonight on national TV stations and on Social Media platforms.
The new campaign shows the former Paris Saint-Germain striker, a long-time Volvo driver and fan, looking back at his rise from humble beginnings in one of Sweden’s toughest neighbourhoods in Malmö to international sporting stardom.
Zlatan, who is currently preparing for the European Championships feels a close affinity with the Swedish car brand.
“I’m happy to be working with Volvo Cars again. I’ve seen the new cars, I’ve driven and tested them. And I think they’re fantastic. Just like me, Volvo has gone their own way and dared to think differently. The previous campaign we did was good, but this time it’s Made by Zlatan,” said Zlatan Ibrahimović.
“The campaign is a celebration of the independent mind, of the power that lies in the ability to think differently. There are many similarities between Zlatan’s and Volvo’s journeys. We haven’t gotten to where we are now by doing the same as everyone else,” said Anders Gustafsson, Senior Vice President, Europe, Middle East and Africa at Volvo Car Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7848551-volvo-cars-v90-campaign-zlatan-ibrahimovic/
On Saturday, May 21, some of the biggest names in the entertainment industry celebrated the 90th birthday of the legendary Tony Bennett at Keep Memory Alive’s 20th annual Power of Love® gala at the MGM Grand Garden Arena in Las Vegas. The star-studded event raised funds and awareness for Cleveland Clinic Lou Ruvo Center for Brain Health and its fight against brain disease including Alzheimer’s, Huntington’s and Parkinson’s diseases, multiple sclerosis and multiple system atrophy.
Highlights from the night included a performance by honoree Tony Bennett and heartfelt tributes by James Corden, Andra Day, Herbie Hancock, Darius Rucker, Jordin Sparks, Steven Tyler and more. Day kicked off the show with her rendition of “Steppin’ Out With My Baby,” while Corden performed his version of “Don’t Get Around Much More.” Later in the evening, Sparks teamed up with pianist Dan Orlando to perform a medley of hits including “The Best Is Yet To Come,” “Alright OK You Win” and “It Don’t Mean A Thing.” Rucker treated guests to hit single “Sunny Side of The Street,” before Hancock took the stage to perform “Chameleon” and “Cantaloupe Island.” Tyler joined the elite ensemble to perform “Smile” with jazz trumpeter Chris Botti before singing Aerosmith classic “I Don’t Want To Miss A Thing.” The man of the evening, Bennett, performed numerous hits including “Watch What Happens” and “How Do You Keep The Music Playing.” To close the show, the entire cast sang Bennett “Happy Birthday” and presented him with a celebratory cake. In addition to musical icons, celebrity supporters who also attended the event included Quincy Jones, Brad Garrett, Steve Schirripa and Chazz Palminteri.
To view the multimedia release go to:
http://www.multivu.com/players/English/7842951-keep-memory-alive-tony-bennett/
Think “muscle car” performance, and images of speed and power are more likely to come to mind than crash tests and safety ratings. Because no one buys a sports car to drive in the slow lane, the best all-¬ around occupant crash protection is crucial. The Insurance Institute for Highway Safety (IIHS) recently put a trio of iconic sports coupes through their paces, and unlike more sedate sedans, none earns the scores needed to clinch a TOP SAFETY PICK award.
IIHS evaluated 2016 models of the Chevrolet Camaro, Dodge Challenger and Ford Mustang in the full battery of crashworthiness evaluations. The Mustang comes closest to earning TOP SAFETY PICK, while the Camaro falls shortin one category and lacks an available front crash prevention system. The Challenger is most in need of improvement.
To qualify for TOP SAFETY PICK, vehicles must earn good ratings in the small overlap front, moderate overlap front, side, roof strength and head restraint evaluations and have a basic-¬rated front crash prevention system. To qualify for the Institute’s highest award, TOP SAFETY PICK+, vehicles must earn good ratings in the five crashworthiness tests and an advanced or superior rating for front crash prevention.
BLACK+DECKER™ announces its new line of award-winning** SMARTECH™ Batteries, which use Bluetooth® Technology to connect to the new BLACK+DECKER Mobile App. The free BLACK+DECKER Mobile App has three components: My Products, Messages, and Projects. Combined with the new SMARTECH™ Battery USB charging feature, the app and batteries connect tools with technology to enhance the DIY experience.
The BLACK+DECKER Mobile App links with SMARTECH™ Batteries to provide a variety of functions. In the My Products section of the app, users can not only view a list of their connected batteries, but they can also select and interact directly with an individual battery when in range. From there, users can access four key functions: enable or disable the battery, view the percent of the battery’s remaining charge, turn on the locate feature to find a missing battery, or activate the battery’s integrated USB port. When activated, this port can power external devices, such as tablets and phones, connected via USB.
To view the multimedia release go to:
http://www.multivu.com/players/English/7517854-black-decker-smartech-bluetooth/
For six weeks this spring, the America's PrepareAthon! Campaign and other preparedness partners will focus on different hazards and provide simple actions that people and communities should take to prepare for each particular hazard.
This fifth week highlights hurricanes. Individuals, communities, businesses, schools, and houses of worship around the country are holding preparedness discussions, conducting drills, and taking specific steps to prepare for hurricanes.
People who live in hurricane-prone coastal areas should know their vulnerability to wind and flooding, as well as what to do to reduce the effects of both. People who live inland from coastal areas may also experience high winds, power outages, and flooding from torrential rain. Protecting yourself today means having sources for information, preparing your home and workplace, developing an emergency communication plan, and knowing what to do when a hurricane is approaching your community.
To view the multimedia release go to:
http://www.multivu.com/players/English/7770531-fema-national-prepareathon/
This year, Bioré® Skincare is proud to announce that award-winning actress Shay Mitchell is their newest Brand Ambassador. Shay will serve as the face of the Bioré® brand for 2016, and will be featured in upcoming campaigns for the brand’s new Baking Soda cleansers hitting shelves early this year.
A renowned actress, author and blogger, Shay has been featured in modeling campaigns from Bangkok to Barcelona. She has starred in hit television series, is the co-author of a novel about a trio of young Hollywood hopefuls, and the co-founder of a popular lifestyle website and blog.
As the new face of Bioré® Skincare, Shay Mitchell will help the brand introduce the launch of two new Baking Soda cleansers. The Bioré® Baking Soda Pore Cleanser is a dual-action liquid cleanser that deep cleans and exfoliates, leaving skin feeling soft, clean and smooth. The Bioré® Baking Soda Cleansing Scrub is an ingenious concentrated powder cleanser that foams up on contact with water, leaving skin 2.5 times as clean as a basic cleanser. Harnessing the cleansing power of baking soda, Bioré® Skincare’s new Baking Soda cleansers work to powerfully deep clean dirt and oil from pores, while gently exfoliating dry flaky skin--- making both cleansers ideal for combination skin.
To view the multimedia release go to:
http://www.multivu.com/players/English/7793151-biore-ambassador-shay-mitchell/
MAKE UP FOR EVER, the professional makeup line of innovative and artistic products created for professional stage artists, makeup artists and makeup enthusiasts, announces a worldwide artistic collaboration with global pop sensation CHARLI XCX and reveals its new AQUA XL EYE PENCIL campaign.
CHARLI XCX’s bold, artistic and energetic stage presence exemplifies the creative spirit of MAKE UP FOR EVER and the performance of the AQUA XL collection. In 2016, MAKE UP FOR EVER joins CHARLI XCX in all her performances and artistic creations, from her live tour to makeup artistry for her video clips. A virtuoso of words and sound, CHARLI XCX has written several international hit songs including her double platinum single, “Boom Clap,” alongside co-penning music for renowned artists; Grammy nominated “Fancy” (Iggy Azalea), triple platinum selling “I Love It” (Icona Pop) and “Same Old Love” (Selena Gomez).
The AQUA line, upon which performers and their makeup artists have long relied, has become AQUA XL, taking the limits of makeup performance to new levels. MAKE UP FOR EVER is revamping one of its iconic products with a new high-performance formula: AQUA XL EYE PENCIL, the first of the AQUA XL line and specially designed for performers’ needs. AQUA XL EYE PENCIL are stage-proof and offer flawless makeup results, incredible stay-on power and high color intensity. As comfortable as it is easy to apply, the AQUA XL EYE PENCIL’s long wear waterproof formula is resistant to all stage conditions and perfect for real life-use.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7792251-make-up-for-ever-teams-up-with-charli-xcx/
As infants they were smuggled out of a cult by their aunt. Their mother was murdered by the cult leader, their father. In hiding, Ivy and her twin sister Amber are taught how to fight. How to stay alive. But at 16 some of life’s trials are unexpected. Like love. And the ability to heal with a touch. When her father kidnaps their adoptive parents and forces them to come to the cult compound, Ivy makes a mistake with her power that ends in tragedy, and brings about her sister’s unusual power with the dead. Find out more at http://www.SheilaEnglish.com Keeper of the Light Book 1 of The Faith Healer’s Daughters trilogy. Paranormal/fantasy
Top Hybrids and Electric Cars Must Buy 2016 [ Buying Guide ]
Top Recommended Hybrids and Electric Cars
List Car you need to buy:
====== 2016 Tesla Model S ========
We owned a 2013 Tesla Model S for 18 months and despite numerous dealer visits and maintenance issues, we were ultimately sad to see it go. It's quick, comfortable, quiet, spacious, and can tote as much cargo as some crossover SUVs. The "85" version can go 265 miles on a charge, so range anxiety is a nonissue. We even drove ours from L.A. to New York in less than three days using Tesla's free Supercharger quick-charge network. We definitely have gripes, including some underwhelming interior trim pieces and a lack of small item storage. There's also the below-average reliability, although our dealer experiences were exceptional. So even though it's not perfect, the Model S remains our favorite electric car.
============2016 Kia Soul EV============
Kia's first real foray into the electric vehicle world is a success. In fact, the funky Soul is arguably more appealing when it swaps out its internal combustion engine for an electric motor. In our testing, the Soul EV went farther on a charge than its similarly sized and priced competitors, and then recharged quickly thereafter. It also doesn't suffer a reduction in cargo space versus the non-EV Soul, meaning it provides the utility of a small SUV rather than that of a small hatchback like its rivals. A long warranty and generous features are other benefits.
===============2015 BMW i3=============
BMW's i3 is a remarkable vehicle. Its main structure is made of light yet strong carbon fiber instead of the usual steel or aluminum. This helps reduce the i3's weight, which pays dividends for both electric range and performance. With its electric motor in back and the battery under the floor, the i3 boasts sporty acceleration and handling.
======= 2015 BMW i8 ===========
You want your plug-in hybrid to be a head-turning sports car? Look no further than the BMW i8, the two-door supercar for the environmentally conscious. Like the more attainable BMW i3, the i8 is built around a carbon-fiber passenger cell. But in the i8 an electric motor drives the front wheels and a turbocharged three-cylinder gasoline engine pushes from behind.
===== Luxury Hybrid 2016 Porsche Panamera E-Hybrid =====
Porsche's flagship sedan is the Panamera, a low-slung four-door with a hatchback trunk. The 2016 Porsche Panamera S E-Hybrid is the plug-in hybrid version, and it offers 16 miles of pure electric driving before the supercharged 3.0-liter gasoline V6 engine takes over. Acceleration, handling and braking are pure Porsche, which is something of a trick for a car this large. It's perfect for those shoppers
======= Hybrid SUV 2016 Toyota Highlander Hybrid =========
No other automaker bothers to offer a hybrid version of its three-row SUV. But Toyota's Highlander Hybrid doesn't earn a spot in our Buying Guide purely by default. It continues to show just how well the hybrid formula can be applied to a big, family-friendly crossover SUV. The hybrid version earns a 28 mpg combined estimate, or 7-8 mpg better than the V6-powered Highlander. In addition to that, the Highlander Hybrid offers solid build quality, respectable acceleration, a sophisticated and quiet ride quality and plenty of standard and available features.
====== 2016 Toyota Camry Hybrid 2016 Toyota Prius =====
Substantial changes last year vaulted the Toyota Camry Hybrid onto our top-recommended list. Although it doesn't quite match the fuel economy of some competitors, the real-world cost of that difference is negligible. Plus, dismissing the Camry simply because of an mpg or two would mean missing out on an otherwise compelling sedan. Comfort remains a Camry priority, but this latest Camry Hybrid also handles pretty well.
====== Hybrid Cars 2016 Ford Fusion Hybrid / Energi =====
The 2016 Ford Fusion Hybrid is a great choice for car shoppers who are new to hybrids. It's quiet, comfortable and feels very much like a normal family sedan, while delivering the fuel economy you expect from a hybrid. It's also a Ford Fusion, which means you also get impressive refinement, good road manners and plenty of standard and available high-tech features.
======= 2016 Volkswagen e-Golf =====
Among entry-level EVs, the Volkswagen e-Golf is our favorite. It handles well, has a handsome interior, delivers class-competitive range and has the optimal equipment for quick battery recharging. What's even better, cargo space is unchanged from the non-EV Golf because the batteries are located under the floor.
The best hybrids give you the best of both worlds: some zero-emission motoring, as well as greater range for longer journeys
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Plug-in hybrid electric vehicles (PHEVs) are hybrids with high-capacity batteries that can be charged by plugging them in. Although PHEVs do not have to be plugged in to be driven, they will not achieve optimal fuel consumption or maximum driving range without charging.
For an accessible version of this video, please visit:
http://www.nrcan.gc.ca/energy/efficiency/transportation/cars-light-trucks/buying/16221
